4 Ways to Reach Passive and Active Job Seekers and Gather More Applications?

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4 Ways to Reach Active and Passive Job Seekers

Transcript of 4 Ways to Reach Passive and Active Job Seekers and Gather More Applications?

4 Ways to ReachActive and Passive

Job Seekers

Qualified talent continues to be in short supply.

It promises to be one of 2017’s biggest hiring challenges.

What can staffing firms do to go from a talent shortage…to a talent surplus?

4 Ways to Gather More Applications through

Digital Marketing

1. Share Jobs That Look Amazing on Social Media.

Cut through social media clutter by sharing great resources that look amazing.

Your job opportunities shouldn’t look boring!!

Include witty, engaging copy and a great Now Hiring visual that drives job seekers to your website.

2. Send out a Top Jobs Newsletter

Think no one reads email?Guess again.

People do read email and we have the statistics to support that.

A “best available opportunities” email from a staffing firm in New Jersey had a 34% open rate!

Over 700 active and passive job seekers clicked on an

available job opportunitywithin the newsletter.

That’s over 700 qualified leads because of one marketing initiative!

3. Include a “View Available Positions” Call to Action in Your Email Signature.

How many emails do you send a day?

Your email signature is a free billboard you can use to promote any of your top available opportunities.

4. Plan your marketing campaigns strategically.

Don’t go all in on 4 or 5 campaigns if you know realistically your team

can truly only manage one.

Be successful with one strong campaign instead of somewhat successful at a few campaigns.

How Can Haley Marketing Group Help?

Contact our team of experts and let us create a marketing strategy to

help you gather more applications.