UNPARALLELED MULTI-PLATFORM ACTIVE AND PASSIVE JOB SEEKER REACH

Why use Fish4jobs? Just some of the reasons why our clients love us:

7 million+ registered jobseekers

High SEO rankings boosted

by local and national news site

referrals

Unique access to active AND

passive jobseekers

Mirror.co.uk’s official job site and for leading

regional newspapers

Fully responsive site: optimised for tablet and

mobile

Used by UK’s leading

employers and recruiters

Responsive web design with improved user experience

Responsive design adapts to whatever device a website is being displayed on. So whether you access Fish4jobs via a desktop, mobile, tablet or a combination of all, you’ll receive the optimal user experience and be able to access all our content in a readable way.

Enhanced mobile experience and Search Engine Optimisation (SEO)

As Fish4jobs is responsively designed, the site is optimised for mobile job seekers. What’s more, job seekers can also now easily apply for jobs on the go by uploading their CVs from Dropbox, Google Docs and other cloud storage solutions.

Google has stated that responsive web design is

a site’s SEO are usability and abandonment rates. Responsively designed sites are optimised for all screen sizes including mobile and tablets, leading to better usability and lower abandonment rates.

Specialist candidate attractionFish4jobs has bespoke sections which host editorial and career advice content tailored to the recruitment needs of our top sectors, ensuring we attract the highest calibre specialist candidates through relevant content.

ENGINEERING

HEALTH & SOCIAL CARE

IT

SALES

CONSTRUCTION

EDUCATION

GRADUATE

CUSTOMER SERVICE

Health & Social Care hub page

About our job seekers

Up to £19,999

£30,000 to £39,999

£20,000 to £29,999

£40,000+

Salary Location

8

5

3

7

3

4

2

7

3

5

2

5

3

4

%

%

%

%

%

%

%

%

%

%

%

%

%

%

44

9

22

6

%

%

%

%

London

Tyne & Wear

Kent

Greater Manchester

Essex

Cheshire

Berkshire

West Midlands

Hampshire

Lancashire

Surrey

Merseyside

Durham

West YorkshireVocational

GCSE, O Level

Degree

A, AS, Higher, CSYS Level

Masters or MBA6

918

2328

%%

%%

%

Actively looking for jobs

Would consider taking a course to improve career prospects

About our job seekers

Industry

12

6

3

8

3

5

233

8

3

5

2

6

3

3

%

%

%

%

%

%

%

%

%

%

%

%

%

%

Retail16 – 18 4 0 – 2 years 12 Owner / CEO / Director 4

25 – 34 23 11 – 15 years 11 Junior Manager / Supervisor 17

22 – 24 8 6 – 10 years 13 Middle Manger / Middle Exec 10

45 – 54 25

55 – 64 12

21 – 30 years 21 Trainee 2

Admin / Secretarial

Customer Service

Retail Sales Catering Teaching IT Engineering

Healthcare Manual Skilled trade

Manufacturing

31 years or more 21 Temporary employee 5

% % %

% % %

% % %

% % %

% % %

% % %

% % %

Construction

Consumer goods – FMCG

Education

IT

Transport and logistics

Security

Health / Care

Banking & Financial Services

Engineering / Manufacturing

Telecommunications

Hospitality / Catering

Local Government

Charity / Voluntary

Age

Role

Experience Seniority

19 – 21 7 3 – 5 years 10 Senior Manager / Senior Exec 4

35 – 44 21 16 – 20 years 11 Employee 49

3344 4458811

Unparalleled access to passive job seekers

news sites including Mirror.co.uk, ManchesterEveningNews.co.uk, LiverpoolEcho.co.uk and BirminghamMail.co.uk.

This means we’re uniquely positioned to tap into the 34 million unique users that visit Trinity Mirror’s sites every month, providing our advertisers with unparalleled access to this passive job seeker audience.

National scale, local reach

As part of the Trinity Mirror media network, Fish4jobs has bespoke sections with visitors arriving from our digital portfolio including Mirror.co.uk, ManchesterEveningNews.co.uk, LiverpoolEcho.co.uk and BirminghamMail.co.uk. This provides a more relevant, consistent user experience and improves onsite conversions.

Our sister sites, JobsWales and ScotCareers provide local job seekers with relevant jobs and content. Advertisers with vacancies in Wales and Scotland

well as Fish4jobs, ensuring the widest possible reach.

Leading news site referrals boost Fish4jobs’ SEO RankingsOur national and regional news sites drive a large audience of passive and active jobseekers to Fish4jobs. Receiving such high authority links from these leading news sites boosts Fish4jobs’ SEO rankings, strengthening our overall visibility for job searches in the regions on Google and other search engines.

jobs in manchester

Trinity Mirror Engage – The passive jobseeker

Visitor to local / national news site browses and reads stories of interest

Visitor presented with job advertisements as display adverts in or around the editorial

Visitor can be targeted to a specific website, channel, location or by profile or article topic

Visitor clicks on advert and taken to job details page on Fish4jobs

Visitor applies for the role and is hired!

1. 2. 3. 4. 5.

Trinity Mirror Engage – Advertising Options

LeaderboardTop of the page for maximum impact.

SkyscraperInline with editorial content to stay in readers’ eyeline.

MPUHigh impact advert in the midst of editorial content.

MMA bannerReach our exploding mobile audience.

Trinity Mirror Engage – Your advertising targeting optionsWe can match your advert with the most responsive audience using bespoke geo-targeting and keyword targeting tools.

Choose from 6 targeting options

1. Run of siteUntargeted ads that will run across the Trinity Mirror network of news sites

2. Channel targetedTarget a specific brand of news site and a specific site section (e.g. “What’s On” on manchestereveningnews.co.uk)

3. Geo-targetedGeo-targeted ads that will run across the Trinity Mirror network of news sites

Trinity Mirror Engage – Your advertising targeting optionsWe can match your advert with the most responsive audience using bespoke geo-targeting and keyword targeting tools.

Choose from 6 targeting options

4. Age & gender targetedWe use VisualDNA to deliver our adverts to an audience based on age & gender targeting.

5. Profile targetedWe use VisualDNA to deliver our adverts to an audience based on inter-ests, intentions and personality.

6. Keyword targetedWe use grapeshot to target adverts based on keywords related to our site content.