4 Features That Make eCommerce Apps Stand Out

A study by Compuware alsorevealed that 85% ofconsumers prefer a mobile appover a mobile website.

“How can I make my eCommerce app stand out from

the crowd?”

Making Onboarding as Easy as Pie

An Ideal App

• Looks Neat

• Contains Minimalistic design

• Based on brand philosophy

A striking tagline that

explains what the brand is

about.

Impeccable onboarding

process.

less is more

Slide through the features

Bold buttons to register/sign in and explore the

app.

Choose social login

or email login.

According to Worldwide App User Survey, 48.9% of user’s decision to download an app is influenced by its description and 49.3% by features.

Takeaways

The Strategy of Instant Information & Simple Registration

No information up front and gets the user

inside

Users are not fond of a long

form sign up or a forced social

login.

Save the user information for any future purchasesjust before the purchase

Sign up for the newsletter for

upcoming deals.Give an

impression of the benefits of your

newsletter,

Delivering Simple and Uncluttered Navigation

Well thought out navigation

system

Well thought search

functionality

Seller’s reviews

Seller’s contact

information

Seller’s store

Detailed product

information

Try to figure out how to simplify your user’s navigation in reaching the product in the least possible time. Remember that your users want to see the product and content in a few tabs and not an overcrowded category list.

Takeaways

How to Leverage Trust Without Overcrowding

REI, the outdoor clothing and gear retailer

snowfall reports along with their latest sales or promotions

customer reviews

Sorting options

Only 10% of retailers are offering mobile apps even when 34% of eCommerce transactions are drawn from mobile.

Facts

Use good quality product photographs. They should not get pixelated when zoomed.

Use catchy colors for the next logical action(CTA’s), so that the user can understand what to click next to complete the process.

Takeaways

Free Mobile App Marketing Guide

You will learn • What are the features that can make your app stand-out?

• What are the hacks for right mobile notifications?

• How to create mobile notification for conversions?

• How to reduce mobile app uninstalls?

• What are the right number of push notifications and why?

Download NOW

ThanksVisit www.targetingmantra.com