Oman: Omantel and Ooredoo Turn to Converged Offers to Stay Ahead of MVNOs and Each Other
3GMobileVirtualNetworkOperators(MVNOs)
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50 Chapter IV 3G Mobile Virtual Network Operators (MVNOs): Business Strategies, Regulation, and Policy Issues Dimitris Katsianis National and Kapodistrian Un iversity of Athens , Greece Theodoros Rokkas National and Kapodistrian Un iversity of Athens , Greece Dimitris Varoutas National and Kapodistrian Un iversity of Athens , Greece Thomas Sphicopoulos National and Kapodistrian Un iversity of Athens , Greece Jarmo Harno Nokia Resear ch Center , Finland Ilary Welling Nokia Resear ch Center , Finland Copyright © 2007, Idea Group Inc., distributing in print or electronic forms without written permission of IGI is prohibited. ABSTRACT Digital conver gence brings new players in the tel ecom market and th e Mobile V irtual Network Opera- tors (MVNO) are an alternative way for companies to enter the 3G telecom market and start offering services. This chapter aims to contribute to the assessment of the market conditions, architectu res and potential for pro table business cases of MVNOs aiming to operate in the mature and competitive markets. The results and conclusions provide guidelines for the wide audience of mobile market players and media companies, spanning telecom operators to regulators and academia. In the following, the
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Transcript of 3GMobileVirtualNetworkOperators(MVNOs)
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