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INTRODUCTION

In light of the challenges facing the world today, innovation has become a crucial factor in deciding the global competitiveness of nations and organizations across the board. The capability to innovate and bring innovation successfully to markets, therefore has become a common challenge ahead of organizations and professionals.

Set against this backdrop, the National Conference of Chartered Accountants, Sri Lanka’s biggest annual assembly of intellectual dissemination, in its 34th year, will feature an eminent panel of both local and foreign experts who will delve into the timely theme ‘Innovate to Grow’.

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MESSAGE FROM THE PRESIDENT OF CA SRI LANKA

Innovation gives life to business in a constantly evolving world. Innovation is a necessity to drive business growth in today’s challenging economic environment to help accomplish long term success.

Every year, the National Conference of Chartered Accountants sets new benchmarks in the business world by organizing the conference to revolve around topical and unique themes which are both current and constructive to the corporate world.

This year too, taking cue from our previous themes, the 34th National Conference of Chartered Accountants will revolve around the inspiring theme of ‘Innovate to Grow’, a topic which is both timely and relevant in today’s context.

As always, the National Conference of Chartered Accountants has been an event which has not only set precedence among the corporate world in Sri Lanka, but has always been a platform for the exchange and dissemination of important deliberations which are then put to action.

The impact of the Chartered Accountants’ Annual Conference is shown from its significant participation, which not only includes chartered accountants but also a large number of corporate leaders in the country who steer the business world in Sri Lanka.

In our 34th year, the National Conference has undoubtedly become the most prestigious and important event in our institute’s annual calendar and one of the most awaited events in the corporate world.

Over the years, the role and scope of the chartered accountant has revolutionized to great proportions. Today an impressive number of our 4300 members play a remarkable role in helping change the business landscapes of this nation, and therefore I am certain this year’s conference will be an important platform to help participants deliberate on the importance of innovation and how they can utilize innovation to bring long term accomplishments.

I wish the 34th National Conference all success and fruitful deliberations.

Sujeewa RajapaksePresident

Institute of Chartered Accountants of Sri Lanka

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MESSAGE FROM THE NATIONAL CONFERENCE CHAIRMAN ANDTHE NATIONAL CONFERENCE TECHNICAL COMMITTEE CHAIRMAN

“Innovation is one of the most powerful ways to drive business growth in today’s challenging environment. The capacity to innovate and bring products and processes successfully to markets will be a crucial determinant to maintain the global competitiveness of nations and organizations. To create a pervasive culture of innovation, a fusion of Innovative Ideologies, Technology and Entrepreneurship must take place and should be accepted by the customers, society and organizations.

The business community should be inspired to focus on practical solutions and to lead companies and employees to innovate boldly and manifest their full potential. This will stimulate the creation of new products and spur sustainable economic growth revitalizing companies, community and the country.

With this visionary ideology in mind, the 34th National Conference of the Chartered Accountants of Sri Lanka will navigate the apt theme – “Innovate to Grow” scheduled to be held from the 24th to 26th October 2013 at the Waters Edge, Battaramulla. Inaugurated by Mr. R. C. Bhargava, Chairman, Maruti Suzuki India Limited, the Chief Guest and the Keynote Speaker will be Hon. Ruth Richardson, former Finance Minister of New Zealand.

The technical sessions will feature an eminent panel of both local and foreign experts who will edify the participants with insights in innovations that have helped grow various spheres of business. Chartered Accountants play a vital role in the boardrooms as well as in operations. Our intention is to provide the membership a platform to interact and transform the role they play in the business domain into a higher standard of performance.

The National Conference of Chartered Accountants, in its history that spans over three decades, marked a milestone last year with a fresh initiative to transmit the entire Conference on a webcasting platform. Through this initiative, we are glad to have facilitated our members’ participation in this conference, from wherever they are. With the overwhelming response received last year from our overseas members and members from distant areas of Colombo, we are encouraged to provide them with a better experience this year.

In this light, we believe that the conference will be an intellectually stimulating and socially rewarding flagship event. We look forward to your participation.”

Lasantha WickremasingheChairman

National ConferenceCommittee 2013

Dulitha PereraChairman

National ConferenceTechnical Committee 2013

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The National Conference of Chartered Accountants is undoubtedly one of the most sought after corporate events in the country.

With a history spanning over three long decades, the national conference has progressed to be a highly acclaimed business summit that provokes thoughts and spurs insights into broad economic and business issues.

As the national body of accountants, we believe it is our responsibility to provide leadership and insight to the accounting and finance professions in the country and I believe the annual national conference is a perfect platform to fulfil this important objective.

The importance of this event has been endorsed by the consistently increasing number of participants who gather for this annual flagship event.

Every year our conference sees an overwhelming participation with over 1000 chartered accountants including corporate leaders, and decision makers taking

part in the conference. The event is further reinforced with the participation of well-versed local and foreign experts who talk on broad based topics with the ultimate aim of helping our 4300 members become more progressive professionals in helping drive businesses across the country.

This year’s conference held for the 34th year will focus on ‘Innovate to Grow,’ a theme which will inspire participants about the importance of innovation and how accountants too can apply innovation to their work, which will ultimately lead to growth at a professional level, a corporate level as well as at a national level.

I am certain this year too, the 34th National Conference of Chartered Accountants organized by CA Sri Lanka will undoubtedly be an inspiring event, setting precedence towards ensuring accomplishment across all quarters by utilizing innovation for greater success.

I wish the conference and its participants all success.

MESSAGE FROM THE CHIEF EXECUTIVE OFFICER OF CA SRI LANKA

Aruna AlwisSecretary / Chief Executive Officer

Institute of Chartered Accountants of Sri Lanka

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Thursday, 24th October 201306.00 pm onwards Ceremonial Inauguration followed by cocktails Chief Guest – Mr. R C Bhargava, Chairman, Maruti Suzuki India Limited Keynote Speaker – Hon. Ruth Richardson, Former Finance Minister of New Zealand

Friday, 25th October 2013Technical Sessions:09.00 am – 10.30 am Session 1 – Innovation in Action10.30 am – 11.00 am Tea11.00 am – 12.30 pm Session 2 – Leading Innovation12.30 pm – 01.30 pm Lunch01.30 pm – 03.00 pm Session 3 – Conquering New Markets03.00 pm – 03.30 pm Tea03.30 pm – 05.00 pm Session 4 – Creative Social Networking05.00 pm onwards President’s Cocktail

Saturday, 26th October 2013Technical Sessions:09.00 am – 10.30 am Session 5 – Managing Risks in Innovation10.30 am – 11.00 am Tea11.00 am – 12.30 pm Session 6 – Service Innovation12.30 pm – 01.30 pm Lunch

PROGRAMME OUTLINE

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CHIEF GUEST

R. C. Bhargava joined the Indian Administrative Service in 1956, and between the period of 1968 to 1973 he worked in the State of Jammu & Kashmir and was the Secretary to Government in the Departments of Agriculture, Horticulture, Animal Husbandry, Forests and Sheep Breeding. Later, from 1973 to 1978, he worked in Delhi in the Central Government where his rank was of Joint Secretary. For four years, he was in the Ministry of Energy, and for a little over one year in the Cabinet Secretariat.

Mr. Bhargava joined Maruti Udyog Limited, as Director Marketing, soon after its incorporation in 1981. He was appointed the Managing Director (CEO) in 1985 and later became the Chairman and Managing Director in 1990. In 1992, Suzuki continued him as its nominee for the post of Managing Director. Mr. Bhargava retired in 1997. In 2003, he was re-inducted to the Board after Suzuki acquired control of the Company and it was listed. He was appointed as the non-executive Chairman on 19 December 2007, a position he continues to hold to date. He chairs the Board of Maruti Suzuki India Limited.

Mr. Bhargava is on the Board of Directors of a number of leading companies in India. These include Grasim Industries, UltraTech Cement Company, Maruti Suzuki India Limited, Polaris Software Lab Limited, Infrastructure and Financial Services Limited, Dabur Industries Limited, Idea Cellular Limited, Thomson Press Limited, Kokoyu Camlin Limited and Taj Asia Limited.

Mr. Bhargava is also on the India Advisory Boards of BAE Systems Ltd, Rio Tinto (India), Huawei India Ltd, and Hitachi India Ltd.

In November 2011, the Emperor of Japan conferred on Mr. Bhargava the “Order of the Rising Sun- Gold and Silver Star”. He has also been bestowed the Lifetime Award for Management by the Economic Times and the All India Management Association.

R C BhargavaChairman

Maruti Suzuki India Limited

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KEYNOTE SPEAKER

The Honourable Ruth Richardson was New Zealand’s Finance Minister from 1990 to 1993. She made her name by driving New Zealand’s reform agenda forward and laying the basis for the subsequent turnaround of New Zealand’s growth and employment performance.

Ruth was first elected to Parliament in 1981. During the party’s opposition years she held the position of Shadow Minister of Education from 1984 to 1987. In 1987 Ruth was promoted to the position of Shadow Minister of Finance and developed the economic policy that National took into government to secure the economic recovery.

National won Government in 1990, and within weeks after Ruth was appointed Minister of Finance she took decisive corrective action with an economic package involving major fiscal corrections; deregulation of the labour market; recommitment to price stability the 0 - 2% contract with the Central Bank and early initiatives in redesigning social policy.

By July 1993 New Zealand had recorded eight quarters of positive growth and was heading for a fiscal surplus in the 1993/1994 year along with the first credit upgrade in 10 years. On the back of those reforms the economy grew by 20% and New Zealand recorded the highest rate of job growth in the OECD.

Since leaving Parliament in 1994 after 14 years of service, she has been in demand as a policy consultant to governments around the world on lifting standards of governance, privatisation and comprehensive macro, micro, labour market, public sector and social policy reforms.

Ruth is currently the Chairman of Jade Software Corporation, the Kula Fund, Kiwinet, Syft Ltd, Synlait Ltd and a director of Synlait Milk Ltd, and New Zealand Merino Ltd.

The University of Canterbury conferred an honorary doctorate on Ruth in 2011 for her services to public finance and the private business sector.

Hon. Ruth RichardsonFormer Finance Minister

New Zealand

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The manufacturing sector has undergone a tumultuous decade: developing economies leaped into the first tier of manufacturing nations, a severe recession choked off demand, and manufacturing employment fell at an accelerated rate in advanced economies. Yet, manufacturing remains critically important to both the developing and the advanced world. In the developing world, it continues to provide a pathway from agriculture to increased income levels and improved living standards. In the advanced world, it remains a vital source for innovation and competitiveness, contributing to research & development, exports, and productive growth. Innovation involves constant rejuvenation and effective market creation. This session focuses on the evolution of the manufacturing sector, stemming from innovation, and how innovation could help Sri Lanka take itself to the next level in terms of manufacturing.

Rohan Pallewatta, an Attorney at Law by profession also holds a B.A. (English Special) and a MBA from the University of Sri Jayewardenepura. He is presently the Executive Chairman of Lanka Harness Co., (Pvt) Ltd., the core business of which is the manufacturing of impact sensors for automobile airbags and seat belts for world-renowned automobile manufacturers. The quality requirement of this product is 1 PPM; which means only a single defect would be tolerated for a million produced. The uniqueness of this organization is that this is the first time that Sri Lanka has entered the international market with a 1-PPM quality product. In the last financial year, the company recorded a turnover of USD 38 million. The Junior Chamber International (JCI) in 2006 awarded Mr. Pallewatta the most prestigious TOYP in the category of Business and Entrepreneurial accomplishment. In May 2013 Mr. Pallewatta was conferred the PLATINUM HONOUR by the alumni of the Postgraduate Institute of Management (PIM) affiliated to the University of Sri Jayewardenepura for his lifetime contribution to management excellence. Mr. Pallewatta’s most recent appointment is as the Director of the recently incorporated State Resources Management Corporation. A product of St. Anthony’s College, Kandy, he was the College Head Prefect in the year 1987.

Panelists

B R L FernandoChairmanCIC Holdings

Mr. B.R.L. Fernando is a Fellow of the Institute of Chartered Accountants of Sri Lanka (ICASL) having qualified in 1970. In 1973 he joined Browns Group as an Accountant and moved to CIC Holdings PLC [formerly Chemical Industries (Colombo) PLC] in March 1977 and in 1980, was invited to join the Board of CIC Holdings PLC. He functioned as the Managing Director/Chief Executive Officer of the company from 1988 to 1995. In April 1995, he was appointed Chairman/Chief Executive Officer of the company. He relinquished his Executive role with effect from 1 April 2009 and continues as Non-Executive Chairman of the CIC Holdings PLC Group.

Prof. Ajith De AlwisProject DirectorCoordinating Secretariat for ScienceTechnology and Innovation (COSTI)Sri Lanka

Prof. Ajith De Alwis is a Professor at the Department of Chemical and Process Engineering at the University of Moratuwa and is the Director of the University of Moratuwa-Cargills Food Process Development Incubator. He was also the Science team leader for Sri Lanka Institute of Nanotechnology (SLINTEC) from its inception in 2008 to 2011. He has served in several national policy formulation sub committees – Biotechnology, Nanotechnology, e-waste etc. and is a Fellow of the National Academy of Sciences Sri Lanka. He is currently the Project Director of recently instituted Coordinating Secretariat for Science, Technology, and Innovation (COSTI) Sri Lanka.

Rohan PallewatteExecutive ChairmanLanka Harness Co (Pvt) Ltd

SESSION 1 INNOVATION IN ACTION

Presented by:

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Innovation and leadership are closely related. Visionary leaders establish fertile grounds within organisations for innovative ideas to originate and flourish. They play a key role in getting rid of the innovation stifles - heavy bureaucracy and hurdles, risk averseness or loading people with so much work that they barely have time to think, let alone envision something new. Innovation springs from a culture that encourages everyone to come forth with new ideas. Effective leaders are able to inculcate trust amongst employees, enabling improvement in communication and acceleration of productivity, as attention is redirected towards team objectives. Trust would boost employee confidence enabling a culture to induce innovation. This session highlights the role of leadership in driving innovation.

Dr Y.T. Shih is currently Head of 3M’s Corporate Research Laboratory for Singapore and South East Asia. Before he was assigned to 3M Singapore in Jan. 2013, Dr. Shih spent 30 years of his professional career in US and Korea laboratory operation for 3M, recognised as one of the most innovative global companies. Notably, Dr. Shih led the technical development and business success of 3M Respiratory Protection Products in the personal safety market.

Dr. Shih’s vast experience in new product development and commercialization and responsibility in building sustainable laboratory operation, have established his specialty and credibility in creating new product platform, business and Research and Development (R&D) strategy development, technology leverage and transfer, merging acquisition due diligent and integration, building international and cross functional virtual operation. Most importantly, Dr Shih has a strong passion for building a working culture around innovation and maximizing employee engagement.

Dr. Y.T. Shih grew up in Taiwan, and received his Ph.D. degree in Chemistry from the University of Minnesota.

Panelists

Jayantha De SilvaVice President IFS South AsiaManaging Director IFS Sri Lanka

Jayantha De Silva holds a Postgraduate Diploma in Computer Systems, University of Washington D.C. and is a Chartered IT Practitioner (CITP). He is a Fellow of British Computer Society (BCS) and was the Past Chairman BCS, as well as, Past Chairman of Software Export Association Sri Lanka (SEA). Currently he is the Vice Chairman of Sri Lanka Association of Software & Services Companies (SLASSCOM). He received the BCS Most Outstanding Contribution Award in 2011. He has won the Most Valuable Player Award of IFS consecutively for two years for his innovative contributions and strategic initiations for the growth of IFS.

Deepal SooriyaarachchiCommissionerSri Lanka Inventors Commission

Having started his career as a sales clerk after thirty years of work life, he left the full time employment to beware the Managing Director of AVIVA NDB, which is now AIA. He currently serves on its board and the boards of Sampath Bank, Pan Asian Power and Hemas Manufacturing as a Non-Executive Independent Director and also functions as the Commissioner of Sri Lanka Inventors Commission He has given leadership to a number of national level initiatives to promote innovativeness in the country during the last two years since he was appointed the commissioner. He also serves on the Council of the University of Kelaniya, and National Administrative Reforms Commission.

Dr. Young-Tzung ShihSenior Manager3M Corporate Research LaboratorySingapore

SESSION 2 - LEADING INNOVATION

Presented by:

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Due to globalization and economic liberalization, organizations face fierce competition from their global counterparts. Therefore, innovation is no longer an option but an integral part of their business strategy. In a complex and highly competitive global market, companies have to innovate and develop commercially viable products and services faster than ever. To meet these new challenges, companies adopt new approaches to their innovation strategies and processes. Confronted with increasing global competition and rising research and development (R&D) costs, companies can no longer survive on their own R&D efforts but look for new, more open, modes of innovation. This session will look at the increasing importance of open innovation in a company’s involvement in international marketing, and the role of policymakers in creating a conducive environment that promotes innovation.

Samantha Kumarasinghe is a Royalist and a chemistry graduate from the University of Peradeniya, and also an alumnus of the Harvard Business School, Boston, USA. He started his entrepreneurial career in 1993 with only 12 employees and today he is the Chairman of Multichemi Group of companies, which has over 500 employees working in manufacturing facilities in Sri Lanka and Bangladesh. The group also has trade facilitation offices in Germany and Ukraine.

Samantha has many pioneering projects to his credit and his greatest achievement to date is the creation of “Nature’s Secrets” - the No. 1 herbal cosmetics brand in Sri Lanka. Nature’s Secrets brand is now registered in more than 50 countries worldwide and Samantha’s vision is to make this a truly global brand. In December 2008, he was adjudged the 'Entrepreneur of the Year' for 2007.

In addition to devoting time to his own businesses, Samantha Kumarasinghe also dedicates much of his time to promoting national interests. He served as a commissioner of the Presidential Taxation Commission in the year 2009/2010. He currently serves as a member of the Insurance Board of Sri Lanka (IBSL) and as the President of the Cosmetics Manufacturers Association of Sri Lanka.

Panelists

Sheamalee WickramasinghaGroup Managing Director Ceylon Biscuits Limited

Sheamalee Wickramasingha joined CBL in 1991 as a Food Technologist and has since held several positions within the company. She was invited to join the Board of Directors in 1996. Presently she is the Group Managing Director of Ceylon Biscuits Limited and the Managing Director of Modern Pack Lanka (Pvt) Ltd. She is also a Director of several other Companies of the Group.

She has a BSc from Kansas State University, USA in Food Science and Industry and a Master’s degree in Food Chemistry from Purdue University, USA. She is an Old girl of Benenden School in the UK and Ladies College in Colombo.

Dinesh SaparamaduChief Executive OfficerhSenid Software International (Pvt) Ltd

Dinesh Saparamadu is the Founder and Chief Executive Officer of hSenid Group of companies and has over 25 years of experience in the IT, and technology industries. He is an entrepreneur having founded more than six companies over the last 2 decades. Dinesh sets the vision and strategy for new business ventures for hSenid and is a Founding member and past Chairman of Sri Lanka Association of Software and Service Companies (SLASSCOM). Dinesh is also a founding member of Software Exporters’ Association (SEA) and Mobile Monday Colombo (MoMo). He served as a board member of the American Chamber of Commerce for 2 years.

Samantha KumarasingheChairman/Managing DirectorNatures Beauty Creations Ltd

SESSION 3 - CONQUERING NEW MARKETS

Presented by:

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Technology and social network-based entrepreneurship form a critical link between development of knowledge and economic growth and thus are prerequisites for implementing innovation within companies. Even large investments in knowledge will not ensure economic outcomes if not supported by commercialisation of universal technologies. Effective online collaboration re-created the way in which individuals and businesses use the internet to collaborate seamlessly. New generations of internet applications and social media services feature personalised content and offer the ability to exchange data and media with other users. The emergence and popularity of online social networks in recent years have changed the internet ecosystem. This session’s focus is on the important role played by technology and online collaboration tools in modern day innovations while also paying attention to the challenges and risks involved in dealing with these tools.

David R. Hardoon is an Associate Director of Business Analytics at Ernst & Young Advisory Pte Ltd. He leads the advanced analytics practice and is responsible for the positioning of business analytics advisory and services to clients across different business sectors. He is also an Adjunct Faculty Member of School of Information Systems and Singapore Management University in Singapore and an Honorary Senior Research Associate at the Centre for Computational Statistics & Machine Learning, University College London in the United Kingdom.

Dr. Hardoon has been engaged at various conferences and workshops to speak on research and business related topics in machine learning, data mining, and business analytics. He also regularly tutors, advises, and provides consulting support in his field of expertise, Analytics and Business Analytics. He also has established expertise in developing and applying computational analytical models for business knowledge discovery and analysis, and has been involved in research projects in the domains of taxonomy, neuroscience, aerospace and finance.

Dr. Hardoon received his doctorate in Computer Science in the field of Machine Learning from the University of Southampton in 2006 and was awarded first class honours in B.Sc. Computer Science and Artificial Intelligence at Royal Holloway, University of London in 2002.

Panelists

Rohan JayaweeraSri Lanka Country ConsultantGoogle Asia Pacific

Rohan Jayaweera, is the first and only employee appointed by Google for Sri Lanka. He joined Google approximately 15 months ago and before Google, Rohan was based in Singapore as a business consultant. Prior to moving to Singapore Rohan worked for Cisco, Lenovo & IBM.

He has a Bachelor of Science Degree in Electronic & Telecommunication from University of Moratuwa, Professional Postgraduate Diploma in Marketing from CIM U.K. & an MBA in International Business from Australia. He is currently studying for his second Masters in Business & Technology. Rohan also holds a Professional certificate on global strategy from INSEAD.

Earl BumotadDigital ConsultantMomentus (Pvt) Ltd

Earl Bumotad is the Digital Consultant for Momentus, a subsidiary of Media Factory Group. He began his career in digital media in 2007 as an online copywriter. Today, Earl consults for brands like Mobitel, Red Bull, Ceylon Agro Industries, and Vasan Eye Care to name a few. He has been helping companies translate overall business and marketing objectives into successful online strategies. As a passionate social media professional, Earl has been a firm advocate of brands and businesses “being social” rather than focusing on how to do social media.

Dr. David R. HardoonAssociate Director Advisory Services Advanced AnalyticsErnst & Young Advisory Pte Ltd Singapore

SESSION 4 - CREATIVE SOCIAL NETWORKING

Presented by:

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In today’s highly competitive environment, innovation has become inevitable inorder to create value and spur growth. However, creating additional value through innovation may not be always commercially viable; therefore, the risk of failure is an inherent aspect of innovation. The success of innovation depends on the design skills of its engineers, upon the effectiveness with which it can mobilize, apply, and develop its distinctive knowledge as circumstances change. Identifying, analysing and managing these risks (market, technology, environment, and organisation related risks) will lead to effective decision making in various innovation projects. How best organisations manage innovation will be dependent on how best they manage the associated risks. The focus of this session will be the role of professionals in innovation process and particularly in managing risk aspect.

Adrian Perera has been the Chief Executive Officer of RAM Ratings (Lanka) Ltd., for over three years. He is also a Fellow Member of the Chartered Institute of Management Accountant (CIMA) (UK), a Fellow Member of ACCA UK, Associate Member of the Institute of Bankers of Sri Lanka, Fellow Member of the Certified Management Accountants (CMA) of Sri Lanka and has a MBA from the University of Sri Jayewardenepura Colombo. He is also a member of the Sri Lanka Institute of Directors and a Fellow Member of the Certified Professional Managers. Adrian has over 24 years of experience in banking, treasury, finance, information technology, and general management in the banking, finance and manufacturing sectors.

Prior to joining RAM Lanka, Adrian served in Hatton National Bank for 14 years and LOLC group for 3 years and was also the CFO of a large construction sector company. He has made presentations to trade chambers, Securities and Exchange Commission and other training programs and associations on ratings. He is also a council member of the Association of Credit Rating Agencies Asia and Chairman, Sustainability Awards Committee. He has also attended training programs in India, Malaysia, Philippines, Hong Kong and Japan.

Panelists

Krishan BalendraPresident - RetailJohn Keells Holdings (JKH)

Krishan Balendra has responsibility for the John Keells Group Retail sector and John Keells Stock Brokers. He started his professional career at UBS Warburg, Hong Kong, in investment banking, focusing primarily on equity capital markets. After a four-year stint in Hong Kong, he continued his career in corporate finance at Aitken Spence & Co. PLC, Sri Lanka prior to joining JKH. Krishan holds a Law degree (LLB) from the University of London and an MBA from INSEAD. At present he is the Chairman of the Colombo Stock Exchange.

Deepthie WickramasuriyaHead of Business Systems & ServicesAHL Business Solutions (Pvt) Ltd Goodhope Asia Holdings Ltd

Deepthie Wickramasuriya is the Head of Business Systems & Services for AHL Business Solutions (Pvt) Ltd, the Information Technology, and Business Process Management arm of Goodhope Asia Holdings Ltd. She leads the Business Process Management, Business Intelligence & Analytics verticals.

She has also been a board member/advisor to the boards of AMW Management Company, GFH Management Company, Aviva Global Services, Family Health Services Authority, Oxfordshire, UK, and Flour Mills of Fiji PLC.

She holds a MBA from the University of Sri Jayewardenepura, Sri Lanka, and is a Fellow Member of the Chartered Institute of Management Accountants (CIMA), UK.

Adrian D PereraChief Executive OfficerRAM Ratings (Lanka) Ltd

SESSION 5 - MANAGING RISKS IN INNOVATION

Presented by:

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In spite of the increasing importance of the service sector, which is now of major importance in many countries of the world, the issue of how to stimulate and manage innovation in the service sector remains a conundrum. In the service sector, customer interaction plays a key role apart from the product itself. Therefore, innovation in service companies is not only about “what” is being offered but also about “how” it is being offered in order for it to be accepted by the customer. Consequently, in the service sector, improving on the innovation performance has been an integral part of their business strategy and in crafting a distinctive competitive advantage. The panel discussion would identify how innovation impacts various sectors of the service industry, including financial services.

SESSION 6 - SERVICE INNOVATION (DISCUSSION FORUM)Panelists

Asite TalwatteManaging PartnerErnst & Young

Asite Talwatte is the Managing Partner of Ernst & Young, Sri Lanka and Maldives with experience in Assurance and Advisory services. Asite has worked with Ernst & Young in Cleveland, Ohio and was on Ernst & Young’s Far-East Area Executive Committee for two years and now serves on Ernst & Young Far-East Area Advisory Council.

He is a Fellow Member of the Institute of Chartered Accountants of Sri Lanka (ICASL) and the Chartered Institute of Management Accountants (CIMA) of the U.K. Asite has a Post-Graduate Diploma in Business and Financial Administration awarded by ICASL and the University of Wageningen, Holland and has a MBA from the University of Sri Jayawardenapura. Asite followed the Executive Programme at the Kellog Graduate School of Management, North Western University, Evanston, Illinois.

Asite has served as a non-executive director on boards of listed companies, public companies, and state owned enterprises and served as the Chairman of the Statutory Accounting Standards Committee as well as Statutory Auditing Standards Committee.

Dr. Parakrama Dissanayake Chairman / CEO Aitken Spence Maritime Logistics & Cargo

Dr. Parakrama Dissanayake, - Chairman/CEO of Aitken Spence Maritime, Logistics & Cargo, Director - Aitken Spence PLC., and Jt. Managing Director, CINEC Maritime Campus, is a former Chairman/CEO of Sri Lanka Ports Authority and also a former Chairman of state owned Jaya Container Terminals Ltd., and Sri Lanka Port Management Consultancy Services Ltd.

Dr. Dissanayake who serves on the UN/UNCTAD Panel as an expert on Ports & Shipping, is a University of Oxford Business Alumni and a Graduate of Harvard Business School Executive Education Programme on “Global Economy”.

He is also a Past Chairman of the Institute of Chartered Shipbrokers, past Chairman of the Chartered Institute of Logistics and Transport (Sri Lanka branch) and Past Chairman of Sri Lanka Transport Board Advisory Council. He is also the Chairman of Ceylon Chamber of Commerce - Steering Committee on Ports, Shipping, Aviation and Logistics.

Cont.

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Hiran CoorayChairmanJetwing Hotels

With a passion for excellence and a discerning eye for beauty, Hiran Cooray is hailed as one of the most celebrated hoteliers in Sri Lanka. Hiran took over as Managing Director of Jetwing Hotels in 1987, and in doing so, he has driven Jetwing Hotels to attain higher overall standards and develop an innate understanding of the discerning visitor.

He currently serves on the Board of the Sri Lanka Tourism Development Authority and on the Board of Small Luxury Hotels of the World. Hiran is also the Immediate Past Chairman of PATA International (2010/12) and a Past President of the Tourist Hotels Association of Sri Lanka (THASL).

Hiran’s willingness to address industry issues objectively and his unquestionable integrity make him an outstanding asset not only to Jetwing and Sri Lanka, but also to the international diasporas currently creating new trends in worldwide tourism.

Dushan SozaManaging DirectorWNS Global Services (Pvt) Ltd

Dushan Soza is the Managing Director of WNS Global Services (Pvt) Ltd. Sri Lanka. He pioneered high-end BPO Services in the country by setting up Sri Lanka’s premier ‘Finance Centre of Excellence’ and thereafter Legal Services being the first to do so out of Sri Lanka. He is considered a thought leader in the industry and his contribution has helped to fashion the country’s BPO industry. He has over 25 years of diverse work experience in UK, India, Philippines, and Sri Lanka and has held many senior leadership positions during his career.

He was a founder board member of SLASSCOM and currently serves as an Advisor to the EDB on IT/ BPO. He also serves on the Board of Softlogic Finance and Consumer Affairs Authority Sri Lanka. An Engineer by profession, he is a graduate of the University of Reading, UK. Dushan is a much sought after speaker.

Reeza ZarookChief Executive OfficerAnything.lk

Reeza Zarook has a degree in Economics and Accountancy and then qualified as a Chartered Accountant from the UK. Reeza has had the privilege of working in London, Brazil, Singapore, and Sri Lanka with companies such as Arthur Andersen, Deutsche Bank and Millennium IT and even includes a stint with the Government of Sri Lanka whilst working with the founding team of the ICT Agency of Sri Lanka in 2003.

In the 2 years since its launch, Anything.lk has created the e-commerce arena in Sri Lanka and today has over 140,000 members, over 200,000 Facebook Fans - and an 87% market share of the social media marketing industry.

In December 2012, Reeza successfully completed the merger of Dialog’s e-commerce ventures with Anything.lk and formed the holding company Digital Commerce Lanka (Pvt) Limited encompassing all the current brands and opening the path for a nation-wide campaign for e-commerce.

Manohari AbeyesekeraHead - Strategic Business Development Unit Hayleys Group

Manohari Abeyesekera is the Head - Strategic Business Development Unit of Hayleys PLC and is a Director of Hayleys Group Services (Pvt) Ltd. She is responsible in handling Group's acquisitions into new business forays, successfully completing transactions around US$ 70Mn.

An Alumni of KPMG, she is a Fellow of The Institute of Chartered Accountants of Sri Lanka (ICASL) and a Fellow of Chartered Institute of Management Accountants CIMA (UK). She was elected to the CIMA Sri Lanka Board in January 2012 for a three-year tenure. Manohari read for her MBA from the University of Colombo, topping the batch winning three gold medals. She was awarded the CIMA Young Star (Silver) on the maiden CIMA Janashakthi Pinnacle Awards. She currently serves as the Treasurer of the University of Colombo MBA Alumni Association. A freelance journalist, her articles have been featured in the Daily FT and in other leading magazines.

SESSION 6 - SERVICE INNOVATION (DISCUSSION FORUM)

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CPD ACCREDITED!

Register for the webcast and avail yourself of the convenience of participating at the 34th National Conference of Chartered Accountants from wherever you are.

Registration Fees – Resident Members – LKR 12,500/- nett

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Closing Date for Registrations – 15th October 2013

To register for the webcast, please send the duly completed registration form along with the payment to reach us before 15th October 2013.

For online registrations and payments visits www.casrilanka.com

Tel: (+94 11) 2 352000 Ext 1480 Hotline: (+94 71) 3 981500 Fax: (+94 11) 2 352060 Email: NCwebcast@casrilanka.com

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GENERAL INSTRUCTIONS

1 Due to limited space we encourage early registrations and payments to avoid disappointment. All reservations / registrations will be confirmed upon receiving payment. Requests for registration without payment will be subject to Institute approval.

2 Registrations will be strictly on a first-come-first-serve basis and will close by 15th October 2013.

3 For online registration visit www.casrilanka.com.

4 Cancellations received prior to the closing date will be refunded in full. No refunds will be made for cancellations received later than this.

5 Reservations are transferable, provided it is informed in writing on or before 15th October 2013.

6 All cheques should be drawn in favour of “The Institute of Chartered Accountants of Sri Lanka” – (A/C Payee only).

7 The registration fees are as follows:

For conference registrations –

Members – LKR 18,500/- nett

Non-members – LKR 22,000/- nett

For webcast registrations –

Resident Members - LKR 12,500/- nett

Non-Resident Members - US$ 100/- nett

All payments should be made in full.

8 Payments can be made at the Institute’s cashier counter on weekdays from 8.30 am to 5.00 pm and on Saturday from 8.30 am to 1.00 pm, before 15th October 2013.

9 For inquiries contact –

Conference registrations - Dale on (+94 11) 2 352000 Ext 1444 or (+94 71) 3 981500 or email – events@casrilanka.com

Webcast registrations - Shivantha on (+94 11) 2 352000 Ext 1480 or (+94 71) 3 981500 or email – NCwebcast@casrilanka.com

CONFERENCE REGISTRATION FORM

Title Dr. Mr. Mrs. Ms. Other

Name with Initials

Call Name

Member Non Member

Membership No. NIC No.

Organization

Address

Designation

Contact Details: Fixed Line Mobile Fax Email

Registration FeesMembers : LKR 18,500/- nett Non-Members

Paid Rs.

: LKR 22,000/- nett Signature

Please hand over the completed registration form or email to events@casrilanka.com or fax to (+94 11) 2 352060 on or before 15th October, 2013.

For inquiries call Dale on (+94 11) 2 352000 ext 1444, (+94 71) 3 981500

Cheque No. Date:

Note: It is mandatory to provide your membership number and for non members to provide their NIC number as the registrations can not proceed without these details.

For online registrations visit www.casrilanka.com 17

WEBCAST REGISTRATION FORM

Title Dr. Mr. Mrs. Ms. Other

Name with Initials

Call Name

Member Non Member

Membership No. NIC No.

Organisation

Address

Designation

Contact Details: Fixed Line Mobile Fax Email

Registrations fees -Resident Members - LKR 12,500/- nettNon Resident Members - US$ 100/- nett

Paid Rs.

Signature

Cheque No. Date:

Note: It is mandatory to provide your membership number and for non members to provide their NIC number as the registrations can not proceed without these details.

Please hand over the completed registration form or email to NCwebcast@casrilanka.com or fax to (+94 11) 2 352060 on or before 15th October, 2013.For inquiries contact Shivantha on Tel: (+94 11) 2 352000 Ext 1480 Hotline: (+94 71) 3 981500For online registrations visit www.casrilanka.com

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