30 Effective Social Media Tactics
-
Upload
barry-feldman -
Category
Social Media
-
view
1.204 -
download
0
Transcript of 30 Effective Social Media Tactics
![Page 1: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/1.jpg)
Effective Social Media Tactics30
Written By | www.feldmancreative.com DESIGNED By | www.infobrandz.com
![Page 2: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/2.jpg)
2 billion More than 2 billion people have social media accounts.Global Digital Snapshot, Wearesocial.net, 2015
47% 47% of all online time is spent on social media. Globalwebindex, 2014
![Page 3: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/3.jpg)
According to the “2015 Social Media Marketing Industry Report” from Social Media Examiner, 92% of marketers want to know:
Want to reach these people?
WHAT SOCIAL TACTICS ARE MOST EFFECTIVE?
![Page 4: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/4.jpg)
Here are 30 of the top answers culled from the experts.
![Page 5: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/5.jpg)
Ensure your profile pages use relevant keywords to get discovered via search.
Optimizeyour pages and profiles.
1.
![Page 6: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/6.jpg)
Brand your profile pages with great cover photos, backgrounds and colors.
Create branded pages.
2.
![Page 7: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/7.jpg)
Delve into social media data to identify relevant issues and user interests.
Determine user interests.
3.
![Page 8: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/8.jpg)
Observe how social-oriented brands and leaders in relevant markets select channels, tune-in to their customers and create engaging content.
Learn from leaders.
4.
![Page 9: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/9.jpg)
Post 5-plus times daily on Twitter and once or more each day on Facebook, LinkedIn, Pinterest and the channels you use.
Post frequently.
5.
![Page 10: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/10.jpg)
Using hashtags helps with tracking promotions, targeting readers by areas of interest and starting conversations.
Use hashtags.
6.
![Page 11: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/11.jpg)
Invest time and money on great images to create the stopping power you need to standout.
Feature great images.
7.
![Page 12: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/12.jpg)
Humanize your brand by sharing candid shots. Your followers will identify with them.
Share photos of yourself and team.
8.
![Page 13: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/13.jpg)
Reach out to bloggers and other social influencers. Be valuable to them.
Build one-to-one relationships.
9.
![Page 14: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/14.jpg)
Drop the corporate babble. Be friendly and approachable.
Use a conversational tone.
10.
![Page 15: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/15.jpg)
Rambling’s a no-no. Get to the point.
Offer concise morsels of advice.
11.
![Page 16: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/16.jpg)
12.
You’ll be labeled “spammer” and cast into to social media purgatory.
Don’t overdo the self-promotion.
![Page 17: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/17.jpg)
13.
Be authentic and draw from your experiences, knowledge, and sense of humor.
Keep it real.
![Page 18: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/18.jpg)
You’ll get more engagement and insights when you throw questions out there.
Ask questions.
14.
![Page 19: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/19.jpg)
15.
Make things exciting for your fans. People love to compete and strive for the prize.
Run contests and giveaways.
![Page 20: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/20.jpg)
16.
Social media users have shown they like, love and share collages of illustrations and different style photos.
Create collages.
![Page 21: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/21.jpg)
17.
Use Simply Measured’s free follower analytics tools to discover when your followers are most active.
Perfect your timing.
![Page 22: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/22.jpg)
18.
Prepare to work the channel often and actively. Respond fast and take part in real-time conversations.
Interact in real-time.
![Page 23: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/23.jpg)
19.
When someone does you the favor of following, follow-up. Express your appreciation
Follow-up with new connections.
![Page 24: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/24.jpg)
20.
Monitor mentions of your brand to find good feedback to share, bad feedback to mediate and new business prospects.
Monitor and respond.
![Page 25: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/25.jpg)
21.
Showing your followers membersonly love will build loyalty and invoke word of mouth.
Offer special deals to your followers. %
![Page 26: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/26.jpg)
22.
Create event pages. Select a hashtag. Interact with attendees. Stream video. Publish content from the event.
Dial-up social media at events.
![Page 27: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/27.jpg)
23.
Marketing expert Neil Patel claims you’ll double social traffic in 30 days with a pop-up that asks for followers.
Toss up a popup that asks for followers.
![Page 28: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/28.jpg)
24.
Joining networks and groups is a good thing. Spreading yourself too thin is not.
Ration yourself. JOIN NOW!
JOIN NOW!
![Page 29: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/29.jpg)
25.
Click around your Google Analytics regularly to determine where traffic is coming from and going to.
Learn from your analytics.
![Page 30: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/30.jpg)
26.
Create an “all hands on deck” approach across departments for more effective customer communications.
Work as a team.
![Page 31: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/31.jpg)
27.
Results can’t be rushed. Think long-term and be a nurturer.
Be patient.
![Page 32: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/32.jpg)
28.
The networks make changes often. Subscribe to reliable sources to keep your social IQ high.
Keep up with the changes.
![Page 33: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/33.jpg)
If you’re not enjoying social media, it’s not for you.
Have Fun.
29.
![Page 34: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/34.jpg)
Enlist an expert to help develop your social media marketing strategy and accelerate your success.
Bring in a strategist.
30.
![Page 35: 30 Effective Social Media Tactics](https://reader038.fdocuments.us/reader038/viewer/2022110318/55d6f3a5bb61eb025e8b45c7/html5/thumbnails/35.jpg)
Effective Social Media Tactics30
Written By | www.feldmancreative.com
DESIGNED By | www.infobrandz.com