2.3 RATES OF CHANGE Calc 10/1/14. Warm-up 2.3 Rates of Change - Marginals What were the rates in the...
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Transcript of 2.3 RATES OF CHANGE Calc 10/1/14. Warm-up 2.3 Rates of Change - Marginals What were the rates in the...
2.3 RATES OF CHANGE
Calc 10/1/14
Warm-up•1. Determine any points at which the graph has horizontal tangents:
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2. A College club raises funds by selling candy bars for $1.00 each. The club pays $0.60 for each candy bar and has annual fixed costs of $250. Write the profit P as a function of x, the number of candy bars sold.
2.3 Rates of Change - Marginals• What were the rates in the warm-up problem?
Rates of Change in Economics - Marginals
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Discrete vs. Continuous
Finding the marginal profit•The profit derived from selling x units of an iphone charger is given by:
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•Find the marginal profit for a production level of 50 units.
•Compare this with the actual gain in profit obtained by increasing production level from 50 to 51.
Demand and Revenue• Demand function - # of units, x, consumers are willing to purchase at a given price, p
•Total Revenue – related to the price per unit and the quantity demanded(or sold)
𝑝 (𝑥)
Finding a demand function (Ex. 6)
•A business sells 2000 items per month at a price of $10 each. It is estimated that monthly sales will increase 250 units for each $0.25 reduction in price. Use the information to find the demand function and total revenue function.
Marginal Revenue
Finding Marginal revenue• Chick-fil-A has determined that the monthly demand for their spicy chicken sandwich is given by:
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•Find the increase in revenue per chicken sandwich for monthly sales of 20,000 sandwiches. (find marginal revenue when x=20,000)
Finding Marginal Profit• Suppose the cost in producing chicken sandwiches is
Find the profit and marginal profit for each production level
a) = 20,000 b)30,000
What is the meaning of marginal profit at a given value?