21st Century Marketing

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Transcript of 21st Century Marketing

Do the characters in

“True Blood” entice

you to purchase the

soda?

Does Beyoncé receive

publicity, along with

Pepsi, with the

advertisement?

Dancing with the Stars * Sketchers * Fitness magazine * Modern Mom

Can a person

“brand” products?

How are companies entering international

markets?

Has marketing

methods changed?