2021...2021 Print Advertising & Specifications RATE 1X£ Full page corporate/thought leader...

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Global market intelligence for institutional real assets investors media information 2021 l real estate l infrastructure l agriculture l forestry realassets.ipe.com

Transcript of 2021...2021 Print Advertising & Specifications RATE 1X£ Full page corporate/thought leader...

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Global market intelligence for institutional real assets investors

media information2021

l real estatel infrastructurel agriculturel forestry

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Global market intelligence for institutional real assets investment

IPE Real Assets is the leading information resource for the institutional real assets investment industry. Through print publications, online media and events it delivers critical intelligence, data and analysis of global property markets and institutional investors.

In contrast to traditional real estate publications, IPE Real Assets is plugged into the wider world of pensions and investments, drawing on the knowledge and connections of the IPE group. At the heart of IPE Real Assets’ coverage are the challenges facing pension funds, insurance companies, sovereign wealth funds and other institutional capital owners.

The magazine has widened its remit in recent years to cover the burgeoning real assets markets, reflecting a similar shift among institutional

investors. We apply the same approach to these markets, whether infrastructure, agriculture, forestry or alternative property types like healthcare and social housing.

IPE Real Assets magazine is delivered to the top decision-makers and asset allocators at pension funds and other institutional investors, including heads of real estate, chief investment officers and consultants. It is published six times a year.

realassets.ipe.com provides cutting edge daily news on a global basis to a global audience.

IPE Real Assets also holds a number of events, including the IPE Real Estate Global Conference & Awards, bringing together pension funds and other capital owners active in the asset class.

IPE REAL ASSETS NEWS IN PRINT AND ONLINE

media information 2021

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22,410

DAILY NEWS EMAIL RECIPIENTS

8,756

MAGAZINE READERS GLOBALLY

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IPE Real Assets’s current audited Audit Bureau of Circulations (ABC) average net circulation is 8,754 (July 2019 to June 2020). The ABC was launched in 1931 in response to a demand from advertisers for independent verification of the claims made by advertising sales teams and so provides further transparency for readers and advertisers. IPE Real Assets is published bi-monthly and is additionally distributed extensively at leading real estate conferences and exhibitions internationally, providing advertisers with additional key readers throughout the year.

*All figures based on the audited May/June 2020 issue of IPE Real Assets

99 Austria191 Belgium188 Denmark157 Finland530 France1,051 Germany19 Greece18 Iceland384 Italy65 Luxembourg678 Netherlands64 Norway105 Portugal112 Republic of Ireland166 Spain217 Sweden397 Switzerland2,120 United Kingdom 179 Other EU countries

SUPPLY SIDE Real estate investment managers (marketing) 1,562Banks & investment banks 263Property companies & developers 379

PROFESSIONAL SERVICESProperty agents/consultants 310Legal, accountancy, management consultancy 65Data and information providers, index providers, exchanges 78Financial Communications 40Other 25

32% TOTAL SUPPLY SIDE 2,722

Total circulation 8,756COMPANY TYPES

BUY SIDE

62% CAPITAL OWNERSPension funds, endowments, charities,foundations, endowments, sovereign funds 3,195Financial institutions, Insurance companies 421Investment Managers, asset managers(including fund- of- funds) 1,842

6% KEY INFLUENCERSPension fund consultants 415Academics, real estate associations,government, regulators 169

68% TOTAL BUY SIDE 6,034

IPE Real Assets Magazine Circulation

Europe 6,740 77%North America 1,417 16%Asia & other regions 599 6%Total Circulation 8,756

GEOGRAPHIC DISTRIBUTIONCOPIES/EUROPE

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IPE Real Assets Editorial Outline 2021

Jan/Feb ESG & Impact Investing

l Real estate managers survey

l Real estate investor survey

l Infrastructure investors survey

l Data centresl 5G/fibre networks

July/AugustTop 100 Global InfrastructureManagers

l Housing affordability l Social housing l Regeneration

l Infrastructure fund managers survey

INVESTORS & FUND MANAGERS MACRO THEMES MARKETS & SECTORS FUNDS & STRATEGIES

l Energy, renewables l Consumer costs

l Agriculture l Forestry l Supermarkets l Food retail

l Proptech l Private debt: infrastructure and real estate

l Multi-managers l Funds of funds l Secondaries

l Education: Student housing/ universities

l Science: healthcare/ care homes/ life sciences

l Core real estate funds

l Retail and logistics

l ESG: Net zero carbon

l Value-add RE funds

l Offices, urbanisation

l Listed markets l Infrastructure funds

l Transport/ tourism – airports, roads, ports, shipping, aircraft, hotels, driverless cars, smart cities

l Opportunistic real estate funds

l ESGl Impact investing

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March/April

Sept/OctEXPO Real / Top 100 GlobalInfrastructure Investors

May/JuneMIPIM / Top 100 Global Real EstateInvestors

Nov/DecTop 100 GlobalReal Estate Managers

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2021 Print Advertising & Specifications

RATE 1X£

Full page corporate/thought leader 8,500Double page corporate/thought leader 10,000Junior page 5,500Half page 5,100Quarter page 3,250Half page spread 10,200Outside back cover 10,400Inside front cover 9,750Inside back cover 9,200

Multiple insertion discounts 3+ 6+Per page booked 5% 10%

PUBLISHING SCHEDULEISSUE 2021 THOUGHT LEADER DEADLINE DISPLAY ADVERT DEADLINE

Jan/Feb: ESG Special January 15 January 22March/April: MIPIM February 26 March 5May/June: Top 100 Global RE Investors April 16 April 23July/August: Top 75 Global Infrastructure Managers June 11 June 18Sept/Oct: Top 100 Global Infrastructure Investors August 20 August 27 Nov/Dec: Global RE Manager Survey October 22 October 29

Sponsored articles are an ideal opportunity for companies to provide the readership of IPE Real Assets with promotional, educational or other editorial, research or corporate profiles.

MECHANICAL DATA

DIMENSIONS (MM) HEIGHT WIDTH

Double page spread - trim 335 490Double page spread - bleed 345 500Full page - trim 335 245Full page - bleed 345 255Junior page 212 148Half page - horizontal 140 210Half page - vertical 290 100Quarter page - strip 65 210Quarter page - box 140 100

Advertisement material to be provided as a press optimised PDF file. Please add crop marks indicating trim and bleed and make sure all files are CYMK and pictures are 300 dpi.

PRINT ADVERTISING RATES

Sponsored articlesTHOUGHT LEADER

Text should be sent as a Word file. Approximately 1,100 words per page (inclusive of title and compliance.) Images/logos etc. should be sent as separate high resolution (300 dpi) images. These can be sent as: TIF, JPEG or EPS files. Charts to be sent complete in Excel or PDF.

THOUGHT LEADERSHIP

Why cities? Why global?

The viability of a cities-based real estate strategy appears questionable in these challenging times. Our day-to-day activities in cities around the world have been altered in ways few of us would have imagined just a few months ago. The spread of the coronavirus, the disruption to our dai-ly lives, and the toll on health and human life are alarming. But we are adapting. Hygiene and health care are a greater priority than ever. Many of us are working, shopping and even socialising online. City life, however, seems diminished amid restrictions on movement and travel. But we expect that over the medium to long term, the greater economic opportunities and the dynamism of the world’s cities will continue to make them attractive places to live and work. Already more than half of the world’s population live in urban areas, according to the United Nations, and this is predicted to continue to rise. Urbanisation, however, will be far from uniform. That is why selecting cities for a diversified, cities-based real estate strategy needs a rigorous and comprehensive approach.

Why cities, not countries? Rural-to-urban migration in North America and Europe has slowed, but it continues at pace in Asia Pacific. Led by China and India, Asia Pacific is expected to account for nearly half of the world’s output by 2030, with more than 50% of the world’s urban population growth and almost all of the top 50 global cities by size (in GDP terms).1Cities, unlike countries or regions, will likely see their share of global real estate investment grow to reflect more closely their new economic status and share of the global economy. This will open the door to new and more sophis-ticated real estate strategies, giving such cities a pivotal role in a portfolio. When looking for resilient real estate opportunities – as-sets that will remain relevant through market cycles – we fa-vour investments that benefit from being a part of the fabric of a winning city, and even contribute to that city’s success. We estimate that fewer than 100 cities globally have suf-ficient scale and stability, and are well positioned to ben-efit from long-term structural drivers of demand for real estate. These drivers – demographic megatrends, techno-logical innovation and sustainability matters – are rapidly changing the nature of demand for real estate, and so ought to be the foundation of any long-term investment strategy.The successful cities of tomorrow’s world will grow their share of their respective regions’ output through their ability to attract talent and tenants, and in turn enjoy improved productivity. Conversely, the cities that will see their position in the global economic hierarchy compro-mised over coming decades should be avoided by investors pursuing resilient strategies.

Why global? All cities have unique characteristics, which means in-vesting across a range of cities within a single economy will provide some diversification benefits. But historic real estate performance data shows that, in most cases, cities within countries are highly correlated. Diversifying regionally should improve this but it also has its challenges. It is easier to do in some regions com-pared with others. Major U.S. cities, whose fortunes are to some extent tied to one national economy, are highly correlated with each other. Figure 1 illustrates the return volatility for cities and how they correlate with global economic activity. With Europe or Asia Pacific comprised of so many different economies, achieving diversification is naturally much easier than in the U.S. When performance is broken down by sector type, a different picture also emerges. Looking at prime office market data, we find that global gateway cities are more closely correlated with each other. London’s prime office market has a stronger correlation with New York (0.74) and Paris (0.76) than with the U.K.’s Birmingham (0.31), even though London and Birmingham are very neatly cor-related when looking at average all-property type perfor-mance (0.89).

Sector diversification has a role to play as well. It is well known that the office sector is more volatile than retail, but volatility varies more by city than it does by sector. Volatile office markets tend to have volatile retail markets. Dublin, for example, is the most volatile city in Europe for both sectors according to our research. A few exceptions are tech-driven office markets, namely San Jose or San Francisco, which have seen very volatile office market performance through the last cycle yet relatively stable retail performance.You can download this article at: www.ipe.com/Nuveen-IPERA-MayJune2020

Alice Breheny, Head of Research, Nuveen Real Estate

Nuveen Real Estate explains why an investment approach for global cities needs to create a diversified portfolio of resilient assets positioned for the long term.

Personality and performance: opposites attractGlobal gateway cities should form a component of a resilient, city-based strategy, but many of these cities are strongly correlated. Performance volatility could be low-ered by investing across different sectors and sub-mar-kets, bringing different city personalities into the mix. Regionally and domestically driven cities tend to be better diversifiers and should be included alongside global gateways in a portfolio. Strategies to do this include bal-ancing investments in cities driven by financial and busi-ness services with energy or education-based markets or adding structurally driven markets to highly cyclical cities.

Conclusion Ultimately, a portfolio comprising a team of cities whose fortune and future success depends on a range of different drivers – be it inward migration, productivity, quality of life, infrastructure or innovation – should enjoy the ben-efits of diversification.

Diversification is further enhanced by taking a global approach. After all, real estate markets around the world are at different levels of maturity, different stages of the cycle and have different growth rates. A diversified and global approach should increase the resiliency of a real estate portfolio. In challenging and difficult times, it’s natural and often appropriate to focus on the short term, however if investors can maintain their long-term vision, especially for their real estate investments, they will increase their chances of invest-ment success.

Source: 1 Oxford Economics

Source: Nuveen Real Estate, Q1 2019

Figure 1: Cities and the global economy

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REIM Reference Guide & IPE Real Estate Reference Hub Online

REIM GUIDE 2021

LISTINGS COST PER REGION £

1 listing 6,6002 listings 11,8003 listings 13,9004 listings 15,500

+VAT where applicable

MAKE YOUR EXPERTISE KNOWNIN THE PENSIONS MARKET

l Upload unlimited white papers/research l Upload your videos and links to social media l Publish your company news and announcements l Hyperlinks from IPE Real Assets email newsletters drive traffic to your profile l Weekly Reference Hub digest emails sent to our investor database

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IN PRINT

The REIM Guide is mailed to a circulation of 8,240 with additional copies distributed at key industry events. Present your company information across a double-page spread in the regions where you invest. The Guide is divided into four regions: Europe, Asia Pacific, North America and Latin America.

ONLINE

The IPE Reference Hub enables your firm to engage with over 15,000 institutional investors. An investment manager profile on the IPE Reference Hub is a versatile branding and content marketing tool that provides scope and flexibility:

The IPE Reference Hub now has its own dedicated section for Investment Managers in Infrastructure, Agriculture and Forestry.

You can take an online profile in the Infrastructure section of the IPE Reference Hub in combination with a print profile in our June 2020 Top 100 Global Infrastructure Managers Issue.

IPE INFRASTRUCTURE REFERENCE HUB INFRASTRUCTURE

RATE CARD £

Profile listing 6,600

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O6

REIM GUIDE 2021

+VAT where applicable

realassets.ipe.com Online Advertising

All figures based across a 12 month period (Oct 1st 2019 - Sep 30 2020) * Four or more visits per month.

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KEY ANALYTICS

48,099AVERAGE MONTHLY

USERS

6 ,572AVERAGE MONTHLY

LOYAL UNIQUE USERS*

1 10,496AVERAGE

MONTHLY PAGE IMPRESSIONS

1m 38sAVERAGE VISIT

DURATION

22%OF VISITS WERE

MADE VIA MOBILE

OFFERS:

A highly effective digital platform to reach global investors and managers.

Leaderboard, MPU and Half page MPU formats plus expandable MPU.

LEADERBOARD

MPU

HALF PAGE MPU

INFRASTRUCTURE

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IPE Real Assets Daily News Email Advertising

l For each webcast, IPE Real Assets appoints an independent moderator to chair and host the event and help the client manage the Q&A interaction plus open and close the webcast.

l A minimum six-week lead-time is required on all webcasts to to help IPE Real Assets achieve the best possible audience.

l The webcast can be hosted either remotely from multiple locations or centrally from one office location.

l The webcast format is a live-recorded ‘session’ of no more than one hour.

l Each webcast is streamed live via a custom-branded player which features the speaker’s photograph, voice, slides and customisable tabs including Q&A/feedback, the facility to ask your own pre-agreed questions of the audience and user support.

l A recording of the webcast is available for anyone unable to attend the live broadcast and is available on the platform for 12 months following the live broadcast.

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AVERAGE OPEN RATE

Deliver your message directly into the inbox of your target market on the IPE Real Assets Daily News Email service that reaches 22,410 recipients.

Choose either the top and bottom banner package or a Sponsored link to promote your message.

IPE Real Assets WebcastsIPE webcasts are an increasingly popular and innovative way of showcasing manager expertise with an engaged online audience. IPE markets the client webcast via email and captures the registered subscriber details that are delivered back to the webcast client post event. The captured webcast subscriber details include job title, phone number and email addresses (subject to data protection rules).

IPE TYPICALLY RUNSBETWEEN 15 - 18WEBCAST EVENTS PERYEAR & AVERAGES ARANGE OF BETWEEN200 - 400 REGISTRATIONSPER WEBCAST

22,410

AVERAGE NO. OF RECIPIENTS

PER DAY

20%

AVERAGE CLICK THRU RATE (CTR)

17%

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IPE Real Assets Online Advertising Rates

ONLINE ADVERTISING

l Run of site leaderboard and MPU £45 cpml Half page MPU and expandable £65 cpml Floor Ad £100 cpml Site takeover (inc 1 email promotion) £7,000 per day

TECHNICAL SPECIFICATIONS

l Leader Board 728 x 90l MPU 300 x 250l Half Page MPU 300 x 600l Expandable MPU 300 x 250 (expanding to 600 x 250). Must expand left.

l Expandable Leader Board 728 x90 (expanding to 728 x 180). Must expand down.

l Floor Advertisement 728 x 90

Accepted formats JPG, GIF, FLASH, HTML

IPE REAL ASSETS DAILY NEWS EMAIL

l Top and Bottom banner £600 per daily emaill Sponsored Link £1,500 per daily email

TECHNICAL SPECIFICATIONS

l Top and Bottom banner 468 x 60 or 728 x 90l Sponsored Link logo (125 x 35) 100 characters of text plus linking url

WEBCAST

l Each webcast includes pre event marketing; event and post event subscriber registration details £13,500

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Events

For more information please contact Janet Pearch T: +44 20 3465 9303 E: [email protected]

media information 2021

Now in its 17th year, the IPE Real Estate Global Conference & Awards is firmly established in the Real Estate event calendar and has become the premier event for institutional investors.

The full-day conference at the The Villa Hotel in Copenhagen on Tuesday 18 May, is a forum for investors to examine the key issues facing the industry. The evening Awards ceremony will recognise and reward best practice, outstanding performance and innovation among real estate investors.

The IPE Real Estate Global Awards 2019 in Amsterdam was a resounding success, with 418 delegates representing institutions, asset managers and other service providers from across the spectrum and globe.

We attracted a record 220 entries across all categories. From 18 countries around the world, the total market value of the institutional investors that took part was more than €3.8 trillion, while collectively their real estate and real assets under management exceeded €320 billion.

IPE REAL ESTATE GLOBAL CONFERENCE & AWARDS 2021

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An exciting high-level informal marketing and networking opportunity with decision makers at pension funds and other institutional investors in selected key global regions.

media information 2021

REAL ASSETS GLOBAL VIRTUAL FORUMS FEBRUARY 2021

Asia Europe North America

IPE’s Real Assets and Infrastructure Global Investor Conference in September 2021 will explore these fast growing asset classes.

This event will bring together investment decision makers at global pension funds, experts from the asset management community’ leading consultants and academics.

REAL ASSETS & INFRASTRUCTUREGLOBAL INVESTOR CONFERENCE 2021

Global Virtual Forums

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COMMERCIAL EUROPE

Janet Pearch/Publisher T +44 (0)20 3465 9303 E [email protected]

Siofra Relton/Sales Manager T +44 (0)20 3465 9306 E [email protected]

Sam Smith Ad/Production Manager T +44 (0)20 3465 9332 E [email protected]

Saravanan Subburam/Online Reference Hub T +44 (0) 20 7397 5291 E [email protected] COMMERCIAL NORTH AMERICA

Erik Vanderkolk/Head of North American Business T +1 203-550-0385 E [email protected]

COMMERCIAL ASIA PACIFIC

Terry Rayner/Head of Asia Pacific BusinessT +61 402 433 222 E [email protected]

EDITORIAL

Richard Lowe/Editor T +44 (0)20 3465 9323 E [email protected]

Razak Musha Baba/News Editor T +44 (0)20 3465 9312 E [email protected]

Contacts

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l real estatel infrastructurel agriculturel forestry