2016 NGH Convention Newsletter 10

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FOCUS OUR FUTURE IS NOW Nation al Gui ld Hypnist s NATIONAL GUILD OF HYPNOTISTS CONVENTION 2016 on The National Guild of Hypnotists 2016 Annual Convention, Exhibition and Educational Conference will be held August 12-14, 2016, at the Royal Plaza Hotel & Trade Center in Marlborough, Massachusetts. Follow this link to: REGISTER NOW Issue: 10 2016 MORE ON PAGE 2. “The future belongs to those who believe in the beauty their dreams.” Eleanor Roosevelt

Transcript of 2016 NGH Convention Newsletter 10

Page 1: 2016 NGH Convention Newsletter 10

FOCUS

OUR FUTURE IS NOW

National Guild of Hypnotis t s

NATIONAL GUILD OF

HYPNOTISTS CONVENTION 2016

on

The National Guild of Hypnotists 2016 Annual Convention, Exhibition and Educational Conference will be held August 12-14, 2016, at the Royal Plaza Hotel & Trade Center in Marlborough, Massachusetts. Follow this link to: REGISTER NOW

Issue: 10

2016

MORE ON

PAGE 2.

“The future belongs

to those who believe

in the beauty of

their dreams.”

Eleanor Roosevelt

Page 2: 2016 NGH Convention Newsletter 10

Page 2 If you’ll be attending, presenting, or

participating in the 2016 NGH

Convention, you’ll want to let your

friends, peers, clients, prospective

clients, and community know.

Why not distribute a media release

about your activities? You benefit

from the publicity and gain added

credibility. If your release appears

online, and you link it to your website,

you also will create valuable

backlinks to your site plus added

keywords, which help you improve

your website’s visibility and ranking

on Google and other search engines.

For tips on writing a media release, and where and how to distribute it, we recommend you

view Issue 5 of the 2015 NGH Convention Newsletter.

For additional inspiration in writing your release, we’ve included a new template you can

download as a Microsoft Word document at this link: 2016 NGH Media Release Template.

Simply click the link, then download and save the document to your computer. You can

personalize it to suit your needs for local, regional, and national distribution.

And be sure to read the media release distributed earlier this summer by the National Guild

of Hypnotists on pages 3 and 4. At the end, we’ve included some rather impressive

statistics on the powerful “ripple effect” outreach a single media release can have.

Tell the World You’ll Be Part of the 2016 NGH Convention!

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PAGE 3.

Tell the World

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Hypnosis: A Powerful Tool that Could Transform Your Future Says

National Guild of Hypnotists

For immediate release

Merrimack, NH, May 3, 2016

The National Guild of Hypnotists (NGH), an OPEIU, AFL-CIO, CLC affiliated association, is

recognized as the oldest and most established professional organization in consulting hypnotism

today. Although many of the organization’s more than 17,000 worldwide members speak about the

use of individual hypnotic techniques as an effective tool for helping ordinary, everyday people with

ordinary, everyday problems, Dr. Dwight Damon emphasizes that the greatest rewards of hypnosis

may be in its impact on the future.

Dr. Damon, a founder and the president of NGH, said, “Using hypnosis to eliminate negative habits

sets the stage for a person to have a happier, more fulfilling future. Becoming a consulting hypnotist

positions people to enhance their future with a rewarding new career, and for practicing consulting

hypnotists, growing your knowledge base and skills makes your bright future even brighter. These

points are all so significant, we’ve declared, “The Future is Now,” as the theme for the 2016

National Guild of Hypnotists Annual Convention.”

The National Guild of Hypnotists 2016 Convention Exhibition and Educational Conference, the

association’s twenty-ninth annual convention, will be held August 12-14, 2016, at the Royal Plaza

Hotel & Trade Center in Marlborough, Massachusetts. The NGH Convention is open to all interested

adults. Dr. Damon emphasized, “People from many walks of life become professional consulting

hypnotists. Although the training is demanding, it is not prohibitive. Those who are willing to work

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A Media Release from the NGH

www.marketwired.com/press-release/hypnosis-a-powerful-tool-that-could-transform-your-future-says-national-guild-hypnotists-2120771.htm

Page 4: 2016 NGH Convention Newsletter 10

Page 4 May 2016 NGH Media Release (cont.)

hard can launch their practice, expanding their services as they advance their skills. There is no better

place to learn about the rewards and opportunities of the profession and to continue to grow as a

consulting hypnotist than at the NGH Convention.”

The 2016 NGH Convention will feature over 300 seminars and workshops plus extended coursework

offered during the pre- and post-convention weeks. With more than 200 of these seminars included as

part of the convention registration fee, attendees can customize their Convention experience. This

flexibility, paired with a distinguished 200-member faculty, allows National Guild of Hypnotists

Convention attendees to leave the event equipped with meaningful insights, new skills and reenergized

passion to carry them through the year ahead.

National Guild of Hypnotist member, Rhoda Kopy, said, “Every NGH convention is a uniquely

wonderful experience. For me, it's a necessity.”

Learn more about the NGH Convention at https://ngh.net/training/2016-ngh-annual-convention/.

How many people saw this release? Although it is impossible to know the exact number, we can

partially track readership based on the number of media outlets that initially shared our news.

On only its first day of publication, on the release distribution website, our NGH news was viewed 3770

times and was direct emailed to 934 journalists. It was also carried on the Associated Press Wire Service

and on the first day of its distribution, 114 major publications published it in entirety on their websites.

Included among the media outlets to share the release were: Yahoo Finance, the Dallas Morning News, Arizona

Republic, Anchorage Daily News, Ask.com, Business NewsWire Europe, BioSpace, Boston.com, Daily Herald

(Chicago), Idaho Statesman, King5, Kansas City.com, the LA Daily News, Pittsburgh Post-Gazette, Sacramento

Bee, and dozens and dozens of other news sources including Yahoo Biz.

This media release has been shared and republished thousands of times since then on blogs, websites, social

media sites, and print publications, and we cannot track the numbers of people who have since read it. HOWEVER,

we do know that the total readership of only the original publications that carried it in full or published the title and

a link to the full release is an astounding 79,678,449 regular readers!

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Page 5: 2016 NGH Convention Newsletter 10

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Connect today. Only you control your future. w w w . n g h . n e t

Home to website for the National Guild of Hypnotists.

t h e h y p n o t i s t s c o n v e n t i o n . n i n g . c o m

A place for sharing plans, ideas, and excitement about each upcoming NGH Convention.

w w w . f a c e b o o k . c o m / n g h h q

The NGH Facebook Fan page.

w w w . f a c e b o o k . c o m / g r o u p s /

n a t i o n a l g u i l d o f h y p n o t i s t s

The National Guild of Hypnotists group on Facebook. (Site registrations is required)

w w w . h y p n o t i s t s c o n v e n t i o n . c o m

A public-facing blog for sharing NGH news (your news!) with current members, prospective members, clients, and prospective clients.

h t t p : / / w w w . l i n k e d i n . c o m / g r o u p s /

N a t i o n a l - G u i l d - H y p n o t i s t s - I n c - N G H -

4 8 2 6 9 / a b o u t

The NGH Group on LinkedIn.

h t t p : / / n g h n e t w o r k . c o m

A social network for all NGH members, created to help members in-teract with the Guild and its global membership base.

h t t p s : / / t w i t t e r . c o m / N G H H e a d q u a r t e r s

NGH Twitter @NHGHeadquarters. Use HASHTAG #ngh16 when mentioning the 2016 NGH Convention.

h t t p s : / / p l u s . g o o g l e . c o m / u / 0 /

c o m m u n i t i e s / 1 0 8 7 5 0 0 5 3 8 4 5 7 5 9 3 7 2 0 2 1

NGH Google+ Group Where should you participate and share? All 9 sites. Each web platform serves a different function and makes it easy for you to interact, engage, and share in different ways and with different groups.

Welcome to the

2016 NGH Convention Newsletter!

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