2015 Marketing Calendar

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Marketing Calendar 2015

Transcript of 2015 Marketing Calendar

Marketing Calendar2015

Ready to Ring in the New Year?

If your company’s New Year’s resolution is to engage and delight your customers each and every month, we’ve got your

inspiration.

Start the year off right with a host of marketing ideas for all the major holidays and lesser known celebrations.

Visit this blog post on HubSpot to see how you can apply this calendar to your content marketing efforts.

http://blog.hubspot.com/marketing/content-marketing-plan

JanuaryS M T W T F S

1 2 3

1.1 New Year’s Day

• Start marketing December 15th-19th• Spread the cheer of new opportunities to come!

JanuaryS M T W T F S4 5 6 7 8 9 10

1.5 Bird Day 1.10 Cut Energy Costs Day

JanuaryS M T W T F S11 12 13 14 15 16 17

1.12 Clean Your Desk Day 1.15 Hat Day

JanuaryS M T W T F S18 19 20 21 22 23 24

1.19 Martin Luther King, Jr. Day

• Start marketing December 22nd-26th

• Inspire others to have a dream

and leave a lasting legacy.

JanuaryS M T W T F S25 26 27 28 29 30 31

1.27 Chocolate Cake Day 1.29 Puzzle Day

FebruaryS M T W T F S1 2 3 4 5 6 7

2.1 Super Bowl XLIX• Start marketing January 19th-23rd

• Find exciting ways to invite your

customers

into Super Bowl fun through

parties or specials.

2.2 Groundhog Day• Start marketing January 19th-23rd

• Offer a prize for whether or not

the groundhog sees its shadow.

• Here’s to an early Spring!

FebruaryS M T W T F S8 9 10 11 12 13 14

2.14 Valentine’s Day

• Start marketing January 26th-30th

• Make customers aware of your

gratitude through e-mails,

product releases, or special sales.

FebruaryS M T W T F S15 16 17 18 19 20 21

2.16 President’s Day

• Start marketing February 2nd-6th• While many people are off work,

offer limited time sales and other

promotions.

2.17 Mardi Gras

• Start marketing February 2nd-6th• Deck out your store with brightly

colored beads.

FebruaryS M T W T F S22 23 24 25 26 27 28

2.22 Margarita Day 2.26 Tell a Fairy Tale Day

MarchS M T W T F S1 2 3 4 5 6 7

3.2 Banana Cream Pie Day

3.6 Middle Name Pride Day

MarchS M T W T F S8 9 10 11 12 13 14

3.8 Women’s Day 3.11 No Smoking Day

MarchS M T W T F S15 16 17 18 19 20 21

3.20 Start of Spring

• Start marketing March 2nd-6th

• As seasons change, celebrate the

melting snow with your customers.

MarchS M T W T F S22 23 24 25 26 27 28

3.22 Goof Off Day 3.25 Waffle Day

MarchS M T W T F S29 30 31 1 2 3 4

3.30 Walk in the Park Day 3.31 Eiffel Tower Day

AprilS M T W T F S29 30 31 1 2 3 4

4.1 April Fool’s Day

• Start marketing March 16th-20th

• Engage your customers through

a harmless prank.

AprilS M T W T F S5 6 7 8 9 10 11

4.5 Easter

• Start marketing March 23rd-27th

• Spread joy through egg hunts and

festive decorations.

AprilS M T W T F S12 13 14 15 16 17 18

4.12 Licorice Day 4.16 High Five Day

AprilS M T W T F S19 20 21 22 23 24 25

4.19 Bicycle Day 4.22 Earth Day

AprilS M T W T F S26 27 28 29 30 1 2

4.26 Pretzel Day 4.28 Workers’ Memorial Day

MayS M T W T F S26 27 28 29 30 1 2

5.1 New Home Owners Day

MayS M T W T F S3 4 5 6 7 8 9

5.5 Cinco de Mayo

• Start marketing April 20th-24th

• Take part in Mexican or American traditions

on this joyous holiday!

MayS M T W T F S10 11 12 13 14 15 16

5.10 Mother’s Day

• Start marketing April 27th-May 1st

• Get creative! Offer promotions for gifts,

invite mothers in for discounts, and offer

interactive activities for families.

MayS M T W T F S17 18 19 20 21 22 23

5.18 Visit Your Relatives Day 5.23 Turtle Day

MayS M T W T F S24 25 26 27 28 29 30

5.25 Memorial Day• Start marketing May 11th-15th• Celebrate the unofficial start of summer and

honor the troops who have fought for our

freedom.

• Find customers at outdoor activities, like

barbecues, parks, and beaches.

MayS M T W T F S31 1 2 3 4 5 6

5.31 No Tobacco Day

JuneS M T W T F S31 1 2 3 4 5 6

6.3 Running Day 6.5 World Environment Day

JuneS M T W T F S7 8 9 10 11 12 13

6.7 Cancer Survivors Day 6.12 Loving Day

JuneS M T W T F S14 15 16 17 18 19 20

6.14 Flag Day 6.20 World Juggling Day

JuneS M T W T F S21 22 23 24 25 26 27

6.21 Father’s Day

• Start marketing June 8th-12th

• Summer officially begins!

• Honor customers who are fathers through

events, gifts, and other promotions.

JuneS M T W T F S28 29 30 1 2 3 4

6.30 Social Media Day

JulyS M T W T F S28 29 30 1 2 3 4

7.4 Independence Day

• Start marketing June 15th-19th

• Celebrate America’s independence with

a parade float or fireworks.

JulyS M T W T F S5 6 7 8 9 10 11

7.6 Fried Chicken Day 7.9 Sugar Cookie Day

JulyS M T W T F S12 13 14 15 16 17 18

7.14 Pandemonium Day 7.15 Gummy Worm Day

JulyS M T W T F S19 20 21 22 23 24 25

7.20 Lollipop Day 7.23 Hotdog Day

JulyS M T W T F S26 27 28 29 30 31 1

7.28 Milk Chocolate Day 7.30 Paperback Book Day

AugustS M T W T F S26 27 28 29 30 31 1

8.1 Worldwide Web Day

AugustS M T W T F S2 3 4 5 6 7 8

8.3 Watermelon Day 8.6 Fresh Breath Day

AugustS M T W T F S9 10 11 12 13 14 15

8.9 Book Lovers Day 8.11 Play in the Sand Day

AugustS M T W T F S16 17 18 19 20 21 22

8.16 Rollercoaster Day 8.18 Bad Poetry Day

AugustS M T W T F S23 24 25 26 27 28 29

8.26 Hug Your Boss Day 8.28 Bow Tie Day

AugustS M T W T F S30 31 1 2 3 4 5

8.31 Love Litigating Lawyers Day

SeptemberS M T W T F S30 31 1 2 3 4 5

9.3 Skyscraper Day

SeptemberS M T W T F S6 7 8 9 10 11 12

9.7 Labor Day• Start marketing August 24th-28th• Many customers will be off work,

relaxing or shopping.

• Use this holiday to transition into an

Autumn marketing plan.

v

SeptemberS M T W T F S13 14 15 16 17 18 19

9.15 Green Peace Day

9.19 Talk Like a Pirate Day

SeptemberS M T W T F S20 21 22 23 24 25 26

9.23 Fall Begins

• Start marketing Sept. 7th-11th

• Target your customers changing needs

and interests as the season shifts.

SeptemberS M T W T F S27 28 29 30 1 2 3

9.27 Tourism Day 9.29 International Coffee Day

OctoberS M T W T F S27 28 29 30 1 2 3

10.1 World Vegetarian Day

OctoberS M T W T F S4 5 6 7 8 9 10

10.4 Taco Day 10.10 Universal Music Day

OctoberS M T W T F S11 12 13 14 15 16 17

10.12 Columbus Day

• Start marketing September 28th-October 2nd

• In Columbus’s spirit, explore new opportunities

with your marketing campaign!

OctoberS M T W T F S18 19 20 21 22 23 24

10.19 Elevate Your Life Day 10.23 IPod Day

OctoberS M T W T F S25 26 27 28 29 30 31

10.31 Halloween

• Start marketing October 12th-16th• Engage employees and customers

in Halloween traditions like costume

parties and candy giveaways.

NovemberS M T W T F S1 2 3 4 5 6 7

11.4 Stress Awareness Day 11.6 Nachos Day

NovemberS M T W T F S8 9 10 11 12 13 14

11.11 Veterans Day

• Start marketing October 26th-29th

• Thank veterans for their service

both online and in-store.

NovemberS M T W T F S15 16 17 18 19 20 21

11.16 Button Day 11.18 Occult Day

NovemberS M T W T F S22 23 24 25 26 27 28

11.26 Thanksgiving

• Start marketing November 2nd-6th

• Extend thanks to customers

through multiple channels of

communication.

11.27 Black Friday

• Start marketing November 2nd-6th

• Offer limited time sales to

entice customers to your store.

NovemberS M T W T F S29 30 1 2 3 4 5

11.30 Stay Home Because You’re Well Day

DecemberS M T W T F S29 30 1 2 3 4 5

12.1 Eat a Red Apple Day 12.5 International Ninja Day

DecemberS M T W T F S6 7 8 9 10 11 12

12.6 Start of Hanukkah

• Start marketing November 23rd-27th

• Join in on 8 days and nights of

celebrations and traditions.

.

DecemberS M T W T F S13 14 15 16 17 18 19

12.14 Monkey Day 12.17 Re-gifting Day

DecemberS M T W T F S20 21 22 23 24 25 26

12.22 Start of Winter

• Start marketing December 7th-11th

• Though Winter is cozy, don’t let

your marketing efforts hibernate.

.

12.25 Christmas

• Start marketing November 23rd-27th

• Start Christmas cheer early this

year to stand out from the

crowd.

.

DecemberS M T W T F S27 28 29 30 31 1 2

12.31 New Year’s Eve

• Start marketing December 14th-17th

• Consider the launch of new products and

services to celebrate the new year.

.

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