E-learning Explosion

Advatera - 7th May 2015

The

Renée Veldman-Tentori

and how to take advantage of this

My story....- Lifelong learner

- Dutch Australian living in The Hague

- Lots of informal & vocational study

- Formal qualification: Bachelor of Business (Marketing & Tourism)

- Studied between 2 countries (Open Universities Australia)

- Social Media Trainer through Zestee

- Now teaching at The Hague University of Applied Sciences

Today's Class

1. E-learning Trends and Tools

2. E-learning in Action: 3 Case Studies

3. Opportunities for social media managers: Sharing experience/ideas within group

Where are we now?Understanding

e-learning trends and tools

The last 10 years

Infographic: http://www.learndash.com/elearning-evolution-the-past-10-years/

1. HP LearningA brand offering early e-learning value to customers

2. Open Universities AustraliaDistance learning opened up options

3. Open University UK OpenLearn

One of the leaders in this field

4. Podcasts & iTunesUListen and learn, going mobile

5. OprahStructured, interactive learning, social media driven

6. UdemyLearning for fun, skills for life and career.

7. SkillshareProject based, exploring interests and specific skills

8. Creative LIVEPhotography, Art, Design and more

9. Coursera + EdxTake the world's best courses online for free

10. Hootsuite, Grovo etcLots of tools for digital Skills - fill in the gaps

Corporate SolutionsAdobe Captivate and many more

1. Explosion over the last 5-10 years in tools with a few emerging as popular

2. It’s going mobile

3. Content Creation & Video is a core part

4. Education, Organisations & Individuals

5. Communities are forming & growing

Trends and Tools summary

E-learning in action: Three mini case studies

1. Anne Frank HouseThe Challenge: Train 20 staff on the education team on how to integrate social media in around 20 hours. Limited budget and varying levels of abilities & interest. Also integrate education & museum teams.

The Solutions: 1. Create a policy & procedure and social media strategy document so organisation on same page. 2. Mixture of delivery methods: presentation, workshops, Google+ hangout and e-learning. 3. Online self-built social media school using WooThemes Sensei and a WordPress website

2. The Hague University of Applied Sciences

The Challenge: Teach International Business & Management Studies Students to be able to identify, develop and implement business skills for the “real world”

The Solutions: 1. Mix traditional & new teaching styles and evaluation methods for both students and lecturers e.g. Screenr, recording lectures and more 2. Collaborate nationally e.g. social media in education seminar 3. Collaborate worldwide e.g. COIL Conference New York (Collaborative Online International learning)

3. TheHagueOnLineThe Challenge: To train volunteers and interns with very limited time and budget

The Solutions: 1. Create an intake form for volunteers to identify interests and learning goals 2. Record screencasts for regular tasks 3. Manage questions via a Facebook group 4. Hold monthly face to face meetings

Social media managers already educate, inform and entertain, but e-learning can take this a step further.

It offers STRUCTURE and more tangible KNOWLEDGE and SKILLS.

How can we take advantage?

1. Identify goals and create a learning plan (SMART Goals)

2. Successful E-learning is all about STRUCTURE and achieving goals

3. Combine with a business, marketing or social media strategy

3 Key learnings so far…

1. Develop your own skills and stay on top of the game: sign up for a course

2. Capture more of the valuable knowledge within your organisation: create a strategy

3. Train staff and volunteers efficiently and effectively: create a course

4. Add value to customers: offer a course

Some specific ideas to implement:

It’s all about capturing, giving and sharing value

(knowledge)

Renee Veldman-Tentori www.zestee.com

I love to connect, share, learn & teach.

You are most welcome to connect with me online, I’d love to hear your

experiences and discuss this further!

Your experiences

1. Are you using e-learning as part of your (social media) strategy?

2. How is it working for you?

3. Did this give you some additional ideas and how might you implement them?

4. Anything else you’d like to share?