2014 Interbike Sponsorship Brochure - Full
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Transcript of 2014 Interbike Sponsorship Brochure - Full
Gina RosselleAccount ExecutiveDirect: [email protected] Sponsor Opportunities continue on next page.
www.interbike.com
MAKE YOUR MARK Branding Opportunities at Interbike 2014
September 8-9, 2014 Bootleg Canyon Boulder City, NV
Logo Guidelines for OutDoor Demo
Primary logo for usage:
Optional logos for usage:
1-Color Black
4-Color Black
White
50M100Y 68K
PMS Orange 021PMS Cool Grey 11
September 10-11, 2014 Mandalay Bay Convention Center
Las Vegas, NV
Health + Fitness Business
100C 60M50C 10M
PMS 286PMS 284
above.
& 50C 10M
Logo Below is for use in backgrounds. Not to be used for primary logo placement. See example to the left.
White
September 10-12, 2014 Mandalay Bay Convention Center
Las Vegas, NV
www.interbike.com
More buyers and decision makers are attending Interbike, but they are busier than ever and are faced with more choices.
To really connect with buyers and retailers, you need to stand out and make an impression. It’s no longer enough to just staff a booth. It’s time to connect with buyers and retailers beyond the booth. Our custom sponsorships give your brand a voice beyond the booth, one that stands out from your competitors and draws in the people you want to reach.
Browse the easy to use menu of custom sponsorship selections. For more information and to start connecting beyond the booth, contact your Account Executive today!
Maximize Your Opportunities at Interbike 2014
2014 Sponsorship Opportunities Connecting Beyond the Booth Click on any of the selections below for specific information, or browse sponsorship opportunities available before the show, on show site, and post show.
Digital MediaWeb AdvertisingOfficial 2014 Interbike Mobile AppAttendee E-NewsletterOnline Listing UpgradesLookbook
Print MediaEvent Guide + Print PreviewOnsite MapDirect Mail
Onsite SponsorshipsMeterboardsBannersFloor DecalsColumn WrapColumn Cling in LobbyOffical Bag SponsorshipBooth DropDisplay CaseDisplay PodMannequin DisplayVehicle PlacementBrandLive @ InterbikeBadge SponsorBadge Holder Pickup DisplaysRegistration Counter HandoutLanyard SponsorshipRegistration Back GraphicsPress Room Conference SponsorshipIndustry PartyLobby SocialLive ModelsAwards DinnerMedia ReceptionRide 2 Recovery Honor RideVIP Retailer Lounge SponsorOfficial Show Coffee SponsorOfficial Show Coffee Travel Mug sponsorOfficial Beer of Interbike
Go Green PartnerLive Model HandoutPassport Program PackageWeb Brand Partner PackagePrint & Online Product Showcase PackageTurnkey Display PackageTotal Reach Booth PlusTotal Reach New Product PlacementTotal Reach New ExhibitorTotal Reach LiveTotal Reach Display
Outdoor Demo SpecificOutDoor Demo Entrance ArchwayOutDoor Demo Banner OutDoor Demo Billboard BoulevardVehicle PlacementBeer Garden Title SposorshipCooling StationHydration StationPress TentPump TrackTuning StationOffical Category SponsorOutDoor Demo Offical Swag Wagon SponsorOutDoor Demo Happy Hour SponsorshipOutDoor Demo BagOutDoor Demo Offical Shuttle Bus SponsorOutDoor Demo Downhill Shuttle SponsorMobile AppNeutral Service/SupportOutDoor Demo Passport Program PackageVIP Retailer Tent Sponsor
Andria KlingerSales DirectorDirect: 949.226.5745Fax: [email protected]
Brian McKavicSenior Account ExecutiveDirect: 949.226.5741Fax: [email protected]
Gina RosselleAccount ExecutiveDirect: 949.226.5758Fax: [email protected]
www.interbike.com
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
Place your brand’s message on interbike.com and healthandfitnessbiz.com - the hub of communication and all things Interbike, OutDoor Demo and H+FB related. Your message will be seen by the 320,00+ unique visitors who spent 27% more time on the site in 2013 than in years past.
Web Brand Partner Package - $9,000 / yearFor one year, your brand’s 960x300 ad will run front and center on interbike.com’s hero image rotator. The homepage ad with caption will then link to a custom branded portal on Interbike’s Brand Partner Page. From here, users are able to navigate to a custom branded landing page that includes brand logo, photo, content and link to website. Limited inventory available!As a Web Brand Partner, you get:
• 960x300 rotator hero image (A) on interbike.com homepage (1 year)• Custom branded portal as a Brand Partner (1 year) • Custom landing page with logo, photo, content and link (1 year)
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WEB ADVERTISING
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www.interbike.com
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
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WEB ADVERTISING
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Top Leaderboard - $600 / month (A)728x90 ad runs in the top leaderboard position throughout interbike.com and healthandfitnessbiz.com, except homepage.
Top Right Rectangle Ad - $550 / month (B)300x250 ad runs in the top right rectangle ad position throughout interbike.com and healthandfitnessbiz.com.
Middle Right Rectangle Ad - $350 / month (C)300x250 ad runs in the middle right rectangle ad position throughout interbike.com and healthandfitnessbiz.com.
Lower Right Rectangle Ad - $350 / month (D)300x250 ad runs in the lower right rectangle ad position throughout interbike.com and healthandfitnessbiz.com.
Bottom Leaderboard - $300 / month (E) 728x90 ad runs in the bottom leaderboard position throughout interbike.com and healthandfitnessbiz.com, including the homepage.
Attendee Registration Leaderboard - $3,500 / yearInterested in targeting just attendees? Reach them as they register online with an exclusive 728x90 leaderboard on the attendee registration webpage.
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MAIN MENU
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
www.interbike.com
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EDIA The official Interbike Mobile App puts the latest Interbike, OutDoor
Demo and Health+Fitness Business related news right in the hands of showgoers looking for realtime show information as they navigate the show floor. In 2013, over 7,400 users downloaded the mobile app. This year, make sure your brand stands out by taking advantage of these Interbike Mobile App Sponsorship Opportunities.
2014 INTERBIKE APP
MAIN MENU
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
www.interbike.com
Mobile AppTitle Sponsor - $10,000Become the Interbike 2014 Mobile App Title Sponsor and make a strong, bold and effective move. Get maximum exposure within the app as well as in all communications related to the app (print, on-site signage and digital communications). Keep your company in the spotlight the whole show and only a touch away! The Interbike 2014 Mobile App Title Sponsor package includes:
• Custom Splash Page (A)• Your Logo on the loading page of the app• One Banner on Home page (B)• Banner on Map page• Your company mentioned in all emails related to the app• Exclusive Outbound Email promotion of Interbike Mobile App with your company listed as the Title Sponsor reaching over 10,000 pre-registered attendees• Exclusive Promotion on all onsite signage in high traffic areas at the Interbike Show promoting the Interbike Mobile App• Company logo listed on Interbike.com and mobile app web page.
Mobile App Banner Home Page - $1,875 (B) 1086x186 bottom ad runs in rotation on the home page of the mobile app where all users begin navigation and search for show infomation. Limited to six companies and includes a free enhanced listing.
Mobile App Banner Rotating Sections - $1,500 (C)1086x186 top ad runs throughout all pages of the Interbike Mobile App, except the homepage. Limited to 12 companies and includes a free enhanced listing.
Mobile App Banner Product Category - $500This 1086x186 top ad runs exclusively on product category pages where users are browsing for products available at the show. Make sure your product, and location, stand out when retailers are looking for products. Highly exclusive: limited to three banners in rotation per category and includes a free enhanced listing.
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2014 INTERBIKE APP
MAIN MENU
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
www.interbike.com
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2014 INTERBIKE APP
Mobile App Banner Maps - $500Drive traffic to your booth with a top 1086x186 leaderboard ad running on the highly trafficked maps pages of the Interbike Mobile App. This is a great way to target users already mapping out their show experience.
Mobile App Banner Exhibitor Pages - $500One of the top Mobile App uses is to search exhibitors. Put your brand at the forefront when retailers are browsing exhibitors on show site and stand out with a 1086x186 leaderboard running exclusively on exhibitor pages.
Mobile App Push Message - $500 (A)Share your brand news, booth event, special show offer or other message to help drive traffic to your booth through a Mobile App Push Message. These messages are pre-scheduled throughout the day (Monday, September 8 – Friday, September 12) to appear in the user’s Mobile App Inbox and include a subject line (29 characters or less) with a message (between 25-30 words).
Mobile App Instant Alert Notification - $1,000 (B)With an Instant Alert Notification, your message (100 characters or less) will pop up where Retailers can’t miss it - directly on their phone’s home screen! PLUS you’ll also receive a complimentary Mobile App Push Message to further support your Instant Alert Notification. Notifications are pre-scheduled throughout the day (Monday, September 8 – Friday, September 12) and are available in limited quantity.
Mobile App Logo Upgrade - $500Make your brand standout with this Mobile App upgrade that adds your logo to the mobile app interactive floorplan and in your mobile app profile.
Enhanced Mobile App Directory Listing - $295Stand out from your fellow exhibitors with a highlighted directory listing in the Mobile App.
Mobile App New Exhibitor Highlight - $295Retailers are eager to quickly identify what’s new at Interbike. If you’re new to the show, make sure you stand out with a New Exhibitor Highlight in the Mobile App.
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Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
www.interbike.com
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EDIA A number of communication methods are used to reach
Bicycle Retailers across the globe year-round. Carefully targeted e-newsletters to over 26,000 retail buyers are one of our most widely used and effective tools. Want your brand message included? Take advantage of these e-news sponsorship opportunities:
E-news Leaderboard Ad - $995 / year (A)Your brand will get top visibility with this exclusive, year-round 450x60 top leaderboard position ad in all e-newsletter communications targeting bicycle retailers. Guaranteed minimum 12 e-mails. Limited to one sponsor per year.
E-news Product Showcase - $200 / e-newsletter (B)Put a spotlight on your Product Showcase by featuring it in an e-newsletter. Must have a print or online product showcase (a $1050 one-time fee in the Interbike exhibitor profile on www.interbike.com). Limited quantities available.
E-news Logo & Link - $150 / e-newsletter (C)Add your brand logo to an e-newsletter for instant recognition, and a direct link to your website.
E-news Message - $150 / e-newsletter (D)Promote your product or show special and drive traffic to your booth with a message in an e-newsletter to bicycle retailers. 150 character limit. Limited quantities available.
E-news Custom Blast - $5,000 / email Work with Interbike to create a custom, exclusive Interbike email promoting your brand and message directly to the entire Interbike retailer list.
Email List Rental - $2,500 / email Your brand. Your messaging. Your creative. We send it out! Market directly to buyers through our e-mail retail rental list for targeted, electronic direct-mail campaigns.
ATTENDEE E-NEWSLETTER
1. EXCLUSIVE LEADERBOARD
Size: 468x60. Leaderboard Advertisement is an exclusive spot positioned prominently near the top of each newsletter. Your company logo will also appear near the top content area linked to your showcase.
PRICE: $995.00
2. FEATURED PRODUCT SHOWCASE
Featured Product Showcase Spotlights have your product or video featured in a single newsletter or in all eight.
Must have a Featured Product Showcase, a $950 one time fee in Interbike Exhibitor Profile on www.interbike.com, in order to take advantage of newsletter promotion. First come – first served.
PRICE: $200 per newsletter
3. SHOW SPECIALS / ANNOUNCEMENTS
Giving away product, running a special promotion for orders placed at the show, or having a party? Show Specials / Announcements – Make sure the attendees are aware of the specials you are featuring at the show. Your special will be promoted to the entire attendee audience.
PRICE: $150 each newsletter
4. LOGO
Logo – Add your brand logo to the newsletter for instant recognition, and a link directly to your website. PRICE: $150 each newsletter
INTERBIKE ATTENDEE ENEWS Reach over 15,000 retail buyers before the show!
Get your ad, product, show special announcement and/or logo in front of thousands of retail buyers and the media before the show with sponsorship of the Interbike eNews.
Contact Interbike for schedule. www.interbike.com
Quinquennalis matrimonii insectat Medusa, iam vix pretosius cathedras conubium santet fragilis suis.
REGISTER NOW!
Vix saetosus ossifragi frugaliter adquireret catelli, etiam verecundus cathedras corrumperet catelli, quamquam syrtes satis celeriter senesceret quinquennalis suis.
Verecundus syrtes vocificat apparatus bellis. Plane lascivius zothecas suffragarit suis. Vix saetosus ossifragi frugaliter adquireret catelli, etiam.
REGISTRATION PAGE
ON DIRT DEMO
Vix saetosus ossifragi frugaliter adquireret catelli, etiam verecundus cathedras corrumperet catelli, quamquam syrtes satis celeriter senesceret quinquennalis suis. Verecundus syrtes vocificat apparatus bellis. Plane lascivius zothecas suffragarit suis. Umbraculi corrumperet gulosus agricolae. Utilitas chirographi libere deciperet gulosus ossifragi.
ON DIRT DEMO PAGE
INTERBIKE UNIVERSITYVerecundus syrtes vocificat apparatus bellis. Plane lascivius zothecas suffragarit suis. Umbraculi corrumperet gulosus agricolae. Utilitas chirographi libere deciperet gulosus ossifragi. Quinquennalis matrimonii insectat Medusa, iam vix pretosius cathedras conubium santet fragilis suis. Quinquennalis matrimonii insectat Medusa, iam vix pretosius cathedras conubium santet fragilis suis.
SEMINAR SERIES PAGE
INTERBIKE INDUSTRY PARTY
Vix saetosus ossifragi frugaliter adquireret catelli, etiam verecundus cathedras corrumperet catelli, quamquam syrtes satis celeriter senesceret quinquennalis suis. Verecundus syrtes vocificat apparatus bellis. Plane lascivius zothecas suffragarit suis. Umbraculi corrumperet gulosus agricolae. Utilitas chirographi libere deciperet gulosus ossifragi.
INTERBIKE HOME PAGE
HEALTH+FITNESS BUSINESS
Verecundus syrtes vocificat apparatus bellis. Plane lascivius zothecas suffragarit suis. Umbraculi corrumperet gulosus agricolae. Utilitas chirographi libere deciperet gulosus ossifragi. Quinquennalis matrimonii insectat Medusa, iam vix pretosius cathedras conubium santet fragilis suis.
HEALTH+FITNESS BUSINESS
Earth, Wind and Rider, the leader in custom Merino cycling apparel, introduces the most comprehensive offering of on-the-bike, off-the-bike Merino Wool Jerseys to date. With the launch of their new custom website www.earthwindandrider.com/customknit, the company has made it easier-than-ever to get into a distinctive, wool jersey in 2011 “Our goal was to create the most extensive programs available while simplifying the ordering process. These efforts will help customers align their seasonal needs with our production schedule”. explains Bill Sebell, "The Wool Guy." Along with streamlined design and ordering processes, EWnR has charted every aspect of development with their customers in mind. While at the website, visitors can get ideas via the customknit photo gallery that features 300+ images of the company's most influential designs. Contact Bill Sebell at 617-336-3267 Ext 1 or email [email protected].
The Hincapie Emergence Collection utilizes advanced body-mapping technology to strategically engineer garment panels that deliver varying performance attributes simultaneously. This impressive new technology allows us to alter specific fabric characteristics like compression, ventilation and abrasion resistance without the need for a seam or separate panel.• Emergence utilizes form fitting AT1 Dynamic™ stretch fabric, engineered to provide strategic body-mapped performance attributes.• Emergence features proprietary Schoeller® coldblack® finish technology that reflects heat away from the body to regulate temperature and provide SPF 50+ UVA/UVB protection
Emergence MSRP’s: Jersey $129.99, Bibshort $219.99, Skinsuit $349.99
WOOLIGAN - Cushioned Wool Performance SocksCompany: SockGuyBooth: 4519 The WOOLIGAN is SockGuy’s thickest cushioned sock with cozy protection that’s perfect for high-impact activities and colder temps. The itch-free performance of SockGuy's Turbowool combines the thermal protection of Merino Wool and the water-repellent abrasion resistance of Polypropylene. It's no bull, SockGuy's WOOLIGAN delivers a fully cushioned supportive sole and performance fibers that keep feet warm, itch-free, and protected in a Stretch-to-Fit comfort system that requires just two sizes to inventory! Available in S/M and L/XLMSRP $12.95
1. EXCLUSIVE LEADER BOARD
LOGO4.
3. SHOW SPECIALS/ANNOUNCMENTSCompany: Sock Guy Booth: 24015 COME TO THE SOCK GUY BOOTH FOR FREE SOCKS! Verecundus syrtes vocificat apparatus bellis. Plane lascivius zothecas suffragarit suis. Umbraculi corrumperet gulosus agricolae. Utilitas chirographi libere deciperet gulosus ossifragi. WE ARE IN BOOTH # 24015
Company: Hincapie Booth: 22011 COME TO THE HINCAPIE BOOTH FOR A FREE Jersey Verecundus syrtes vocificat apparatus bellis. Plane lascivius zothecas suffragarit suis. Umbraculi corrumperet gulosus agricolae. Utilitas chirographi libere deciperet gulosus ossifragi. WE ARE IN BOOTH # 24015
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MAIN MENU
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
www.interbike.com
Retailers frequent Interbike.com pre-show to browse exhibitors and make their plans early. Standout among these online exhibitor listings with these sponsorship upgrades:
Enhanced Online Directory Listing - $295 (A)Go beyond the free standard directory listing and help your brand stand out with an Enhanced Online Directory Listing. Your online listing will be bolded, highlighted and linked to your company profile page where you’ll be able to add your company description and logo. Listing also feeds through to our mobile app.
Booth Event / Show Special Listing – $150 Having a happy hour, giveaway, special event or show promotion at your booth? Make sure attending retailers know about it with a promotional announcement included in your company profile and Interbike event listing available both online and in the mobile app.
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ONLINE LISTING UPGRADES
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Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
www.interbike.com
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Web Ad – Top Leaderboard Ad on Interbike My Planner Pages - $995 (A) Your brand will be top of mind with this 468x60 leaderboard ad, visible to all retailers utilizing Interbike’s My Planner Pages to map their show experience. Direct link to your website included.
Online Product Showcase - $1,050 (B)Make sure your product is seen before and during the show with an Online Product Showcase displayed right on the Interbike.com homepage, throughout the online event planner, email communications, show announcements, and at the top of all product lists. Your online featured product showcase includes your product image or video, title, description, press release and brochure. Have more than one product to showcase? Get an additional featured product showcase for just $500.
Floorplan & My Planner Logo with Link - $1,100Stand out in the My Planner and online floorplan by adding your company logo with link, which will be displayed throughout the my event planner pages, dashboard emails, online floorplan pages and on all my planner pages when printed.
New Product Look Book- $500 per productAll new for 2014, The New Product Look Book will feature the latest products and innovations from the bicycling industry in one beautifully designed, quick loading digital flip book. Participants may supply up to three images and 300 words of text per product and each product is featured on its own page. New Product Look Book will be emailed to Interbike retailer data base (26,000 names) and will be available for retailers to browse on site at Interbike 2014 through ipad kiosks located in our new media area – “The Library”.
ONLINE LISTING UPGRADES/LOOKBOOK
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Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
www.interbike.com
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Reach even more retailers and save money! Now until June 13th you can purchase an ad in the Event Preview & the Event Guide and save.
• Build awareness and excitement to increase booth traffic• Promote your brand to a large and focused B2B audience• Influence purchasing decisions year-round
Interbike Preview GuideThis 24 page event preview will be inserted into 5,000+ copies of the July 15th issue of Bicycle Retailer and Industry News. The event preview is designed to give buyers and media an exciting first glimpse of the 2014 show! The Event Preview will include our preliminary exhibitor list, preliminary show and event schedules, product showcases, travel information and more.
Interbike Event GuideThe Event Guide is the official show directory for buyers and media attending Interbike and OutDoor Demo. The Guide contains the complete exhibitor list, show and event schedules, show maps, and more. An advertisement, product feature or enhanced listing in the Event Guide can impact the right buying audience at show time. 14,000 copies will be distributed on site at the show.
MAIN MENU
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
www.interbike.com
PR
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IAEVENT GUIDE AND PREVIEW
Event Guide Event Preview
Product Showcase Ad Materials Due August 1, 2014 June 6, 2014
Advertising Space Deadline July 29, 2014 June 6, 2014
Advertising Materials Due August 5, 2014 June 13, 2014
Ad Size Event Guide Event Preview & Event guide Bundled Pricing
Product Showcase $1,050 $1,500
Print & Digital Product Showcase $1,950 $2,400
Half $1,950 $2,900
Inserts Call for pricing Not Available in Preview
Spread $5,000 $7,300
Cover 4 $3,500 $5,000
Cover 2 $3,250 $4,800
Cover 3 $2,900 $4,300
Full $2,900 $3,900
Rates
Deadlines
For pricing on the following Event Guide opportunities call yourInterbike rep:
• Blow In• Belly Band• Cover Sticky Note• Gatefold
MAIN MENU
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
www.interbike.com
PR
INT
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IA With over 14,000 copies printed, the Interbike Event Guide is the printed authority all things event-related. Make sure your company doesn’t get overlooked in this powerful resource by taking advantage of these sponsorship opportunities:
Print Product Showcase - $1,050Make sure your product stands out with a print product showcase included in the event guide, where retailers browse for can’t miss products they can see in person at Interbike. Your print product showcase includes your product image, title and description.
EVENT GUIDE
MAIN MENU
www.interbike.com
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
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Print & Online Product Showcase Package - $1,950Get the most exposure for your Product Showcase – both online and in print – with this Print & Online Product Showcase Package. All the benefits of the print product showcase ($1,050 value) plus the online featured product showcase ($1,050 value) at a discounted rate!
Official Sponsor of the Onsite Map with Back Cover Ad - $4,500Be the exclusive sponsor of the onsite map and put your brand directly in the hands of all show attendees. As part of your sponsorship, you get a full page, full color ad on the back of the onsite map, a four-color poster within the map, and your company name and booth location highlighted on the map, directory kiosks, and in the event guide. Exclusive sponsorship. Limited to one sponsor only.
Direct Mail Postcard – Starts at $1,395Looking to reach Retailers before the show through a direct mail piece but not sure where to start? Utilize Interbike’s direct mail postcard program. Promote your brand and products, invite buyers to schedule meetings, visit your booth and order show specials. Turnkey postcard packages include list rental, printing, postage, creative design (optional fee) and mailing.
Direct Mail Postal List Rental - $500If you’re ready to execute your own custom direct mail campaign targeting bicycle retail buyers who attended last year’s Interbike, all you need is this mailing list – available through the direct mail postal list rental program.
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ng a
ll at
tend
ees
with
aco
mfo
rtabl
e, e
asily
acc
essi
ble
netw
orki
ng a
rea
tom
eet,
rela
x, a
nd c
heck
out
the
late
st in
wom
en’s
prod
ucts
, min
gle
with
the
indu
stry
’s in
fluen
tial f
emal
e le
ader
s an
d at
tend
OIW
C fe
atur
e ev
ents
.
UNIV
ERSA
L SP
ORTS
PR
ESS
CEN
TER
AT IN
TERB
IKE
|LO
BB
YTh
e Un
iver
sal S
ports
Pre
ss C
ente
r at I
nter
bike
isth
e on
-floo
r pre
ss ro
om fo
r wor
king
med
ia a
nd is
the
focu
s fo
r med
ia h
appe
ning
sdu
ring
the
show
. Jus
t out
side
of t
he p
ress
room
doo
rs is
the
Univ
ersa
l Spo
rtsM
edia
Cen
ter w
here
atte
ndee
s ca
n w
atch
bro
adca
sts
and
inte
rvie
ws
with
man
ufac
ture
rs, a
thle
tes,
cel
ebrit
ies
and
indu
stry
adv
ocat
es.
TRIA
THLO
N P
AVIL
ION
PRES
ENTE
D BY
TRI
ATHL
ONBU
SIN
ESS
INTE
RNAT
ION
AL|Z
ON
E B
The
hub
for a
ll th
ings
sw
im-b
ike-
run
is h
ere
in th
e Tr
iath
lon
Pavi
lion,
whe
re th
ela
test
and
gre
ates
t tria
thlo
n pr
oduc
ts, a
nd s
ervi
ces
can
be fo
und.
Mee
t the
peop
le, s
ee th
e pr
oduc
ts a
nd u
nder
stan
d th
e pe
rform
ance
impr
ovem
ents
that
mak
e th
e tri
athl
on w
orld
tick
. Hos
ted
by T
riath
lon
Busi
ness
Inte
rnat
iona
l, th
eTr
iath
lon
Pavi
lion
is th
e ep
icen
ter o
f tria
thlo
n te
chno
logy
, and
the
gath
erin
g pl
ace
for a
dvoc
ates
, ath
lete
s, re
taile
rs a
nd b
rand
s. M
ark
your
cal
enda
r to
atte
nd o
ne o
fse
vera
l tri-
spec
ific
educ
atio
nal s
emin
ars,
alo
ng w
ith a
thle
te s
igni
ngs
and
othe
rgu
est s
peak
ers.
BMX
ZON
E|Z
ON
E C
Free
styl
e, s
treet
, dirt
, rac
e –
find
it an
d m
ore
in th
e BM
XLo
unge
. The
BM
X se
gmen
t is
stro
nger
than
eve
r, an
d th
ebr
ands
that
are
the
best
in th
e bu
sine
ss s
how
case
thei
rpr
oduc
ts h
ere.
Afte
r che
ckin
g ou
t the
sce
ne, k
ick
back
inth
e lo
unge
am
ongs
t the
peo
ple,
adv
ocat
es, a
nd a
thle
tes
that
kee
p th
e BM
Xin
dust
ry ro
lling
.
ELEC
TRIC
BIK
E CO
LLEC
TIVE
PRES
ENTE
D BY
LEV
A|Z
ON
E D
The
elec
tric
bike
sce
ne is
gro
win
g an
d w
ithou
t a d
oubt
here
to s
tay.
New
for 2
013
and
pres
ente
d by
the
Ligh
tEl
ectri
c Ve
hicl
e As
soci
atio
n (L
EVA)
, the
Ele
ctric
Bik
eLo
unge
is w
here
you
’ll g
et p
lugg
ed-in
to th
e la
test
inel
ectri
c bi
cycl
e te
chno
logy
. Lea
rn a
bout
bat
tery
tech
nolo
gy, t
hrot
tle a
ssis
t,pe
dale
c, a
nd m
ore
– w
hile
che
ckin
g ou
t the
late
st m
odel
s av
aila
ble
from
the
best
in th
e bu
sine
ss. I
nter
este
d in
taki
ng a
n eb
ike
for a
spi
n? W
alk
thro
ugh
the
door
sne
ar th
e lo
unge
to th
e eb
ike
test
trac
k. M
OUN
TAIN
BIK
E TR
AILH
EAD
PRES
ENTE
D BY
PIN
KBIK
E|
ZON
E C
Inte
rbik
e pa
rtner
s w
ith a
nd s
uppo
rts th
eIn
tern
atio
nal M
ount
ain
Bicy
clin
gAs
soci
atio
n (IM
BA) t
o ex
pand
mou
ntai
nbi
ke e
xper
ienc
es w
orld
wid
e. W
ith a
glo
bal n
etw
ork
that
bui
lds
new
pla
ces
torid
e, p
rom
otes
the
spor
t and
pro
tect
s tra
il ac
cess
, IM
BA is
a s
trate
gic
indu
stry
partn
er. C
onne
ct w
ith IM
BA a
t the
sho
w a
nd th
e M
ount
ain
Bike
Tra
ilhea
dpr
esen
ted
by P
inkb
ike,
whi
ch w
ill s
erve
as
a hu
b fo
r the
off
road
com
mun
ity, a
nda
plac
e to
gat
her,
netw
ork,
lear
n an
d re
char
ge. S
top
by to
che
ck o
ut P
inkb
ike’
sliv
e-st
ream
ing
phot
o-of
-the-
day
cont
est –
it ta
kes
plac
e ea
ch d
ay, o
fferin
g gr
eat
prize
s to
thos
e w
ho e
nter
.
IPAD
CON
CIER
GE|V
ARI
OU
S LO
CATI
ON
SGo
t que
stio
ns?
Ask
one
of o
ur iH
elp
peop
le lo
cate
d th
roug
hout
the
Inte
rbik
esh
ow. E
quip
ped
with
iPad
s an
d th
e In
terb
ike
mob
ile a
pp. T
hey
will
hel
p yo
una
viga
te th
e sh
ow fl
oor e
asily
and
pro
vide
info
rmat
ion
on s
emin
ars,
tech
clin
ics,
spec
ial e
vent
s, n
eigh
borh
oods
, and
oth
er e
xciti
ng s
how
feat
ures
.
ONLI
NE
LOUN
GE P
RESE
NTE
D BY
AFS
|ZO
NE
DN
eed
to ju
mp
onlin
e, c
heck
em
ail,
or d
o a
quic
k go
ogle
sea
rch?
Nev
er fe
ar, t
heon
line
loun
ge is
con
veni
ently
loca
ted
on th
e sh
ow fl
oor f
or q
uick
com
pute
rac
cess
.
HEAL
TH +
FIT
NES
S BU
SIN
ESS
SNEW
S LO
UNGE
|SO
UTH
PA
CIFI
C B
ALL
ROO
MN
eed
a pl
ace
to p
lug
in?
Nee
d a
mom
ent t
o yo
urse
lf? T
he H
ealth
+ F
itnes
sBu
sine
ss S
NEW
S Lo
unge
pro
vide
s a
quie
t spa
ce w
here
you
can
cha
rge
your
devi
ces,
che
ck y
our e
mai
l, an
d ta
ke a
min
ute
to b
reat
he a
nd re
fresh
.
BUY
LOCA
L N
OW K
IOSK
S|V
ARI
OU
S LO
CATI
ON
SPo
wer
ed b
y Sm
artE
taili
ng th
ese
uniq
uely
bra
nded
Buy
Loc
al N
ow k
iosk
s of
fer y
outh
e op
portu
nity
to p
urch
ase
prod
ucts
from
spe
cific
bra
nds
dire
ctly
thro
ugh
the
loca
l ret
aile
r of y
our c
hoic
e –
right
on
the
Inte
rbik
e sh
ow fl
oor!
You
can
cho
ose
toha
ve y
our i
tem
s re
ady
for i
n-st
ore
pick
up w
hen
you
get h
ome
from
Inte
rbik
e or
elig
ible
pro
duct
s ca
n be
shi
pped
by
the
reta
iler t
o yo
ur h
ome
or o
ffice
. Eas
y an
dco
nven
ient
, Buy
Loc
al N
ow k
iosk
s w
ill g
ive
you
the
jum
p on
ord
erin
g co
olpr
oduc
ts y
ou s
ee a
t Int
erbi
ke!
USA
CRIT
S FI
NAL
S PR
ESEN
TED
BY IN
TERB
IKE
Inte
rbik
e is
pro
ud to
hos
t the
USA
CRI
TS F
inal
s un
der t
he P
addo
ck li
ghts
on
Thu
rsda
y, S
epte
mbe
r 19
betw
een
6:00
and
10:
00 p
m. T
his
even
t will
co
nsis
t of f
our r
aces
sch
edul
ed th
roug
hout
the
even
ing.
This
eve
nt is
ope
n to
the
publ
ic w
ith n
o ad
mis
sion
fee.
Indu
stry
Cup
6
PMW
omen
’s U
SA C
RITS
Fin
als
7
PM
Crui
ser C
eleb
Rel
ay R
ace
pres
ente
d by
Nite
IZE
8 PM
M
en’s
USA
CRI
TS F
inal
s
8:30
PM
Ra
ces
and
Seri
es A
war
ds
10 P
M
THE
AMER
ICAN
EXP
RESS
PA
DDOC
K SO
UND
STAG
EA
conc
ert g
rade
sou
ndst
age
prov
ides
the
foca
l poi
nt o
f the
Padd
ock
and
will
feat
ure
indu
stry
vet
eran
and
DJ
“ATO
M”
spin
ning
grea
t mus
ic d
aily
.
LEVA
E-B
IKE
AREA
Th
e E-
Bike
Are
a w
ill a
llow
you
to le
arn
abou
t – a
nd d
emo
- the
late
st m
odel
s av
aila
ble
from
the
best
in th
e bu
sine
ss.
Exhi
bito
rs w
ill b
e ab
le to
hel
p at
tend
ees
lear
n ab
out t
heir
prod
uct l
ine
whi
le e
xper
ienc
ing
first
-han
d th
e ex
cite
men
t of
ridi
ng a
n el
ectri
c bi
ke in
a s
afe
and
conv
enie
ntlo
catio
n.
THE
PADD
OCK
TEST
TRA
CKOn
e of
the
mos
t exc
iting
feat
ures
of t
he P
addo
ck is
the
test
trac
k th
at fr
ames
th
e ar
ea. D
emos
are
n’t j
ust f
or O
utDo
or D
emo
anym
ore!
Now
you
can
wal
k ou
tth
e co
nven
tion
cent
er d
oors
and
test
ride
one
of t
he m
any
mod
els
avai
labl
e fro
m e
xhib
itors
.
THE
SIER
RA N
EVAD
A OU
TDOO
R OA
SIS
The
Sier
ra N
evad
a Ou
tDoo
r Oas
is w
ill b
e a
wel
com
ere
treat
for r
etai
lers
look
ing
to c
ool o
ff an
d fu
el u
p. A
mix
of
pub-
styl
e an
d he
alth
y fo
od o
ptio
ns w
ill b
e av
aila
ble
for
purc
hase
und
er a
mis
ted-
tent
, alo
ngsi
de b
ever
ages
that
feat
ure
a br
oad
sele
ctio
nof
Sie
rra
Nev
ada
beer
. A ju
mbo
-size
d LE
D sc
reen
will
bro
adca
st e
xciti
ng fo
otag
efro
m tw
o he
art p
ound
ing
days
of O
utDo
or D
emo
actio
n, a
long
side
Goo
d M
orni
ngIn
terb
ike
and
vide
os fr
om o
ur e
xhib
iting
par
tner
s.
KEEP
YOU
R CO
OL!
We
wan
t you
to k
eep
your
coo
l whi
le v
isiti
ng th
e Pa
ddoc
k so
the
first
200
0re
taile
rs in
to th
e Pa
ddoc
k w
ill re
ceiv
e an
Xtre
me
Cool
ing
neck
col
lar c
ourte
sy o
fRe
al X
Gea
r. Be
sur
e to
che
ck o
ut th
e Re
al X
Gea
r boo
th in
the
Padd
ock
at b
ooth
P210
for m
ore
Xtre
me
cool
ing
solu
tions
.
SRAM
SHE
LTER
Be s
ure
to h
ead
outs
ide
to th
e In
terb
ike
Padd
ock
for y
our c
hanc
e to
win
aco
vete
d SR
AM h
at! G
o vi
sit t
he S
RAM
truc
k di
rect
ly n
ext t
o th
e Si
erra
Nev
ada
Outd
oor O
asis
to m
ake
your
atte
mpt
at c
ompl
etin
g th
e SR
AM M
ini-O
n-A-
Skin
nyco
urse
or p
low
you
r way
thro
ugh
the
SRAM
Fat
Bik
e Tr
acto
r pul
l to
clai
m y
our
prize
. Do
you
have
wha
t it t
akes
?
SOM
BRIO
PUM
P TR
ACK
Take
a la
p on
the
Som
brio
Pum
p Tr
ack
loca
ted
in th
e Pa
ddoc
k. A
ll pa
rtici
pant
sm
ust w
ear a
hel
met
, sig
n a
wai
ver a
nd g
et a
wris
tban
d.
BIKE
LOC
K UP
THE
PADD
OCK
AT IN
TERB
IKE
(Thi
s is
not
an
over
nigh
t loc
k-up
)W
edne
sday
, Sep
tem
ber 1
87
am –
7 p
mTh
ursd
ay, S
epte
mbe
r 19
7 am
– 7
pm
Frid
ay, S
epte
mbe
r 20
7 am
– 7
pm
Get the full specs and see it in action at
BIKES.COM
RID
E T
HE
LIG
HT
NIN
G
RIDE THE LIGHTNING
Strikingly agile. Stunningly fast. Shockingly rugged. Introducing the 2014 Thunderbolt. Rolling on 27.5” wheels and equipped with 120mm of travel, the Thunderbolt shines when XC gets rowdy. At last, an XC bike dedicated as much to fl owy singletrack as to punchy technical climbs.
Visit our booth at Interbike to get the full specs and see it in action at BIKES.COM
2013
FLOO
RPLA
N &
ON
SITE
GUI
DE
©20
13 V
ALEN
TI, L
LC
Inte
rbik
e an
d H
ealth
+ F
itnes
s B
usin
ess
Show
Hou
rs•
Wed
nesd
ay, S
epte
mbe
r 18
> 9:
00 a
.m. -
6:0
0 p.
m.
• Th
ursd
ay, S
epte
mbe
r 19
> 9:
00 a
.m. -
6:0
0 p.
m.
• Fr
iday
, Sep
tem
ber 2
0 >
9:00
a.m
. - 6
:00
p.m
.
ILLU
STRA
TION
BY
MIC
HA
ELVA
LEN
TI.C
OM
THAN
KS T
OH
AN
SON
DO
DG
E CR
EATI
VE
HA
NSO
ND
OD
GE.
COM
TUESDAY, SEPTEMBER 17
10:00 AM - 11:30 AM
Seminar
Tradewinds C-F
HOW TO SURVIVE IN
THE AMAZON
: A BIKE RETAILER'S BEST DEFEN
SE TO SHOWROOM
ING
Dan Mann, President, The M
ann Group
12:00 PM - 1:30 PM
Seminar
Tradewinds C-F
IMPACT PRICIN
G: YOUR BLUEPRINT FOR DRIVIN
G PROFITSM
ark Stiving, Ph.D., Business Consultant and Author
2:00 PM - 3:30 PM
Seminar
Tradewinds C-F
TURNIN
G POSTS INTO PROFIT: CREATIN
G SOCIAL MEDIA PROGRAM
S TO CON
NECT W
ITH YOUR CUSTOMERS
Lynn Switanow
ski, President, Creative Business Consulting Group
4:00 PM - 5:30 PM
Seminar
Tradewinds C-F
KEY LESSONS ON
GENERATIN
G BUSINESS BY GEN
ERATIONLynn Sw
itanowski, President, Creative Business Consulting Group
WEDN
ESDAY, SEPTEMBER 18
8:00 AM - 9:30 AM
Tech ClinicIslander Ballroom
B • Shimano Tech
NEW
SERVICE PROCEDURES FOR 2014 SHIMAN
O PRODUCT
9:30 AM - 10:30 AM
Seminar
Tradewinds C-F
THE FIVE POINTS OF BICYCLE RETAIL EXCELLEN
CEChris Kegel, Ow
ner, Wheel and Sprocket
10:00 AM - 11:00 AM
Seminar
Triathlon Lounge • TriathlonTACTILE RETAILIN
GDan Em
pfield, slowtw
itch.com
10:00 AM - 11:30 AM
Tech ClinicIslander Ballroom
B • Shimano Tech
SHIMAN
O DI2 – DIGITALLY INTEGRATED IN
TELLIGENCE
10:30 AM - 12:00 PM
Tech ClinicTropics A • Fox Tech2014 PRODUCT AN
D SERVICE
10:30 AM - 12:00 PM
Tech Clinic Tropics B • Cam
pagnolo TechN
EW PRODUCT PRESEN
TATION/EPS TECH CLIN
ICTBD
11:00 AM - 12:30 PM
Seminar
Tradwinds C-F
EMOTION
AL MARKETIN
G: HOW TO CREATE CUSTOM
ER EVAN
GELISTS FOR YOUR COMPAN
YGraem
e New
ell, President & Founder, 602 Com
munications
11:30 AM - 12:30 PM
Seminar
Triathlon Lounge • TriathlonIS YOUTUBE REALLY EN
OUGH? VIDEO M
ANAGEM
ENT AN
D NAVIGATIN
G THE EN
DURANCE SPORTS DIGITAL LAN
DSCAPEJaym
e Anne Goldberg & Holden Com
eau, Co-founders, SilverLine Athletics
1:00 PM - 2:30 PM
Tech ClinicTROPICS A • SRAM
TECHSRAM
MY14 Product Review
, Updates, and Compatibilities
1:00 PM - 2:00 PM
Seminar
Tradewinds C-F
THE HOTTEST RETAIL STORES: FROM AROUN
D THE WORLD,
SEE WHAT'S CON
NECTIN
G WITH THE GLOBAL CON
SUMER
Brian Dyches, Atmospheric Group
1:30 PM - 2:30 PM
Tech ClinicIslander Ballroom
B • Shimano Tech
SHIMAN
O ROAD HYDRAULIC DISC BRAKES
1:00 PM - 2:30 PM
Seminar
Tropics B • IBUM
EDICINE OF CYCLIN
G POSITION STATEM
ENT
ON BIKE FITTIN
G PRACTICESCurtis Cram
blett, PT, CFMT, CSCS, CYCLIN
G COACH
2:30 PM - 4:00 PM
Seminar
Tradewinds C-F
GROWIN
G SERVICE SALES THROUGH CREATIVE PRACTICES AN
D SERVICE WRITIN
GBrett Flem
ming, Efficient Velo Tools, and The Bike Gallery
3:00 PM - 4:00 PM
Seminar
Tradewinds B • IBU
E-COMM
ERCE AND THE FUTURE OF THE BIKE IN
DUSTRYTom
Flierl, VP of Sales & M
arketing , Hanson Dodge Creative
3:00 PM - 4:00 PM
Seminar
Triathlon Lounge • Triathlon W
HY ARE YOU SO AFRAID OF WHAT COULD BE YOUR M
OST ATTRACTIVECUSTOM
ER? CAPITALIZE ON ON
E OF THE FASTEST GROWIN
G AND M
OSTLUCRATIVE CUSTOM
ER SEGMEN
TS - THE TRIATHLETEJack Caress, M
ike Reilly, and Skip McDow
ell from Triathlon Business Intl
3:00 PM - 4:30 PM
Tech ClinicIslander Ballroom
B • Shimano Tech
ADVANCED DISC BRAKE THEORY
3:30 PM - 5:00 PM
Tech ClinicTropics A • Fox Tech2014 PRODUCT AN
D SERVICE
4:30 PM - 6:00 PM
Seminar
Tradewinds C-F
THE DIGITAL EXPERIENCE REVOLUTION
- FROM PHYSICAL
TO DIGITAL TO MOBILE
Brian Dyches, Atmospheric Group
THURSDAY, SEPTEMBER 19
8:00 AM - 9:30 PM
Tech ClinicTropics B • Cam
pagnolo TechN
EW PRODUCT PRESEN
TATION/EPS
Tech Clinic • TBD
8:00 AM - 9:30 AM
Tech ClinicTropics A • SRAM
TechTHE HOUR OF POW
ER - Presented by SRAM
8:30 AM - 10:00 AM
Seminar
Tradewinds C-F
SELLING QUALITY CYCLIN
G TO THE GEN-Y ECON
OMY:
BRAND OW
NERS THAT SAVE THE IBD ARE SAVIN
G THEMSELVES
Jeff Koenig, Owner, Big Poppi’s Bicycles
9:00 AM - 10:30 AM
Tech ClinicIslander Ballroom
B • Shimano Tech
SHIMAN
O INTERN
ALLY GEARED HUBS
10:00 AM - 11:00 AM
Seminar
Triathlon Lounge • TriathlonAVOIDIN
G THE BLOWN
FIT SESSIONDan Em
pfield, slowtw
itch.com
11:30 AM - 12:00 PM
Seminar
Triathlon Lounge • TriathlonIS YOUTUBE REALLY EN
OUGH? VIDEO MAN
AGEMEN
T AND N
AVIGATING
THE ENDURAN
CE SPORTS DIGITAL LANDSCAPE 2
Jayme Anne Goldberg &
Holden Comeau,
Co-founders, SilverLine Athletics
10:30 AM - 12:00 PM
Seminar
Tradewinds C-F
INSPECT W
HAT YOU EXPECT: CREATING CUSTOM
ER EXPERIENCES
THAT DRIVE SALES AND PROFITS
Mark Hopw
ood, Director of Client Solutions, The Brandt Group
10:30 AM - 12:00 PM
Tech ClinicTropics A • Fox Tech2014 PRODUCT AN
D SERVICE
10:30 AM - 12:00 PM
Tech ClinicTropics B • ISM
TechISM
SADDLE TECHNICAL CLIN
IC
11:00 AM - 12:00 PM
Tech ClinicIslander Ballroom
B • Shimano Tech
SHIMAN
O WHEELS – HAN
D BUILT, ALL HEART
12:30 PM - 2:00 PM
Seminar
Tradewinds C-F
2013 MARKET TREN
DS AND FORECAST FOR 2014
1:00 PM - 2:30 PM
Tech ClinicTropics A • SRAM
TechSRAM
MY14 PRODUCT REVIEW
, UPDATES, AND COM
PATIBILITIES
2:00 PM - 3:00 PM
Tech ClinicIslander Ballroom
B • Shimano Tech
BICYCLE CHAIN THEORY
2:30 PM - 4:00 PM
Seminar
Tradewinds C-F
YOUR MON
EY, YOUR BUSINESS, YOUR SUCCESS
Tom Shay, Profits Plus Sem
inars
3:00 PM - 4:00 PM
Seminar
Tradewinds B • IBU
E-COMM
ERCE AND THE FUTURE OF THE BIKE IN
DUSTRYTom
Flierl, VP of Sales & M
arketing , Hanson Dodge Creative
3:30 PM - 4:00 PM
Seminar
Islander Ballroom B • Shim
ano TechN
EW SERVICE PROCEDURES FOR 2014 SHIM
ANO PRODUCT
3:30 PM - 5:00 PM
Tech ClinicTropics A • Fox Tech2014 PRODUCT AN
D SERVICE
3:30 PM - 5:50 PM
Tech ClinicTropics B • Catrike TechM
ANUFACTURIN
G CYCLING
PRODUCTS IN THE USA
4:30 PM - 6:00 PM
Seminar
Tradewinds C-F
THE 2013 BICYCLE INDUSTRY OVERVIEW
Jay Townley, Partner, Gluskin Tow
nley Group
FRIDAY, SEPTEMBER 20
8:00 AM - 9:30 AM
Tech Clinic Tropics B • Cam
pagnolo TechN
EW PRODUCT PRESEN
TATION/EPS TECH CLIN
ICTBD
10:30 AM - 12:00 PM
Seminar
Tropics B • IBUTHE "C" W
ORD IN CYCLIN
G. MEDICIN
E OF CYCLING TALK ON
CONCUSSION
Steve Broglio PhD, Cyclist and Associate Director of NeuroSport Research
Laboratory at the University of Michigan; Steve Johnson, CEO, USA Cycling
10:30 AM - 12:00 PM
Tech Clinic Tropics A • Fox Tech2014 PRODUCT AN
D SERVICE
3:30 PM - 5:00 PM
Tech ClinicTropics A • Fox Tech2014 PRODUCT AN
D SERVICE
Seminars and Tech Clinics are up to date as of printing. For a com
plete listing and schedule of allInterbike University sem
inars and tech clinics go to ww
w.interbike.com
/university or download the
Interbike mobile app, interbike.com
/mobile/and search events.
MON
DAY, SEPTEMBER 16
9:00 AM - 5:00 PM
OutDoor Demo
Bootleg Canyon, Boulder City, Nevada
The world’s largest tw
o-day outdoor demo event is back - bigger and better than ever before.
There’s no better place to try everything the industry has to offer than at OutDoor Demo. From
road to mountain, triathlon to BM
X, OutDoor Demo is an experience you can’t afford to m
iss.
9:00 AM - 5:00 PM
ALL NEW
! The Enduro Challenge at Bootleg Canyon, presented by Innovative Tim
ing Systems
OutDoor Demo - Bootleg Canyon,
Boulder City, Nevada
The Enduro Challenge consists of four stages covering both days of OutDoor Demo. Tw
ounique tim
ed courses let riders put their skills and the latest bikes to the test. Awards w
ill bepresented both days to the top three finishers for m
en and wom
en, with tw
o grand prizesaw
arded on Tuesday afternoon to the combined tw
o day winners. Participation in the event is
free of charge to all attendees, with great prizes aw
arded courtesy of event sponsors – Niner,
Troy Lee Designs and more. Riders can experience the next generation of live results, photo
streaming and live updates to Facebook and Tw
itter through ITSYOURRACE.com.
TUESDAY, SEPTEMBER 17
8:00 AM - 9:30 AM
Ride 2 Recovery Honor RideStarts at M
andalay Bay Convention Center ends at OutDoor Demo in Boulder City, N
VThe Ride 2 Recovery Honor ride starts at the M
andalay Bay Convention Center. Veterans,m
edia, exhibitors and all Interbike attendees are invited to ride to the OutDoor Demo site in
Boulder City, NV. Ride 2 Recovery w
orks closely with Raleigh, Shim
ano and others to adaptbikes for injured veterans so they can once again find a physical and m
ental outlet, whether
alone or in groups. Join us for an inspiring 25-mile ride w
ith some of our nation’s heroes and
ring in the riders with cow
bell.com com
mem
orative bells. Visit cowbells.com
/Interbike and aportion of all sales goes to Ride 2 Recovery.
8:00 AM - 5:00 PM
OutDoor Demo
Bootleg Canyon, Boulder City, Nevada
The world’s largest tw
o-day outdoor demo event is back - bigger and better than ever before.
There’s no better place to try everything the industry has to offer than at OutDoor Demo. From
road to mountain, triathlon to BM
X, OutDoor Demo is an experience you can’tafford to m
iss.
3:00 PM - 4:00 PM
The Enduro Challenge presented by Innovative Tim
ing System
s Awards Cerem
onyOutDoor Dem
o Interbike OasisEnoy a frosty beverage and cheer on the w
inners at the Enduro Challenge presented by Innova-tive Tim
ing Systems Happy Hour and Aw
ards Ceremony.
8:00 PMAm
erican Express OPEN Presents
the Interbike and PeopleforBikes Industry Party featuring George Thorogood and the Destroyers House of Blues - M
andalay BaySupported by CannondaleGet ready to rock w
ith George Thorogood and the Destroyers as American Express Open pres-
ents the Interbike / PeopleForBikes Industry Party. Doors open at 8 pm, tickets required. Spe-
cial thanks to Cannondale.
WEDN
ESDAY, SEPTEMBER 18
7:30 AM - 9:00 AM
Interbike Industry Breakfast Presented by PeopleForBikes & N
BDA M
andalay Bay Event CenterH
ow to D
evelop Loyal, Passionate Customers W
ho Becom
e Evangelists for YourBusinessGraem
e New
ell, 602 Comm
unicationsThere’s an entirely new
marketing strategy taking shape in the bicycle industry. Local stores
and manufacturers are rem
aking themselves into a lifestyle, not just a seller of products.
Today’s customers aren’t just looking for great gear, they also w
ant to buy from a com
pany thatshares their hopes and personal values.
In this compelling industry keynote, em
otional marketing guru Graem
e New
ell reveals the coreem
otional motivators for each key cycling custom
er group. You’ll learn specific techniques thatdrive engagem
ent, and how you can tap those em
otions to increase sales. Find out how to set
your business apart, and specific techniques that will turn the casual custom
er into a life-longevangelists.
3:00 PMM
ichael Valenti Poster SigningValenti M
arketing and Design - Booth L22The first 50 attendees to the Valenti M
arketing & Design booth L-22 w
ill receive a limited edi-
tion Interbike 2013 poster autographed in person by Michael Valenti. VIP’s w
ith a limited edi-
tion poster can stop by the booth anytime to m
eet Mike and have your poster signed.
4:00 PM - 6:00 PM
Health+Fitness Business Happy Hour presented by TeeterH+FB/SN
EWS Lounge
Join us for the H+FB Happy Hour at the SNEW
S hub. Grab a cold one and mix it up w
ith fellowretailers, exhibitors and m
embers of the m
edia while w
e celebrate the business of fitness.
4:00 PM - 5:15 PM
Live Perform
ance by Strung Out Sponsored by O’N
eal Azonic, Moto XXX &
Arma Energy
The Paddock at InterbikeDon’t m
iss this live performance on the Am
erican Express Soundstage by Strung Out. Thisindependent, popular California-based punk band is renow
ned worldw
ide for their celebratedplace in “The Underground.” Sw
ing by to catch Strung Out’s upbeat, melodic sound and stay as
they hit you with their m
ore technical and heavy side that fuses punk rock with m
etal andheavier m
usic.
4:00 PM - 6:00 PM
PeopleForBikes Happy Hour at SarisSaris- Booth 6081Saris Cycling Group is hosting a happy hour to raise m
oney for PeopleForBikes. For $10, you getan ice cold beer and a com
mem
orative pint glass.
4:30 PM - 6:00 PM
Outdoor Industries Wom
en’s Coalition Aw
ards & Thought
Leaders PresentationIslander Ballroom
CTop five m
yths of the bike industry: How to break through bike business paradigm
s to grow the
industry. Join OIWC at its annual Aw
ards & Thought Leaders Presentation featuring Elysa
Walk, GM
, and Giant Bicycles. Aimed at opening discussion and dialogue around gender-relat-
ed issues in the workplace, the OIW
C event features keynote speakers who are leaders in and
out of the outdoor industries. In addition, two w
omen in the industry w
ill receive OIWC Leader-
ship Awards recognizing their leadership and inspiration to others.
5:30 PM - 7:00 PM
America’s Best Bike shop Reception
Islander Ballroom G
The NBDA’s Am
erica’s Best Bike Shop program rates bicycle stores in N
orth America against
the highest performance levels in the industry. The program
defines the characteristics of“Am
erica’s Best Bike Shops,” and uses the results to lead bicycle shops to becom
e the best they can be. Join the NBDA
as they recognize the top retailers during the Aw
ards Reception.
6:00 PM - 9:00 PM
2013 Mountain Bike
Hall of Fame Induction cerem
onyIslander Ballroom
FThe Cerem
ony begins as the first day of the indoor show w
raps up. All Interbike attendees asw
ell as the public are encouraged to attend. This year’s ceremony includes a tribute to Steve
Ready. New
Belgium Brew
ing Company, the m
akers of Fat Tire Ale, and many other great
micro-brew
s, will provide the libations.
The 2013 Inductees are:Robin &
Bill Groff, PioneersCORBA, Advocacy Dave Epperson, JournalismN
icolas Vouillos, Racing History M
arla Streb, Racing History
7:00 PMCROSSVEGASDesert Breeze Soccer Com
plex in Las Vegas, N
evadaCLIF®
Bar CrossVegas celebrates seven years of international cyclocross racing during Inter-bike. As a birthday gift to spectators the biggest cross race outside of Europe brings W
orldCham
pion Sven Nys in his only U.S. race this season. Joining N
ys will be m
en and wom
encross stars from
12 nations and the best U.S. competitors. Interbike attendees can ride the
Shuttle Bus to CrossVegas at no cost, bring your show badge. Busses run continuously from
5:30 to 11:00 pm
. Come early to cheer on your industry friends in the W
heelers & Dealers Race pre-
sented by Bicycling M
agazine. Complete details at CrossVegas.com
THURSDAY, SEPTEMBER 19
6:00 AM - 9:00 AM
International Mountain Bicycling Association Breakfast
Islander Ballroom G
IMBA Breakfast: Don’t m
iss IMBA’s Interbike Breakfast, presented by Prim
al Wear, on Septem
-ber 19 from
7:30 to 8:30 am in the Islander G room
. You’ll arrive tired and leave inspired! Aseated breakfast w
ill be served to the first 250 guests, and includes 25th anniversary stainlesssteel cups (w
hile they last). Thanks to co-sponsor Interbike and media partner BRAIN
.
3:00 PMM
ichael Valenti Poster SigningValenti M
arketing and Design - Booth L22The first 50 attendees to the Valenti M
arketing & Design booth L-22 w
ill receive a limited edi-
tion Interbike 2013 poster autographed in person by Michael Valenti. VIP’s w
ith a limited edi-
tion poster can stop by the booth anytime to m
eet Mike and have your poster signed.
4:00 PM - 6:00 PM
PeopleForBikes Happy Hour at Easton-BellEaston-Bell Booth 8024Easton-Bell is hosting a happy hour to raise m
oney for PeopleForBikes. For $10, you get an icecold beer and a com
mem
orative pint glass.
6:00 PMThrow
back Thursday PartyThe Paddock at InterbikeBreak out your big shoulder pads and skinny ties…
Throwback Thursday rocks the Paddock w
itha fun 80’s Party featuring renow
ned cover band "The Phoenix" live on the American Express
Soundstage. Grab a beer and grub at the Sierra Nevada Beer Garden and get ready for a great
night of entertainment!
6:00 PM - 10:00 PM
USA CRITS Championship
Series Finals The Paddock at InterbikeInterbike is proud to host the USA CRITS Finals under the Paddock lights at our new
home, the
Mandalay Bay Convention Center. The event takes place on Thursday, Septem
ber 19 between
6:00 and 10:00 pm, and w
ill consist of four races scheduled throughout the evening.
The USA CRITS Finals, presented by Interbike, is open to the public with no adm
ission fee.
The event also includes live music, entertainm
ent, beer and food gardens and much m
ore.
Industry Cup - 6 PM PST
Wom
en’s USA CRITS Finals - 7 PM PST
Cruiser Celeb Relay Race presented by N
iteIZE - 8 PM PST
Men’s USA CRITS Finals - 8:30 PM
PST Races and Series Aw
ards - 10 PM PST
9:00 PM - 2:00 AM
Sinclair Imports Party
Mandalay Bay’s LIGHT N
ightclubThe 14th Annual Sinclair Im
ports Party moves to M
andalay Bay’s new LIGHT N
ightclub onThursday, Septem
ber 19 from 9:00 pm
to 2:00 am
. Pro cyclists Sven Nys, Freddie Rodriguez, George Hincapie and m
any others are expected to be there. Interested retailers should drop by the Argon 18 / Sinclair Booth at Interbike or Outdoor Dem
o for VIP Passes. Dress code in effect and valid ID required.
FRIDAY, SEPTEMBER 20
7:30 AM - 9:00 AM
(LEVA) Light Electric Vehicle Association Netw
orking Breakfast M
ariners ALEVA represents the strategic interests of light electric vehicle retailers, dealers, distributors,m
anufacturers, and suppliers to promote the developm
ent, sale and use of LEV’s worldw
ide.Join LEVA for breakfast to learn m
ore. Cost for LEVA Mem
bers: $35; Cost for Non-LEVA M
em-
bers: $45; Complim
entary Entry for All Dealers!
9:00 AM - 6:00 PM
Interbike by InvitationInterbike at The M
andalay Bay Convention CenterInterbike is proud to w
elcome Interbike by Invitation guests, the industry’s m
ost dedicatedenthusiasts invited to attend Interbike by their local bicycle retailers. W
e hope you enjoy yourVIP tour of Interbike as you see all the very latest innovations and developm
ents in cycling.
11:00 AM - 4:00 PM
Malakye.com
The Shmooz
Islander Ballroom G
The Shmooz is a job fair hosted by M
alakye. It’s a great way for bike industry professionals to
meet industry leading com
panies and establish a relationship for current or future employm
entopportunities w
ith these great companies.
SATURDAY, SEPTEMBER 21
6:00 AMRTC Viva Bike Vegas 2013 Gran Fondo PinarelloTow
n Square Las Vegas,6605 Las Vegas Boulevard South, Las Vegas, N
evada, 89119, Ride the bright lights of the w
orld famous Las Vegas Strip on Saturday, Septem
ber 21 in thesixth annual RTC Viva Bike Vegas 2013 Gran Fondo Pinarello Sponsored by Zappos.com
. Theride takes you through the Las Vegas Strip w
ith police escort and features three spectacularroutes: 104-m
ile Gran Fondo, 61-mile M
etric Century, and 17-mile ride. Cycle through the Strip
and the entire Las Vegas Valley from the heart of Sin City to the vistas of the Red Rock Canyon
National Conservation Area and near Lake M
ead National Recreation Area. The ride starts at
Town Square Las Vegas w
ith the first wave of cyclists starting at 6 am
. Visitvivabikevegas.com
for full details.
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DIRECT MAIL
MAIN MENU
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Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
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Gina RosselleAccount ExecutiveDirect: [email protected]
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S Interbike is your chance to leave your mark on the 26,000+ attendees looking for great product, new trends, and lasting relationships. Make sure your brand stands out among the crowd when it counts most – when it’s show time! With these onsite-specific sponsorship opportunities, you’re able to target Interbike attendees that are there to meet and conduct business.
Meterboards - $2,800Drive traffic and extend your branding beyond the booth with a 38”x96” double sided meterboard placed in the lobby or equivalent high traffic area of the show floor. These large, visually stunning billboards are both informative and impactful.
ONSITE SIGNAGE
BannersPlace your banner in one of our highly trafficked areas where it will be seen by thousands of attendees. All banner sponsorships include opportunity costs only.
Banner – Aisle Zone - $2,500Banner – Hall Interior - $5,000
MAIN MENU
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
www.interbike.com
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Column Wrap - $1,500These unique and impactful billboard-style column wraps help your brand standout on the show floor. Use your functional advertising space to illustrate your brand, promote your product, and drive traffic to your booth. Column wraps vary in size. Sponsorship includes opportunity cost only.
Column Cling in Lobby - $2,000These unique and impactful billboard-style column clings, located in the highly-trafficked lobby area, help your brand standout on the show floor. Use your functional advertising space to illustrate your brand, promote your product, and drive traffic to your booth. Column wraps vary in size. Sponsorship includes opportunity cost only.
Official Interbike Bag Sponsorship - $10,000As the official Interbike bag sponsor, branded bags with your promotional item, will be positioned at the main show entrance for models to distribute to all show attendees. Your bags will then continue to be used throughout the day as retailers walk the show floor. Sponsorship includes opportunity cost only. Sponsor to provide bag.
Booth Drop – $1,000Extend your messaging and branding to over 1,400+ exhibiting brands when your promotional flyer, catalog, magazine or brochure gets delivered to each booth in the early morning hours before the show opens on the day of your choosing:
OutDoor Demo Day 1 (Mon., 9/8) OutDoor Demo Day 2 (Tue., 9/9) Interbike and Health+Fitness Business Day 1 (Wed., 9/10) Interbike and Health+Fitness Business Day 2 (Thu., 9/11) Interbike Day 3 (Fri., 9/12)
ONSITE SIGNAGE AND OPPORTUNITIES
Floor Decals - $2,000Put your brand right on the show floor – literally! With a floor decals sponsorship, your branded logo and booth number will appear on three 4’x4’ floor decals placed in high traffic areas throughout the show to reinforce your brand and drive traffic to your booth.
MAIN MENU
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
www.interbike.com
ON
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S Display Case - $4,500 exhibiting company / $5,500 non-exhibiting companyMake an immediate impression and drive traffic to your booth by utilizing one of Interbike’s attractive display cases, located in the lobby or other high traffic area.
DISPLAYS
Display Pod - $1,950These attractive display cases features three 20”x 20” shelves, ideal for displaying your company, booth number, and featured product in a highly trafficked area of the show.
MAIN MENU
www.interbike.com
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
ON
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E S
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NS
OR
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S Mannequin Display - $1,800Feature your latest designs in cycling apparel and drive traffic to your booth by dressing a strategically placed mannequin located throughout highly trafficked areas of the show. Mannequin placement may be specified to these additional highly visible areas:
LobbyElectric Bike LoungeMountain Bike TrailheadTriathlon PavilionUrban YardWomen’s Lounge
MANNEQUIN
MAIN MENU
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
www.interbike.com
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S Vehicle Placement - $6,000Attract attention and showcase your brand with a vehicle placement in a highly trafficked area on the show floor. This space includes a 22x28 sign with your logo and booth number. Vehicle placements are available at the Interbike, Health+Fitness Business, and OutDoor Demo Areas.
VEHICLE PLACEMENT
MAIN MENU
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
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Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
www.interbike.com
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S BrandLive @ Interbike – Custom Video Recording PackagesThrough these custom, turnkey video opportunities, Interbike’s professional video team works with you to produce a polished, professional 3-minute video featuring your brand and/or product of your choosing. Your video shoot is pre-scheduled and taped “live” in your Interbike, Health+Fitness Business, or OutDoor Demo booth. Once your video is shot and edited, you’ll receive your video link within 24-hours for promotion through all your favorite social media channels like Facebook, YouTube, Twitter, and more! Select the custom package that best meets your digital video needs:
Basic BrandLive @ Interbike Package - $750Includes live recording in your booth, editing, and video link for your use and distribution.
Digital BrandLive @ Interbike Package - $1,000Includes live recording in your booth, editing, video link for your use and distribution plus guaranteed additional Interbike distribution of video through Interbike.com, Interbike’s social media networks with connection to your brand’s social media handles and hashtags plus promotion of the video through one Interbike Official Mobile App Push Message (a $500 value!).
Premium BrandLive @ Interbike Package - $1,500Includes live recording in your booth, editing, video link for your use and distribution plus guaranteed additional Interbike distribution of video through Interbike.com, Interbike’s social media networks with connection to your brand’s social media handles and hashtags plus promotion of the video through one Interbike Official Mobile App Push Message (a $500 value!). In addition, as a premium package sponsor, you also get B-Roll footage for you own custom use.
BRAND LIVE
MAIN MENU
www.interbike.com
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
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S All 26,000+ attendees must go through the registration process at Interbike, making this one of the most valuable touch points you can sponsor. Take advantage of these limited registration sponsorships:
Badge Sponsor - $9,000 (A)In 2014 Interbike is moving to a new, more environmentally friendly attendee badge format. The traditional paper badge with plastic holder will be replaced by a highly durable paper badge that clips directly to the lanyard – no plastic is one more way Interbike is working to reduce the environmental impact of our show. This is a unique opportunity to gain huge brand visibility as the exclusive sponsor of our paper badge. Sponsor receives custom branding and booth number on top of badge plus custom message on the back of the badge All 26,000+ Interbike attendees get a badge – can you think of a better way to get your message into their hands?
REGISTRATION SPONSORSHIPS
A B
Registration Counter Handout - $1,250Be among the first to reach attendees with your marketing piece distributed at all registration locations.
Lanyard Sponsorship - $10,000 (B) SOLD Brand every attendee’s neck with a custom lanyard worn and seen throughout the entire show! As the official lanyard sponsor, you’ll also receive logo placement on all official sponsor on-site signage, logo placement as sponsor in the event guide, a full page full color ad in the event guide ($2,500 value), enhanced event guide directory listing, enhanced onsite map directory listing, enhanced online directory listing, and enhanced mobile app directory listing.
MAIN MENU
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
www.interbike.com
ON
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S Registration Back Graphics – $15,000Make a big impression with larger than life graphics, promoting your brand culture and lifestyle, that serve as the backdrop to registration. Every single Interbike attendee comes through registration, and each registration counter features huge, stunning graphics. Imagine utilizing this unique platform to tell your brand story! Creative supplied by sponsor, Interbike handles production.
REGISTRATION SPONSORSHIPS
MAIN MENU
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
www.interbike.com
ON
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S Each year Interbike organizes a number of special events and programs to unite the cycling community and increase networking opportunities. Reach the entire cycling community at Interbike by getting involved in one of these special events or programs at the sponsorship level. For specific event details, contact your sales representative.
Press Room Conference Sponsorship - $5,000 exhibitorHave a news-worthy announcement to make? Interbike’s press room offers the ideal backdrop to hold your professional press conference to members of the media. Sponsorship includes use of press room only. Conference criteria subject to approval.
SPECIAL EVENTS AND PROGRAMS
Industry Party - $20,000 presenting sponsorMake your company an integral piece of this highly anticipated special event and ensure your brand message reaches thousands of retailers as they come together to celebrate the spirit of cycling.
MAIN MENU
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
www.interbike.com
ON
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S Lobby Social - $7,500New in 2014 is a networking happy hour taking place in the highly trafficked lobby area of the Interbike show floor immediately following close of show on the opening day, Wednesday, September 10, 2014. As the sponsor of the lobby social you have the opportunity to brand the lobby social area and will be identified as the lobby social sponsor on all marketing materials and signage related to the event, including a dedicated email to 26,000+ retailer emails. Additional opportunities such as exclusive VIP area exist – call your Interbike rep for details.
Live Models – Complete model - $2,500 / One product - $500As part of the all new 2014 Lobby Social happy hour, Interbike will be arranging live models to display the latest in gear and wearable technology trends. Models will be placed on pedestals in high traffic areas of the Lobby Social for maximum visibility. Clad a model head to toe in your gear, or simply include one item on the model – it’s your choice! Sponsorship includes logo identification on all signage and marketing materials related to live model display plus 75 word description of product(s) in email to 26,000+ retailers promoting live model feature.
Awards Dinner – VIP Table Sponsor - $1,000Align your brand with the first annual Interbike Awards Night, a red carpet event celebrating excellence within the cycling community. The Interbike Awards will honor achievements from the 2014 product year within categories consisting of Product Innovation, Athletic Achievement, Best-In-Triathlon, Dealer Excellence, Supplier Performance, Advocacy Efforts and more. Show your top retailers how much you value their business, or thank your team for their hard work during the show by purchasing a VIP table for ten; table sponsorship includes:
• Top-shelf wine and full dinner for all table guests• Table located up front in prime viewing area• VIP check in for table guests• Sponsorship recognition on Awards Night program• Sponsorship recognition on Awards Night back plate rotator for large screens
For additional Interbike Awards sponsorship opportunities, contact your Interbike rep.
Media Reception - $1,000 table top600+ members of the international and domestic media descend upon Interbike each year to cover the latest trends, services and product offerings from the cycling industry. Put your brand and product directly in front of a targeted media audience with a table top display area during the Interbike Media reception where media will gather for hosted food and beverage, media resources and to collect their media-specific gift bag.
SPECIAL EVENTS AND PROGRAMS
MAIN MENU
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
www.interbike.comwww.interbike.com
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S Ride 2 Recovery Honor Ride - Call for more informationThis inspiring ride attracts 150+ industry professionals, veterans, and members of the media to honor our nation’s heroes and support Ride 2 Recovery, a nonprofit organization that works to adapt bikes for injured veterans so they can once again find a physical and mental outlet, whether alone or in groups. Make your brand a part of the community by becoming a sponsor of the ride. Additional Ride 2 Recovery Honor Ride sponsorship opportunities include:
• Breakfast Fueling Station Sponsor• Water Sponsor• Aid Station Sponsor
VIP Retailer Lounge Sponsor - $20,000For the first time ever Interbike will be providing the top retailers in the business with an exclusive lounge near the Interbike show floor. 150 top retailers have been hand selected by Interbike to receive white glove treatment at Interbike 2014, and this is an incredible opportunity to wrap your brand into this exclusive experience. Sponsorship includes opportunity to heavily brand the retailer lounge, promotion of lounge sponsorship on all marketing materials and signage related to lounge, handouts or promotional items or material included in retailer gift bags plus distributed through lounge. Additional opportunities available – call your Interbike rep for details.
SPECIAL EVENTS AND PROGRAMS
MAIN MENU
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
www.interbike.com
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S Establish your brand as the “official sponsor” in these following categories and gain branding visibility with brand inclusion online, in the mobile app and onsite signage.
Official Show Coffee Sponsor - $2,500 Make it your branded coffee that starts off the day of 26,000+ attendees and exhibitors representing 1,400+ brands. As Interbike’s Official Coffee, your coffee will exclusively be sold from the majority of Interbike concession stands serving coffee at the Mandalay Bay Convention Center.
Official Show Coffee Travel Mug Sponsor - $4,000 Get valuable brand exposure to 26,000+ attendees and exhibitors representing 1,400+ brands as Interbike’s Official Coffee Travel Mug. Your branded travel cups will be supplied at the majority of Interbike concession stands serving coffee at the Mandalay Bay Convention Center. Sponsorship includes two, branded half meterboard signs recognizing Official Show Coffee Travel Mug Sponsor. Travel cups to be provided by sponsor.
Official Beer of Interbike - $15,000Get recognized as the “Official Beer of Interbike” and give 26,000+ attendees a taste of your brand! This sponsorship includes official sponsor identification on four half meterboards placed in high-traffic bars within the expo as well as on all signage and marketing materials related to sponsorship. Side banner on interbike.com August – October, one mobile app push message each day of the show, opportunity to be the “Official Beer” of Interbike Industry Party, plus recognition as “Official Beer of OutDoor Demo” including sponsorship of all OutDoor Demo lunches and happy hours, 10x10 marketing area within the Oasis section of OutDoor Demo, five sponsor provided banners placed throughout demo area and official sponsorship identification in all OutDoor Demo marketing materials and signage related to sponsorship.
Go Green Partner - $650 Identify your brand as one that has taken proactive steps to go green and reduce its environmental footprint by becoming a Go Green Partner. As a Partner, your company listing will be highlighted with Green Steps in the event guide, mobile app, website, and onsite map. You’ll also receive carpet decals identifying your booth as a Go Green Partner.
Live Model Handout - $2,000Catch the attention of your retail buyer audience, and put your brand’s message directly in their hand, as they walk through the main show entrance with a live model handing out your promotional material. Sponsorship includes clearance for up to ten participating models in the main entrance area for one three-hour block on one day of the show. Promotional materials and models are not included.
OFFICIAL SHOW CATEGORY SPONSORSHIPS
MAIN MENU
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
www.interbike.com
With so many sponsorship options, we’ve packaged some of our most popular and creative branding opportunities into these custom Sponsorship Packages to get you the most exposure at great packaged prices.
Passport Program Package - $2,000Want more traffic to your booth? The Passport Program Package is designed to specifically accomplish this and more! The new Passport Program incentivizes all show attendees to visit and interact with your brand and products. Aside from getting to spend time with premiere brands, show attendees who complete the passport program are also rewarded with a trip to the Prize Room. Limited to 30 sponsors only! Your sponsorship includes:
• Inclusion in the Passport Program to drive traffic to your booth• Brand inclusion in all Passport Program promotion including signage, print material, online and the mobile app• Enhanced event guide directory listing• Enhanced mobile app directory listing• Product inclusion in the Prize Tent (optional)
Web Brand Partner Package - $9,000 / yearFor one year, your brand’s 960x300 ad will run front and center on interbike.com’s hero image rotator. The homepage ad with caption, will then link to a custom branded portal on Interbike’s Brand Partner Page. From here, users are able to navigate to a custom branded landing page that includes brand logo, photo, content and link to website. Limited inventory available! As a Web Brand Partner, you get:
• 960x300 hero image on interbike.com’s hompage rotator (1 year) • Custom branded portal as a Brand Partner (1 year) • Custom landing page with logo, photo, content and link (1 year)
Print & Online Product Showcase Package - $1,950Get the most exposure for your product showcase – both online and in print – with this print & online product showcase package. All the benefits of the print product showcase ($1,050 value) plus the online featured product showcase ($1,050 value) at a discounted rate!
Turnkey Display Package - $5,000 8x8 exhibit spaceThis package is your one stop shop to your booth needs providing you with everything you need to establish a brand presence at Interbike. Just set up your product or promotional material and you’re ready to showcase your brand! Your turnkey display package includes:
• Exhibit space with 8’ high black back wall, two 4’ high side walls, black carpeted floor, one table, and two chairs• Online Product Showcase on Interbike.com• Print Product Showcase in the Event Guide• Enhanced Online Directory Listing• Enhanced Event Guide Directory Listing• Enhanced Mobile App Directory Listing• Six badges to Interbike
SPONSORSHIP PACKAGESO
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MAIN MENU
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
www.interbike.com
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How will you set yourself apart from the competition at Interbike 2014? How will you influence the people who make the purchasing decisions critical to your business?
Our TotalReach packages allow you to target and connect with buyers before the show, during the show, and even after the show. Highly motivated decision makers are getting ready for Interbike 2014; they’re looking for what’s hot this year, and what’s going to sell. Let them know you’ve got just what they are looking for with our cost effective, high impact totalreach program.
What does a TotalReach package include? Each TotalReach package includes:
• Enhanced listing online at interbike.com• Print product showcase in the Interbike Event Guide (Must be received by August 1 to be included.) • Enhanced listing on the Interbike Mobile App• Online product showcase on www.interbike.com
TotalReach Booth Plus - $2,100Get everything listed in the base package PLUS:
• Logo in (1) eNewsletter (25,000 recipients)
TotalReach New Product Placement - $2,600Our surveys have proven that one of the top reasons retail buyers attend Interbike is to see new brands and products. Help retail buyers and media discover you before, during and after the show! Get everything listed in the base package PLUS:
• One (1) item to be placed within a high traffic area – choose from one of the following:• 20x20” shelf within display case• Bike rack display• Mannequin
TOTALREACH
MAIN MENU
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
www.interbike.com
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TotalReach – New Exhibitor - $3,350Take advantage of this marketing package designed to shine a spotlight on new exhibitors providing additional exposure to retail buyers and media before, during and after the show! Get everything listed in the base package PLUS:
• New exhibitor highlight on Interbike Mobile App• New exhibitor highlight on “You are Here” kiosks onsite • New exhibitor highlight on all Floor Plans • New exhibitor highlight in the Interbike Event Guide• Logo included in our September eNewsletter (25,000 recipients)• Co-branded meterboard placed in a high traffic area on site highlighting your booth number• One (1) “Live from Interbike” Interview during the show
TOTALREACH
MAIN MENU
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
www.interbike.com
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TotalReach Live (Limit-10) - $5,200This package provides you with all the online and print exposure included in our base package plus additional promotion designed to shine a spotlight on your product and your brand story. Get everything listed in the base package PLUS:
• 1 Featured product showcase in 1 attendee eNewsletter (26,000 recipients)• 1 “Brand Live @ Interbike”• 1 Banner on www.interbike.com (ROS / rotating / July 1– September 30)• 1 Exclusive meterboard located in high traffic area on show floor
MAIN MENU
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
www.interbike.com
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ESTOTALREACH
TotalReach Display (Limit-10) - $5,400Capture the interest of buyers onsite with a full size display of your bikes and/or gear as they enter and leave the show. Prime them for the show with the included online and print product showcases, and have your logo featured on all marketing materials as an official sponsor leading up to the show. Get everything listed in the base package PLUS:
• Official show sponsor – your logo on all Interbike marketing materials including: www.interbike.com, • You are here kiosks, floor plans and the Interbike Event Guide • Your company highlighted on Interbike floor plan• 1-Onsite product display case• 1-4x4 Entry floor decal
MAIN MENU
www.interbike.com
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
Logo Guidelines for OutDoor Demo
Primary logo for usage:
Optional logos for usage:
1-Color Black
4-Color Black
White
50M100Y 68K
PMS Orange 021PMS Cool Grey 11
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S OutDoor Demo is the world’s largest two-day bicycle demo and offers retailers a hands-on opportunity to ride and test the latest models and technology in an epic outdoor setting. Make sure your brand stands out from this targeted crowd by maximizing your exposure and utilizing these sponsorship opportunities tailored specifically to OutDoor Demo.
OutDoor Demo Entrance Archway - $2,500The ultimate place to make that first, lasting impression – the massive archway entrance to OutDoor Demo. Co-brand this fixture and ensure every retailer that walks into OutDoor Demo sees your brand first.
OUTDOOR DEMO SIGNAGE
Banner - OutDoor Demo - $995Place up to three of your branded banners in one of our highly trafficked OutDoor Demo areas where it will be seen by thousands of attendees. All banner sponsorships include opportunity costs only.
OutDoor Demo Billboard Boulevard - $1,500 Put your brand in front of it all with OutDoor Demo’s new Billboard Boulevard. Your promotional sign will be seen by all attendees as they first ride up the main driveway of the show. Interbike to provide signage. Limited to six companies.
Vehicle Placement – OutDoor Demo - $500Attract attention and showcase your brand with a vehicle placement in a highly trafficked area OutDoor Demo. This space includes a sponsor provided wind flag.
MAIN MENU
www.interbike.com
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
Logo Guidelines for OutDoor Demo
Primary logo for usage:
Optional logos for usage:
1-Color Black
4-Color Black
White
50M100Y 68K
PMS Orange 021PMS Cool Grey 11
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Cooling Station - $2,500It can get hot at the demo and the cooling stations are a welcome way to beat the heat! Let retailers know their comfort is your top priority by becoming the Official Sponsor of the OutDoor Demo Cooling Stations. Your Sponsorship includes: space for six 10x10 pop-up tents plus one ice truck in a highly visible location. Three sponsor provided banners will be placed throughout the Demo area, and sponsorship includes promotion of the cooling station in all OutDoor Demo marketing materials, logo inclusion on the OutDoor Demo page of Interbike.com, logo inclusion in the event guide, logo inclusion in the OutDoor Demo onsite map, and an enhanced mobile app directory listing. Sponsor to provide ice truck and tents.
BEER GARDEN/COOLING STATION
Beer Garden Title Sponsorship - $1,000New for OutDoor Demo 2014 is a dedicated beer garden where retailers can relax and cool down with a frosty beverage. Beer garden will be located next to the Oasis. Title sponsorship of the beer garden includes branding throughout beer garden area plus title sponsorship identification in all marketing materials and signage related to beer garden including email sent to 26,000+ retailers.
MAIN MENU
www.interbike.com
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
Logo Guidelines for OutDoor Demo
Primary logo for usage:
Optional logos for usage:
1-Color Black
4-Color Black
White
50M100Y 68K
PMS Orange 021PMS Cool Grey 11
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S Hydration Station - $3,000Interact with hundreds of thirsty retailers as you treat them to a blast of cool fresh water during the hot Demo days! As a the Hydration Station Sponsor, you will receive a 10x10 exhibit space branded as the Hydration Station plus a 20x30 space for a Water Truck, three branded banners placed in high traffic areas throughout the Demo area, logo inclusion on the OutDoor Demo page of Interbike.com, logo inclusion in the event guide, logo inclusion in the OutDoor Demo onsite map, and an enhanced mobile app directory listing. Sponsor to provide water truck.
HYDRATION STATION
MAIN MENU
www.interbike.com
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
Logo Guidelines for OutDoor Demo
Primary logo for usage:
Optional logos for usage:
1-Color Black
4-Color Black
White
50M100Y 68K
PMS Orange 021PMS Cool Grey 11
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S Press Tent - $2,500Put your brand messaging in front of the world’s top bicycle journalists by sponsoring the OutDoor Demo Press Tent. As the exclusive sponsor of this highly sought after media area, you will receive:
• Branding opportunities both inside and outside the PressTent• Three branded banners placed in high traffic areas throughout the Demo area - sponsor to provide banners• Two sponsor provided windjammers placed outside the press tent• Logo placement on the wifi card distributed to all media • One promotional item included in the Media Bags - sponsor to provide item• Logo inclusion on the OutDoor Demo page of Interbike.com, logo inclusion in the event guide, logo inclusion in the OutDoor Demo onsite map, and an enhanced mobile app directory listing.
PRESS TENT
MAIN MENU
www.interbike.com
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
Logo Guidelines for OutDoor Demo
Primary logo for usage:
Optional logos for usage:
1-Color Black
4-Color Black
White
50M100Y 68K
PMS Orange 021PMS Cool Grey 11
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S Pump Track - $3,000Connect with mountain bike and BMX enthusiasts as the Official OutDoor Demo pump track sponsor and get:
• A large 10x40 satellite location near the track – perfect for hospitality, showcasing new products, or hosting your own events and challenges• Five branded banners placed in high profile locations throughout the Demo area - sponsor to provide banners• Logo inclusion on the OutDoor Demo page of Interbike.com, logo inclusion in the event guide, logo inclusion in the OutDoor Demo onsite map, and an enhanced mobile app directory listing.
PUMP TRACK
MAIN MENU
www.interbike.com
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
Logo Guidelines for OutDoor Demo
Primary logo for usage:
Optional logos for usage:
1-Color Black
4-Color Black
White
50M100Y 68K
PMS Orange 021PMS Cool Grey 11
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S Tuning Station - $1,500 Showcase your tuning know-how as the Official Sponsor of the Suspension Tuning Station. As part of your sponsorship, you’ll receive a 10x10 satellite location for the “tuning station” at the top of the Demo area so riders can get the necessary changes made before heading out to the trailheads. (Sponsor must provide their own materials, windjammers and table. All production costs are the responsibility of the sponsor.) Your logo will also be included on the OutDoor Demo page of Interbike.com, in the event guide, in the OutDoor Demo onsite map, and you’ll also receive an enhanced mobile app directory listing.
TUNING STATION
MAIN MENU
www.interbike.com
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
Logo Guidelines for OutDoor Demo
Primary logo for usage:
Optional logos for usage:
1-Color Black
4-Color Black
White
50M100Y 68K
PMS Orange 021PMS Cool Grey 11
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HIP Official Category Sponsor - $3,000
Establish your brand as the “official sponsor” in these following categories and gain branding visibility with brand inclusion online, in the mobile app and onsite signage. Plus as added value receive recognition as the official category sponsor for the Enduro Challenge – see details on the Enduro Challenge below:
Official Event SponsorOfficial Helmet SponsorOfficial Energy Food SponsorOfficial Suspension SponsorOfficial Camera SponsorOfficial Timing SponsorOfficial Wheel SponsorOfficial Bike Frame SponsorOfficial Tube SponsorOfficial Pedal Sponsor
The Enduro Challenge is an exciting opportunity for retailers to have some fun and compete. Along with the Official OutDoor Demo Category Sponsor, your brand will also be positioned as the Official Category Sponsor of the Enduro Challenge, (for example, the “Official Apparel Company of the Enduro Challenge). Sponsorship includes your company logo placed on downhill challenge signage & on all marketing materials mentioning challenge (online, print & onsite). Your company will also receive four (4) sponsor provided banners located in high traffic areas throughout the OutDoor demo and optional product distribution to challenge winners.
OutDoor Demo Official Swag Wagon Sponsor – Call for more information Go way beyond the booth and expose your brand to the OutDoor Demo masses by sponsoring the OutDoor Demo Swag Wagon as it roams the entire Demo area throughout the day to give you fun, exciting brand exposure while passing out freebies to demo attendees. As the Official OutDoor Demo Swag Wagon Sponsor your brand will be on the Swag Wagon Driver, wagon and swag along with inclusion in all Swag Wagon promotion, logo inclusion as the Official OutDoor Demo Swag Wagon Sponsor online, enhanced event guide directory listing, enhanced mobile app directory listing, and mention in the mobile app push message promoting the OutDoor Demo Swag Wagon.
OutDoor Demo Happy Hour Sponsorship - $1,000Align your brand with OutDoor Demo’s networking happy hour and get your message directly to retailers with event naming rights, promotional opportunities during event and display opportunities in happy hour area.
OutDoor Demo Bag - $2,000 bag sponsorship / $650 bag insert Put your brand, product or other promotional item directly into the hands of retailers as they experience OutDoor Demo through a bag sponsorship or bag insert. Your bag sponsorship includes online logo inclusion, branding opportunity on the bag, and inclusion of a promotional item of your choice in the OutDoor Demo bag. Bag to be provided by bag sponsor. Your bag insert includes the opportunity to provide a promotional item of your choice in the selected bag only.
CATEGORY SPONSORSHIPS/SPECIAL EVENTS
MAIN MENU
www.interbike.com
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
Logo Guidelines for OutDoor Demo
Primary logo for usage:
Optional logos for usage:
1-Color Black
4-Color Black
White
50M100Y 68K
PMS Orange 021PMS Cool Grey 11
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OutDoor Demo Official Shuttle Bus Sponsor - $1,500What better place to reach a captive audience of retailers than during their 30-minute bus ride between the Mandalay Bay Convention Center and OutDoor Demo at Bootleg Canyon. Your sponsorship includes branding opportunity within the bus, logo inclusion online and in the mobile app, naming rights, and branded onsite signage at the OutDoor Demo shuttle bus pickup and drop off area.
OutDoor Demo Downhill Shuttle Sponsor - $2,575Make an impression with this creative branding opportunity and reach your retailer audience as they embark on the flatbed shuttle from the top of Bootleg Canyon throughout the Demo area. Your sponsorship includes two banner placement opportunities on the two shuttles, a 10x20 booth at the shuttle pick up area, three sponsored banners placed throughout the demo area, recognition as an Official OutDoor Demo Sponsor with logo inclusion online and in the mobile app.
SHUTTLE BUS SPONSOR
MAIN MENU
www.interbike.com
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
Logo Guidelines for OutDoor Demo
Primary logo for usage:
Optional logos for usage:
1-Color Black
4-Color Black
White
50M100Y 68K
PMS Orange 021PMS Cool Grey 11
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P Mobile App Push Message - $500 (A)Share your brand news, booth event, special show offer or other message to help drive traffic to your booth through a Mobile App Push Message during OutDoor Demo. These messages are pre-scheduled throughout the day (Monday, September 8 – Friday, September 12) to appear in the user’s Mobile App Inbox and include a subject line (29 characters or less) with a message (between 25-30 words).
Mobile App Instant Alert Notification - $1,000 (B)With an Instant Alert Notification, your message (100 characters or less) will pop up where Retailers can’t miss it - directly on their phone’s home screen! PLUS you’ll also receive a complimentary Mobile App Push Message to further support your Instant Alert Notification. Notifications are pre-scheduled throughout the day (Monday, September 8 – Friday, September 12) and are available in limited quantity.
MOBILE APP
OUTDOOR DEMO Alert nowPump track demo at 11:30
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Neutral Service/Support - $3150Tie into a meaningful event and support a worthwhile cause by providing two (2) motorized vehicles and drivers to be used as support vehicles for the Ride2Recovery group ride from Mandalay Bay and also to assist riders in need of help while on the bootleg canyon terrain. Your company will receive one (1) 10x20 satellite location on the road loop with motorcycle access to the road loop plus three (3) sponsored banners to be placed throughout the Demo area. As an added benefit your company will be recognized as an Official OutDoor Demo Sponsor – your company logo will be placed on the OutDoor Demo page of Interbike.com, and all printed materials where OutDoor Demo sponsors are recognized.
MAIN MENU
www.interbike.com
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
Logo Guidelines for OutDoor Demo
Primary logo for usage:
Optional logos for usage:
1-Color Black
4-Color Black
White
50M100Y 68K
PMS Orange 021PMS Cool Grey 11
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ESPASSPORT PROGRAM/VIP RETAILER SPONSOR
For more ways to really make your mark at OutDoor Demo, consider these Sponsorship Packages bundling some of our most popular and creative branding opportunities together at a great value!
OutDoor Demo Passport Program Package - $1,000Want more traffic to your booth? The Passport Program Package is designed to specifically accomplish this and more! The new Passport Program incentivizes OutDoor Demo attendees to visit and interact with your brand and products. Aside from getting to spend time with premiere brands, show attendees who complete the passport program are also rewarded with a trip to the Prize Tent. Limited to 10 Sponsors Only! Your sponsorship includes:
• Inclusion in the Passport Program to drive traffic to your booth• Brand inclusion in all Passport Program promotion including signage, print material, online and the mobile app• Enhanced event guide directory listing• Enhanced mobile app directory listing• Product inclusion in the Prize Tent (optional)
VIP Retailer Tent Sponsor - $7,500For the first time ever Interbike will be providing the top retailers in the business with an exclusive air-conditioned tent at OutDoor Demo. 150 top retailers have been hand selected by Interbike to receive white glove treatment at Interbike 2014, and this is an incredible opportunity to wrap your brand into this exclusive experience. Sponsorship includes opportunity to heavily brand the retailer tent, promotion of sponsorship on all marketing materials and signage related to tent, handouts or promotional items or material included in retailer gift bags plus distributed through tent. Additional opportunities available – call your Interbike rep for details.
MAIN MENU
www.interbike.com
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
Health + Fitness Business
100C 60M50C 10M
PMS 286PMS 284
above.
& 50C 10M
Logo Below is for use in backgrounds. Not to be used for primary logo placement. See example to the left.
White
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IPS Health+Fitness Business brings the brands, retailers, press and industry
influencers together to conduct the business of fitness. H+FB continues to be the one annual gathering of the retail fitness channel for launching and discovering the latest innovations in fitness and to meet face-to-face with both suppliers and clients. Get maximum brand exposure by utilizing these custom sponsorship opportunities developed specifically for Health+Fitness Business.
H+FB Banner Place your banner in one of our highly trafficked Health+Fiteness Business-specific areas where it will be seen by thousands of attendees. All banner sponsorships include opportunity costs only.
H+FB Floor Decals - $2,000Put your brand right on the Health+Fitness show floor – literally! With a floor graphics sponsorship, your branded logo and booth number will appear on three 4’ x 4’ floor decals placed in high traffic areas throughout the show to reinforce your brand and drive traffic to your booth.
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www.interbike.com
Brian McKavicSenior Account ExecutiveTel: [email protected]
Andria KlingerSales DirectorTel: [email protected]
For more information, contact your Account
Executive:
Gina RosselleAccount ExecutiveDirect: [email protected]
Health + Fitness Business
100C 60M50C 10M
PMS 286PMS 284
above.
& 50C 10M
Logo Below is for use in backgrounds. Not to be used for primary logo placement. See example to the left.
White
H+
FB
-SP
ECIF
IC S
PO
NS
OR
SH
IPS H+FB Equipment Placement
Attract attention and showcase your brand by placing a piece of equipment in a highly trafficked area of the Health+Fitness Business show floor. This space includes a 22x28 sign with your logo and booth number.
H+FB Mannequin Display - $1,800Feature your latest apparel designs and drive traffic to your booth by dressing a strategically placed mannequin located throughout highly trafficked areas of the show. Mannequin placement may be specified to these additional highly visible areas:
• Lobby• Health+Fitness Business Show Floor• Electric Bike Lounge• Mountain Bike Trailhead• Triathlon Pavilion• Urban Yard• Women’s Lounge
Official H+FB Category SponsorshipsEstablish your brand as the “official sponsor” in these following categories and gain branding visibility with brand inclusion online, in the mobile app and onsite signage.
• Official Coffee Sponsor• Official Lounge Sponsor• Official Happy Hour Sponsor
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