2013 06-time-management-social-media

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@SocialMediaDIY | SocialMediaDIYWorkshop.com © 2013 Crow Communications, LLC Time Management & Social Media

description

Class at Tempe Public Library by Charlene Kingston

Transcript of 2013 06-time-management-social-media

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

Time Management & Social

Media

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

Squeeze The Most Benefit From The Least Time

Social Media for Small Business

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

Charlene Kingston

Social Media DIY Workshop.com

[email protected]

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

Squeeze The Most Benefit From The Least Time

Social Media for Small Business

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

MindsetStrategyActivities

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

Possible?Want?Do?

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

Big PictureBenefitsActivitiesEfficiency

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

I Currently Use Social Media For Business

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

I Don’t Have Time For Social Media!

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

Business SuccessComponents

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

QualityCustomer Service

Ongoing EducationTrade Associations

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

Business OperationsSuppliesMoneyCorrespondence

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

Existing CustomersReferralsCollaborationMeet New People

Tell people what youdo with passion

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

Why Do You Use Social Media?

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

Big PictureBenefitsActivitiesEfficiency

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

Word of Mouth

Repeat Business

New Business

Ideas

More Visibility

Social Media Benefits

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

Word of Mouth

Repeat Business

New Business

Ideas

More Visibility

Social Media Benefits

Conversation

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

One Way Conversation Two Way Conversation

Business Conversations

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

What you

know

What they

want to know

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

What you

know

What they

want to know

Sweet spot

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

Customer Education

Practical Advice

Industry Trends &

News

Answer Questions

Conversation Topics

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

Money Saving Tips

Promote Other

Businesses

Promote Your

Customers

Tell Your Backstory

Conversation Topics

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

Big PictureBenefitsActivitiesEfficiency

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

Fill Out Your

Profile

Start Sharing Things

Follow People

Account Start Up

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

Account Setup Account Maintenance

Account Fine Tuning

Account Phases

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

Account Setup Account Maintenance

Account Fine Tuning

Account Phases

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

Post Things (Tell Your

Business Story)

Respond To People

Join Conversations

Community Management

Reputation Management

Daily Activities

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

Big PictureBenefitsActivitiesEfficiency

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

Maintenance:PostRespondCommunityReputation

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

Start your day

5 minutes

Before lunch

5 minutes

Early afternoon5 minutes

End of day5 minutes

Social Media Check-Ins

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

Post Things (Tell Your

Business Story)

Respond To People & Join Conversations

Community Management

Reputation Management

Check-In Activities

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

Prioritize your social media

accounts

Schedule posts in the

futureBetter

efficiency

Set up notifications

Respond quickly

Don’t waste time looking

Set a timer so you don’t

spend more time each day

Adjust your time based

on your online

communityMore

engaged community takes more

time

Make This Plan Work

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC

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@SocialMediaDIY | SocialMediaDIYWorkshop.com© 2013 Crow Communications, LLC