Webinar #1 WHY SDP. Intro

Sales Development Program

Complex of lectures, tasks and group discussions through Webinars

Competition among LCs

Opportunity to grow in GIP and implement sales

culture in GIP

Sales Development Program goals

• Corporate culture and Sales knowledge for GIP

Sales

• Growth in Ra-Ma-Re processes in GIP

Growth

• Synergy of iGIP and oGIP for all-side product understanding

Synergy

SDP GIP

• Corporate Culture

• Responsible Service

• Sales Mindset

• Effective Work

• Market Value

• Core Product

• Ra-Ma-Re issues

• NPS

SDP GIP

Who should participate in SDP?

• VPs OGX/ICX

• Coordinators

• Members

• LCPs

• Good people interested in sales in GIP

SDP Duration?

Start •27.03.14

Finish •27.04.14

Format SDP

WHY? SDP intro

27.03

HOW? Sales

03.04

WHAT? Servicing (@XP)

10.04.

Support system

17.04

SprinCoAwarding

24.04W

eb

ina

rResults

Lecture

Discussion

SDP abroad?

Brazil

Indonesia

Turkey

AI USA

Italy

New

Zealand

Ukraine realities

- 65% of youth what to go abroad for a

job

- 20-30% knows English

- Not sustainable political situation in Ukraine- Economical problem in corporate sector- Low level of education

Market

value

Is GIP relevant for AIESEC in Ukraine?

What is market research Market research is any organized effort to gather information about target markets or customers. It is a very important component of business strategy.

The term is commonly interchanged with marketing research; however, expert practitioners may wish to draw a distinction, in that marketing research is concerned specifically about marketing processes, while market research is concerned specifically with markets

Market research

What does market

NEED now?

HOW can we HELP them?

WHAT will COVER it?

Searching of sub-product

• What problems Ukraine have?

• How GIP can help to solve this problem?

• What exactly GIP we can give them to help?

Market Product

Market 1(Sending entity)

Market 2(hosting entity)

Market Research

Market Research

S&D

Tools for Market Research

• Google

• Social network

• Magazines and newspapers

• Specialists

• Alumni

• Friends

• My@net

Video

Task