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1 Where has HACCP failed recently?
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Transcript of 1. 2 3 4 5 6 7 9 Original New 10 11 13.
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Where has HACCP failed recently?
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Packaging Trends
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Distinctive Packaging
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Brand Recognition
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Seasonal Packaging
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Original New
Redesigned Packaging
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Marked price products
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Pouches
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Labelling
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Food labels are an integral part of packaging
Before producing any product it is essential that you have a recognisable brand name, logo and slogan
You will need to ensure that any proposed name is not already registered
Labelling
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Items required by law on a food label: 1. Manufacturer's name and contact details2. Name of the product and description (if product name is ‘unclear’)3. Weight without packaging 4. Ingredients (descending order of weight)5. Usage instructions 6. Storage instructions7. Shelf life8. Place of origin9.Quantitative Ingredient Declaration (QUID)
Food Labelling Regulations 1996
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1.Manufacturer's name and contact details
2. Name and description
3. Weight 4. Ingredients
5. Cooking instructions
6. Storage instructions
7. Shelf Life (bottom of can)
9. QUID8. Place of origin
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Is only required if a nutrition claim is made for example ‘low fat’ or ‘high in fibre’ and
Foods sold for a particular nutritional use
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Nutritional labelling on the front of packaging
Guideline Daily Amounts
Traffic Light Colour Coding
Varieties of Labelling
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If the product looks good the consumer will be more inclined to purchase that product
The product must satisfy the desires of the consumer and meet their expectations. The product must be:
Fresh IntactSuitable for consumption
Conclusion
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Paine, F.A. and Paine, (H.Y. 1992). A Handbook of Food Packaging, Blackie
Academic and Professional: London
Hutton, E. (2003). Food Packaging: an introduction, Gloucestershire:
Campden & Chorleywood Food Research Association Group
Roberson, G. (1993). Food Packaging – Principals and Practice, Marcel
Dekker Inc: New York
The Food & Drink Innovation Network, http://www.fdin.org.uk, (Accessed 3rd
December 2012)
Food Standards Agency, http://www.food.gov.uk, (Accessed 3rd December
2012)
References
