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sarah novotny, cio
ZERO
1 viral video 10 million in funding 250 thousand beta
signups 12 months to public beta 0 infrastructure staff
TODAY
“star wars was then… hawken is now” – scott waugh, act of valor director
series B round 122 days to public beta 4 infrastructure staff 4 open positions
ENTERPRISE
transmedia publication international self
publishing fully automated
infrastructure data driven provisioning minimal infrastructure team
flickr @nishanthjois
flickr @nishanthjois
The Infrastructure
business model legacy thinking audience technology
CONSTRAINTS
flickr @bjornmeansbear
F2P (Free to Play)
anyone can play Not everyone will pay can’t be viewed P2W
play
stay
pay
GAME SERVER
ephemeral automated CHEAP instrumented
THE CLOUD
The Cloud
Code
Data
on demand resources
API driven $0 capital
investment
THE TRAILER – youtu.be/bbVMcHAIkXE
yes, i’m hiring.