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Transcript of © Young Scot 2008 Creating Your Own Social Network .
© Young Scot 2008
Creating Your Own Social Network
www.ning.com
© Young Scot 2008
Web 2.0 - rise of user generated content• Third party software opening up the Internet• Video content – YouTube• Audio content – Podcasts• Social networks – MySpace, Bebo, Facebook, Twitter
Creating Your Own Social Network
© Young Scot 2008
Social Networks – Some Stats• Social Networks are now the fourth most popular
activity on the Net behind searches, general interest sites and software companies.
• Bebo’s 16-24 years age group spends 2.14 billion minutes a month on the site!
• Facebook is currently the most popular social network with over 150 million registered users.
Creating Your Own Social Network
© Young Scot 2008
Youth Commission on Alcohol• Young people from all across Scotland aged 14-21• Coming together to look at the issues surrounding
alcohol in Scotland.• Residential meets• Continuous investigation
Creating Your Own Social Network
© Young Scot 2008
The Task• Online tool• Used to communicate outwith
residential meets• Needs to be secure• Needs to be able to group
communication together (Commissioners, Advisory etc)
Creating Your Own Social Network
© Young Scot 2008
• Founded in October 2004 in California• Social Platform software launched
February 2007• Over 1.3 million social networks • Over 4000 Ning networks set up a day• Over 30 million registered members
Creating Your Own Social Network
Introducing… Ning!
© Young Scot 2008
Ning – Multi-Tooled• Latest Activity• Text box• Events• Internal email system• Groups• Notes
Creating Your Own Social Network
© Young Scot 2008
Ning – Multi Tooled
Creating Your Own Social Network
• Discussion Forums• Blogs• Audio• Video• Photo gallery• Chat• RSS
© Young Scot 2008
Ning – A Secure Network
Varying Levels of Access• View the main page• View everything• Closed to only members• Closed to only invited members• Approve all members
Creating Your Own Social Network
© Young Scot 2008
Ning – A Secure Network
Moderation• Members• Forum posts• Pictures• Video• Blogs
Creating Your Own Social Network
© Young Scot 2008
Ning – The Tour
Creating Your Own Social Network
© Young Scot 2008
Creating Your Own Social Network
© Young Scot 2008
Creating Your Own Social Network
© Young Scot 2008
Creating Your Own Social Network
© Young Scot 2008
Creating Your Own Social Network
© Young Scot 2008
Creating Your Own Social Network
© Young Scot 2008
Creating Your Own Social Network
© Young Scot 2008
Ning – Administering Your Network
Creating Your Own Social Network
•No programming knowledge required•Layout – drag and drop•Can be branded specifically•Focused web address e.g. xxxxx.ning.com•Google Analytics
© Young Scot 2008
Ning – Administering Your Network
Creating Your Own Social Network
© Young Scot 2008
Creating Your Own Social Network
© Young Scot 2008
Ning – The Costs• Fremium software• Remove ads = $24.95 (£15.26) per month• Redirect your link = $4.95 (£3.01) per month• And more…
Creating Your Own Social Network
© Young Scot 2008
Youth Commission on Alcohol• First podcasts uploaded• New workstream groups• Photos of trip to London• Lots of Discussion
Creating Your Own Social Network
© Young Scot 2008
Summary• Create your own secure social
network specific to your needs• Multi-tooled• Fremium software• No programming knowledge
required
Creating Your Own Social Network
© Young Scot 2008
Questions
Creating Your Own Social Network