OpenX and Condé Nast Case Study

The Guardian Research: The Guardian Guide to Context

INT2016 Keynote - Rags Gupta (Ooyala) - The Swinging Pendulum: Buyers, Sellers and an Ecosystem in the Balance

IAB Europe Infographic - Key considerations for a buy-side programmatic strategy

Improve Digital - 2016 Display Advertising Ecosystem Europe

IAB Europe - The value of online advertising 2016

MediaMath and Abovo Media

BVDW ADVERTISING STATISTICS - Programmatic Advertising 2016/02

Millward Brown Research: AdReaction: Video Creative in a Digital World

Case Study: Criteo Dynamic Retargeting with Facebook

Google and Boston Consulting Group: Efficiency and Effectiveness in Digital Advertising 

Interact 2016

comScore Research: Project Footprint - Exploring Consumers’ Online & Offline Behaviours

AppNexus and Bannerconnect: AppNexus Programmable Bidder Turbo Charges Performance of Automotive Brand’s Direct Response Campaign

AppNexus and Wayfair: Wayfair achieves high performance with hyper-personalization at scale using the AppNexus Programmable Bidder

adform: Global Brand Sees 20% Increase In Mobile CTR When Synchronized With TV Ads

IAB UK Research: Real_Living: How devices compete for attention in the living room

Sublime Skinz and Paco Rabanne: Lady Million case study

Xaxis and Tiffany & Co.: Using Programmatic Direct Buy (PDB) to Drive Better Advertising Performance

Publicitas The Format Effect Series - The Influence of Advertising Formats on Consumer Emotions and Brand Reaction