Am 2012 presentation canhoto and kietzmann

What brand managers want

Fotos coloniais in MÉTODOS 5

Canhoto 2013 Social Media and CRM

Introduction to business analytics

What stops customers complaining to you

3 reasons to embrace negative customer feedback

Cheat sheet for campaign planning

Esrc fin serv cons sem 5 canhoto sm seg june 2015

Digital Research Conference 2013 - Framework to assess the quality of Twitter data for research purposes

Sig e mark both ends meet sqac jan 2014 final

Impact of border security on airlines' marketing relationships [AM 2011]

Social Media and Customer Service

Co creation

Follow me - Using Twitter in post-graduate learning

Using social media in your job search

Budgeting for marketers

Effects of Advertising Word of Mouth

Consumer segments vs tribes

Challenges of using Twitter for sentiment analysis