YouTubers - August 2016€¦ · Dutch YouTubers - August 2016 (c) 2016 DDMCA | All rights reserved...

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Dutch YouTubers - August 2016

(c) 2016 DDMCA | All rights reserved | contact: denis.doeland@ddmca.com

Denis Doeland Management, Consultancy & Advies

+31 6 13520250 DENIS.DOELAND@DDMCA.COM LINKEDIN.COM/IN/DENISDOELAND @DENISDOELAND DENISDOELAND.COM DDMCA.COM

(c) 2016 DDMCA | All rights reserved | contact: denis.doeland@ddmca.com

๏ 111 CHANNELS MONITORED ๏ 488 M NETT VIEWS ๏ 3.5 M EURO GROSS INCOME (HIGH) ๏ 0.7 M EURO GROSS INCOME (LOW) ๏ 1.6 M EURO CHANNEL INCOME (HIGH) ๏ 0.3 M EURO CHANNEL INCOME (LOW)

Key findings - August 2016

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๏ 41.3 M SUBSCRIBERS IN TOTAL ๏ 9.4 B TOTAL CHANNEL VIEWS ๏ 84.5 K IN TOTAL VIDEOS PRODUCED ๏ 1.8 K VIDEOS THIS MONTH ๏ 10.1 M LIKES IN TOTAL ๏ 85% LIKE/DISLIKE RATIO

Key findings - August 2016

Total Subscribers - February till August 2016

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10.500.000

21.000.000

31.500.000

42.000.000

February March April May June July August

41.285.20539.592.68637.066.21535.395.785

33.328.41931.082.41129.287.868

Subscriber Absolute Growth - February - August 2016

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1,4%

2,8%

4,2%

5,6%

7%

February March April May June July August

4,03%

6,45%

4,49%

5,78%6,26%6,35%6,58%

Subscriber Nett Growth - February - August 2016

(c) 2016 DDMCA | All rights reserved | contact: denis.doeland@ddmca.com

1,6%

3,2%

4,8%

6,4%

8%

February March April May June July August

3,68%

5,29%

4,07%

5,73%5,3%

6,51%

7,73%

Subscriber Growth - February till August 2016

(c) 2016 DDMCA | All rights reserved | contact: denis.doeland@ddmca.com

650.000

1.300.000

1.950.000

2.600.000

February March April May June July August

1.664.325

2.554.547

1.665.160

2.047.4432.085.7891.972.8501.928.519

(c) 2016 DDMCA | All rights reserved | contact: denis.doeland@ddmca.com

Channel Index August July June May April March February

1 Snap King 28,10% 0,97% 14,35% 1,68% 7,57% 35,37% 41,14% 95,61%

2 It's Dennis FFS 19,55% 24,80% 78,02% 2,72% 5,46% 6,21% 9,76% 9,87%

3 kwaaivines 19,33% -0,68% 12,17% 0,55% 8,55% 27,07% 35,02% 52,60%

4 TIES 18,42% 3,45% 4,70% 4,48% 11,84% 17,51% 19,66% 67,33%

5 Chizle 15,05% 7,20% 7,54% 7,75% 47,10% 27,34% 4,17% 4,23%

6 NLxDon 14,70% 9,26% 33,37% 8,34% 6,00% 14,30% 27,75% 3,90%

7 POF 14,01% 34,14% 23,59% 5,16% 10,81% 9,73% 7,88% 6,79%

8 Healthy Sisters 12,98% 2,20% 7,14% 49,33% 5,50% 20,46% 3,28% 2,93%

9 Armoowasright 12,32% -0,66% 8,23% 1,60% 7,53% 17,67% 24,13% 27,77%

10 JoeyCraig 11,93% 7,00% 6,95% 3,92% 11,50% 18,16% 12,80% 23,16%

Top 10 - Average growth

Gross Income High - March till August 2016

(c) 2016 DDMCA | All rights reserved | contact: denis.doeland@ddmca.com

3.600.000

3.800.000

4.000.000

4.200.000

March April May June July August

3.494.971

4.075.256

3.729.450

3.918.775

4.131.587

3.645.217

Video’s Produced - February till August 2016

(c) 2016 DDMCA | All rights reserved | contact: denis.doeland@ddmca.com

1.875

1.950

2.025

2.100

February March April May June July August

1.833

1.9121.909

2.028

1.980

1.8941.910

Total Views - August vs July 2016

(c) 2016 DDMCA | All rights reserved | contact: denis.doeland@ddmca.com

498.000.000

521.000.000

544.000.000

567.000.000

590.000.000

Views Views (Nett)

568.472.788

583.587.710

487.526.542500.489.213

Total Earnings - August vs July 2016

(c) 2016 DDMCA | All rights reserved | contact: denis.doeland@ddmca.com

1.250.000

2.500.000

3.750.000

5.000.000

Gross Low (Euro) Gross High (Euro) Estimated Channel Earnings Low (Euro) Estimated Channel Earnings High (Euro)

1.833.865

343.850

4.075.256

764.111

1.572.737

294.888

3.494.971

655.307

(c) 2016 DDMCA | All rights reserved | contact: denis.doeland@ddmca.com

Channel Views Views (Nett) Gross Low (Euro) Gross High (Euro) Estimated Channel Earnings Low (Euro)

Estimated Channel Earnings High (Euro)

1 Kwebbelkop 97.792.267 95.259.447 128.043 682.894 57.619 307.302

2 Jelly 90.367.213 88.026.702 118.321 631.044 53.244 283.970

3 EnzoKnol 40.372.700 39.327.047 52.861 281.927 23.788 126.867

4 NikkieTutorials 29.044.009 28.291.769 38.028 202.817 17.113 91.268

5 saskiasdansschool 25.853.405 25.183.802 33.851 180.537 15.233 81.242

6 DagelijksHaaDee 12.035.558 11.723.837 15.759 84.046 7.091 37.821

7 DutchFifaHD 11.532.284 11.233.598 15.100 80.531 6.795 36.239

8 StukTV 10.999.684 10.714.792 14.402 76.812 6.481 34.565

9 Yarasky 10.366.494 10.098.002 13.573 72.390 6.108 32.576

10 GameMeneer 9.765.222 9.512.303 12.786 68.192 5.754 30.686

Top 10 - August 2016 by estimated earnings

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