Your Portfolio FROM SELF-PROMOTION

TO SELF-INVENTION

Dimitris Savvakos, Creative Director, OgilvyOne Athens

HOW CREATIVES SEE THEMSELVES

HOW CREATIVES SEE ONLINE SELF-PROMOTION

Networking is an illusion

Don’t think your portfolio as an self-promotion machine,

think it as an self-invention machine.

Instead of networking take advantage of the network

If you want followers, become someone worth following.

7 tips FOR A MEANIGFUL

ONLINE PORTFOLIO

Tip 1

WHEN YOU POST YOUR WORK ONLINE

Tip 1 ASK FOR FEEDBACK

Tip 2

Tip 2 FEEL PROUD TO BE

AN AMATEUR

“An expert is a man who has stopped thinking because ‘he knows.’” — Frank Lloyd Wright

Tip 3

Tip 3

DEVELOP YOUR GOOD TASTE

“You are only as good as your

record collection.” — DJ Spooky

Tip 4

http://www.onepicaday.net

Tip 4

SHARE SOMETHING EVERYDAY

Show the process behind your project

Tip 5

http://www.kathimerini.gr/823623/article/epikairothta/ellada/vres-me-to-kinhto-soy-atm-xwris-oyra

Tip 5

TRY TO CHANGE THE WORLD

Tip 6

http://significantobjects.com

Tip 6

TELL THE STORY

Learn to present your work

Παρουσίασε το Bēhance στη γιαγιά σου!

Tip 7

Would You Build a House on a Land You Don’t Own?

Tip 7

MAKE A WEBSITE

“Build a good name. Keep your name clean. Don’t make compromises, don’t worry about making a bunch of money or being successful — be concerned with doing good work and make the right choices and protect your work. And if you build a good name, eventually, that name will be its own currency.” —William S. Burroughs

Don’t make compromises, don’t worry about making a bunch of money or being successful — be concerned with doing good work and make the right choices and protect your work. And if you build a good name, eventually, that name will be its own currency.” —William S. Burroughs

Recommended Reading

Dimitris Savvakos, Creative Director, OgilvyOne Athens

behance.net/savvakos

THANK YOU@savvakoswww.savvakos.com