Xpanding Boundaries World IA Day 2016 - Kent, Ohio

Ben Woods : Xpanding Boundaries

XPANDING BOUNDARIES | BEN WOODS

UX IS A TOOL FOR COMPETITION.

WHAT ABOUT THE FUTURE?

UX /= Web Design

THERE IS NOBUBBLE.

Two Things:FundamentalsNew tools and tech

THERE IS NOT AN INDUSTRY OR JOB FUNCTION THAT CANNOT BE IMPROVED WITH UX…

ANYONE CAN DO UX.EVERYONE SHOULD.

UX > A profession

THIS IS UX

OH NO… He’s going to talk about bathrooms…

THIS IS UX

Enough of that…

THIS IS UX

THIS IS UXhttp://assets.nydailynews.com/polopoly_fs/1.2434473!/img/httpImage/image.jpg_gen/derivatives/article_635/colorweb14s-1-web.jpg

THIS IS UXhttp://www.sportando.com/upload/5757a8d167a9f.jpg

UX IS THE FRICTION BETWEEN USER GOALSAND ORGANIZATION GOALS(UX DESIGN REDUCES THE FRICTION)

UX ISA TOOL FOR MAKING TOOLS.

1.76 Million BCE 2015 CE

http://i.telegraph.co.uk/multimedia/archive/03058/iphone_6_3058505b.jpg

http://www.popularmechanics.com/science/environment/a7351/the-1-point-76-million-year-old-toolchest-of-human-ancestors/

THANK YOUdbenwoods.com

Design