Www.axis.com Continued profitable growth January- September 2008 Ray Mauritsson, CEO & President...

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www.axis.com

Continued profitable growthJanuary- September 2008

Ray Mauritsson, CEO & President

Fredrik Sjöstrand, CFO

www.axis.com

This is Axis

> Founded in 1984

> IT company driving the network video market

> Worldwide presence in more than 20 countries,680 employees*

> Product areas:

– Network Video Solutions

– Network Print Servers

> Global partnerships through distributors, resellers and system integrators

> Listed on OMX Nordic Exchange, Stockholm under the ticker AXIS

* September 30

www.axis.com

Today's agenda

> Financials

– Profitable growth

– Stable margins

– High currency impact

> Market & Product update

> Outlook

www.axis.com

Sales January – September 2008

> Total sales

– 1 474 MSEK (1 193)

– Growth 24%

– Currency effects – 73 MSEK

> Video sales

– 1 405 MSEK (1 090)

– Growth 29%

– Growth 35% (local currency)

MSEK Growth

www.axis.com

Operating expenses, Q1, 2007- Q3, 2008

0102030405060708090

100110120

Q1, 2007 Q2, 2007 Q3, 2007 Q4, 2007 Q1, 2008 Q2, 2008 Q3, 2008

Sales & Marketing Administration Research & Development

MSEK

www.axis.com

MSEK Margin

EBIT and Gross margin*

> Gross margin

– 54.8 % (54.5%)

> Operating margin

– 24.3 % (23.1%)

> Profit margin

– 24.1 % (23.0%)

*Q3 2008

www.axis.com

Sales in the product areas*

*Q3 2008

Print, Scan & others

Video

96% 4%

www.axis.com

AsiaEMEAAmericas

49% 43% 8%

Sales in the regions*

*Q3 2008

www.axis.com

Currency effects on total sales by region

MSEK

www.axis.com

Axis new product generation

> Easy implementation and management of large-scale video surveillance systems

> More cost-efficient system solutions

> Higher image quality and optimized video streams

> The new generation of Axis network video products are well received on the market.

www.axis.com

AXIS P3301/-V Fixed Dome Network Cameras

> Multiple H.264 streams and superior image quality

> Compact design

> Indoor environments, such as retail, banking, government buildings, schools, universities and airports.

www.axis.com

AXIS Q7401

> Small, compact video encoder

> Multiple H.264 streams as well as Motion JPEG

> Power over Ethernet (PoE)with power feed to camera

> Two-way audio

New generations of Video Encoders

AXIS Q7406 AXIS Q7900 AXIS Q7401

www.axis.com

Video surveillance as Internet service

www.axis.com

Axis STS

Press release, September, 30

> Axis network cameras are part of the Swedish insurance company Länsförsäkringar Älvsborg’s alarm service

> Avoid paying deductibles and to obtain a discount on their insurance premiums

> Initially offer the AXIS 207 STS network camera

www.axis.com

Global industry standard for the interface of network video products

Supporting the shift from analog to digital video surveillance in the security market

More information onwww.onvif.org

Benefits

> Increased flexibility

> Greater freedom

> Simplified installation of network video products regardless of brand

www.axis.com

Successful global installations

> Press release, September,8th

– SPAR, retail chain in Austria

– 750 stores

– 10-15 AXIS 207 in each store

> Baiyun Airport, Kina (Transportation)

> City of Buffalo, US (City Surveillance)

> Keiyo, Japan (Transportation)

> Water Resources Agency, Taiwan (Gov.)

> Chinese Culture Univ., China (Education)

> Ville de Vauvert, France (City Surv.)

> Bilbao Harbour, Spain (Gov.)

> Knowsley College, UK (Education)

> Minnesota Dept.of Transportation, US

> Longmont, Colorado, US (City Surv.)

www.axis.com

The market situation of today

> Continued high interest of network video products

> The networkvideo market is expected to grow fast

> Smaller adjustments from IMS

> Global financial turmoil affects investments

– affects the pace of the technology shift from analog to digital technology

www.axis.com

What makes the difference

Focus Partner network Global reach

www.axis.com

Questions & Answers

Q&A