Why Residential Maintenance Contracts are Hurting Your Business

Post on 20-Jan-2017

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Transcript of Why Residential Maintenance Contracts are Hurting Your Business

Why Residential Maintenance Contracts

are Hurting Your Business

Some lawn care firms have their

residential clients sign a contract for a set period of

time (usually a year).

If you insist on using contracts, 6 things you need to know about them.

In reality contracts can actually hurt your business rather than help it grow!

More information about how contracts can hurt you.

It all comes

down to speed.

If you look at what the prospect wants, they want to know:

? • Do you answer your phone?• How much will it cost?• What services can you offer?• How do you handle problems?• What are your guarantees?• Can they get testimonials?

If you try to get them to sign a contract, you have to:

• Answer your phone

• Set up an appointment to meet with them

• Find out what services they are going to want over the course of a year

• Figure out the cost of those services

• Create the estimate

• Send it or meet with the customer to deliver

• Wait for customer to review and possibly find competitive bids

• Wait for final approval and signing

• What if their job situation changes and they can no longer afford the service?

• What if they have to move?• What if they wish to now take care of their

lawn maintenance themselves?

Many prospects don’t want to be locked into set-length contracts

• Answer your phone• Find out the size of their

yard • Quote them a price for

basic yard care• Wait for them to say

“Yes!”

If you don’t use contracts, then you

only have to:

Generally your bid can be handled in the initial phone call and you’ll know instantly

whether they will become your customer or not.

If they are calling to get your pricing, they are clearly open to changing

their lawn care service.

The more involved and longer you make the

process, the less likely you are to make the

sale.

Being forced to sign a contract may be reason enough for the prospect to look

elsewhere.

The company that can answer the customer’s questions and provide them with the info they want quicklyis much more likely to get the sale.

Your job is to take the

prospect off the market

as fast as you can.

Make SURE you answer your phone!

How to set yourself apart from your competitors and win the sale.

Once you have them as a

customer, then you just have to make sure you deliver more

than they expect.

For more Lawn Care Millionaire tips to grow your business, check out this website.

The affiliated Service Autopilot software is also built specifically to help service businesses grow.