Why can't i just use email instead of enterprise social networking?

Post on 22-Oct-2014

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I get asked this question a lot "Why can't I just use email instead of enterprise social networking?" This is often followed by "we have these great distribution lists..." etc This is my simple explanation that sometimes works to convert emailers into enterprise social network evangelists, or at the very least, users.

Transcript of Why can't i just use email instead of enterprise social networking?

Why don’t we just use email instead of enterprise social

networking?

I get asked this a lot

This is how I explain it

it starts with an idea

shared with 5 people for comments

This generates 5 new emails

1 response from each team member

Generates

25

new emails

thats 5 new emails each

person has to read

Thats just to get everyone’s

first response

this is not collaborating

this is socialising an idea

collaborationnoun

1. the action of working with someone to produce something.

Definition

Collaboration is a fluid exchange of perspectives

from a group of people

to produce something

When everyone responds twicethats 50

new emails

When everyone responds 3 timesthats 75

new emails

What if you add a 6th or 7th person?

adding people exponentially

increases the number of emails

you get the idea

email looks like this

enterprise social networkinglooks like this

its linear

it flows

its easy to read

Moving from email to enterprise social networking

will increase your productivity by up to

25%