Why Brands Needs to Invest in Advocacy Marketing?

Post on 09-Jan-2017

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Transcript of Why Brands Needs to Invest in Advocacy Marketing?

WHY BRANDS NEED TO INVEST IN ADVOCACY MARKETING?

Advocacy Marketing is an excellent investment if you want to increase your brand advocate base and maximise the

reach of your marketing efforts.

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KEY STATS THAT PROVE ADVOCACY IS CRUCIAL

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Just 20% of brands use advocate and

experts programs in their marketing.

(Source: Marketing Charts)

Brand advocates are 50% more

likely to influence a purchase.

(Source: MarketingCharts)

Customers referred by other customers have a

37% higher retention rate.

(Source: Deloitte)

Marketing-induced consumer-to-consumer

word of mouth generates more than 2X

the sales of paid advertising.(Source: McKinsey

Quarterly)

REASONS TO INVEST IN ADVOCACY MARKETING

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» Boost word of mouth referrals» Create ROI » Fuel your sales » Improve your products and services» You already have the potential

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SOCXO, the all in one advocacy marketing platform can transform your employees, customers and partners as

trusted brand advocates.

CONTACT US

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Reach out to SOCXO team to learn how you can achieve the real benefits of running an advocacy marketing program for your business.

advocacy@socxo.com

www.linkedin.com/company/socxo twitter.com/socxo www.youtube.com/user/SocialCXO