Welcome to the School of Business

Message from the MScBM Programme Director

School Vision and Mission

Global Recognition

Programme Theme and Learning Goals

The MScBM Programme

Curriculum

Teaching Modes

Career Prospects

Facilities

Application for Admissions

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ACCT 7060 Business Accounting 3 units

BUS 7060 Business Law and Corporate Governance 3 units

BUS 7070 Business Operations 3 units

BUS 7080 Business Research Methodology and Application 3 units

BUS 7090 Business Strategy 3 units

ECON 7090 Business Economics 3 units

FIN 7080 Business Finance 3 units

MGNT 7230 Managing People 3 units

MKT 7080 Managing Marketing 3 units

Core Courses (27 units)

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ACCT 7080 Financial Statement Analysis 3 units

BUS 7390 Legal Aspects of International Business 3 units

BUS 7400 Legal Aspects of China Trade and Investment 3 units

BUS 7440 Entrepreneurship Development 3 units

BUS 7450 Business Creativity 3 units

BUS 7460 Participation in External Competitions 3 units

BUS 7470 Business Field Study 3 units

BUS 7480 Mediation 3 units

BUS 7500 China Marketing and Foreign Investment Issues 3 units

ECON 7610 Economic Developments in China and Hong Kong 3 units

ECON 7620 International Macroeconomics and Policy Issues 3 units

ECON 7630 International Trade and Finance in China 3 units

ECON 7860 Big Data Analytics for Business 3 units

FIN 7760 Derivative Securities and Risk Management 3 units

FIN 7770 Investment and Portfolio Analysis 3 units

HRM 7600 Global Human Resources Management 3 units

ISEM 7050 Current Issues in Electronic Commerce 3 units

MGNT 7270 International Management 3 units

MGNT 7280 Managing Change 3 units

MKT 7100 Management of Integrated Marketing Communications 3 units

MKT 7110 Seminar in Marketing 3 units

MKT 7130 Services Marketing Management 3 units

COMM 7170 Communication Campaign Workshop 3 units

COMM 7200 New Media Workshop 3 units

COMM 7230 Writing for Multimedia in Public Relations 3 units

COMM 7300 Consumer Insights 3 units

MKT 7260 Strategic Marketing 3 units

MKT 7280 Socially Responsible Marketing in an International Context 3 units

HRM 7360 Strategic Human Resources Management in Practice 3 units

Elective Courses* (6 units)

MSocSc in Media Management Programme

MSc in Global Marketing Management Programme

MSc in Strategic Human Resources Management Programme

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