Vision 2050

World Business Council for

Sustainable Development

Vision 2050 Generic Presentation

Short Version

March 2010

- DRAFT -

Summary

2Vision 2050 – The new agenda for business

About Vision 2050

• The vision concept and the 2050 timeframe provide a clear and feasible goal for…o Identifying the gap between today and 2050o Developing a pathway and areas of actiono Clarifying the business perspectiveo Quantifying market potentialo Agreeing on action points and next steps

3Vision 2050 – The new agenda for business

A collaborative effort involving 29 companies

4Vision 2050 – The new agenda for business

A global business dialogue

Washington DC

5Vision 2050 – The new agenda for business

The different steps of the Vision 2050 project

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A business-as-usual outlook to 2050: Growth and degradation

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Meeting the dual goals of sustainability: High human development and low ecological impact

8Vision 2050 – The new agenda for business

The Vision: Nine billion people living well, within the limits of the planet

9Vision 2050 – The new agenda for business

Human development

Economy

The pathway to 2050 and its nine elements

Vision 2050

Today

2010

2020

2030

2040

2050

People’s values

Agriculture Forests Energy & power

Buildings Mobility Materials

Opportunities

Turb

ulen

t Tee

nsTr

ansf

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ation

Ti

me

“Must-haves”

Measures of success

10Vision 2050 – The new agenda for business

The pathway to 2050 and its nine elements

Vision 2050

Today 11Vision 2050 – The new agenda for business

Economic estimates

Potential additional sustainability related business opportunities in key sectors in 2050

12Vision 2050 – The new agenda for business

Ecological estimates

Vision 2050 ecological footprint against business-as-usual – How many Earths do we use?

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Opportunities: Business domains for the next decade

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Opportunities: Business domains for the next decade

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Improving biocapacity and managing ecosystems

FAW management

Potential growth of some ecosystem markets (US$ billion)

Ecosystempayments

Bio-productivity

Technology

Distribution

Education

Source: Forest Trends and the Ecosystem Marketplace, PES: Market Profiles, 2008

FAWmanagement

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Closing the gap: Reaching the vision

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The journey begins now!

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Further information

• More information on:o www.wbcsd.org/web/vision2050.htm

• Contacts:o Per Sandberg,

• sandberg@wbcsd.org • +41 22 8393101

o Kija Kummer, Assistant Manager• kummer@wbcsd.org• +41 22 83931XX

19Vision 2050 – The new agenda for business