Post on 12-Apr-2017
11 SEO MISTAKESI'M TIRED OF SEEING
UGH!
I love SEO and enjoy helpingbrands adjust their strategies.
But sometimes when I auditthe websites, I am like...
And the previous "SEO"marketers are like...
IF you consider it still SEO
So i decided to list someshameful SEO mistakes tohelp easily prevent them.
1. KeywordStuffing
https://www.linkedin.com/pulse/20140623141130-155378-are-outdated-keyword-stuffing-techniques-holding-you-back
Me
2. Ranking isEVERYTHING
Ranking is important butit's hard to measure andmakes less sense when
Google customizessearch results for every
user based on theirinterests, location,visited sites, search
history, etc.
3. Slow Speed Page
Do a website audit.
Talk to your IT guys.
Reduce your web file size.
Speed up your site.
Don't drive your potential customers crazy...
4. Too Many 404404 error is like thedead end sign online.
Checkout the Webmaster Tooland fix the broken links.
Design a fun 404 pagethat guides the visitorsto another page .
CHECK OUT SOMEAWESOME DESIGN>>
5. Duplicate ContentIdentical content
can tear yourranking strategy
apart.
6. Not Mobile FriendlyWhen I see something like this...
https://www.portent.com/blog/seo/dont-fail-googles-mobile-friendly-test.htm
I just want to...
Don't make your mobile site like an eyeexam. Talk to your web developer and
improve its mobile-friendliness.
http://lonelybrand.com/blog/opentable-introduces-free-mobile-friendly-sites-for-restaurants/
7. Ignore LocalAudience
People love to shop at local stores.
So understand their interests, get into thecommunity ... and show them you are local.
8. Only Talk AboutYour Products
9. Identical MetaTitle/Description
Every page exists for areason. They are all special.
So give them differenttitles and descriptions.
10. Strategy with noData Support
is not called strategy.
11. Never Update/SubmitYour sitemap
Wonder why users never find you?
It's probably time to stop playing 'Where's Waldo'with the search engine.
Share this
slideshare if you
HATE these crazy
mistakes like I do.
Or if you just think they are funny.