TRAINING – A RETURN ON INVESTMENT?

Links to individual

programs here

Training webpage.

Library resources training.

Costs include:

• Time preparing for and delivering sessions• Time developing & updating content• Time spent on personal development, updating skills• Administration time, for example, creating support materials & forms,

managing registrations, marketing & finance functions

Staff costs.

• Is there an identifiable and measurable benefit to the Library resulting from the expanded training program? and

• Is there an identifiable and measurable benefit to the organisation?

Research Question.

• Income • Increased membership• Increased use of resources• Increased web page activity• Increased training participation • Self-rated assessment of increased

competence or efficiency

Measuring return on investment.

Income.

Membership.

Example of an above average membership day that co-incided with training advertising or delivery.

Legend:↓ above av. enrolment ↓ above av. Enrolment & training event

Training events linked to high enrolment.

library74% of survey respondents who attended library resources training were already members.

50% of non library members joined as a result of attending training.

Web page activity.

Usage activity correlated with program advertising.

Usage activity correlated with program advertising.

Jan 2013 email advertising Library resources training.

Link to training page

Training participation.

Survey respondents:

• 100% of respondents indicated they had gained value from the session/s they attended.

Participation.

Self-rated assessment of increased competence or efficiency.

• Increase in knowledge• Increase in skill or competence• Increase in confidence• Increase in transmittable skill• Increased efficiency (time)

Personal value.

SkillsLibrary resources training respondents

Skills training respondents

Overall value.

Value to attendees of the skills program

Value to attendees of the library resources program

Estimation of time saved by attending library resources training.

Estimation of time saved by attending skills training.

LibraryUse of library resources after training

• Increased popularity of the Library and library service

• Increased use of resources• Increased recognition of the value of the library

service at the Executive & CEO level• Increased income

• Increased proficiency or efficiency, as both of these factors can be measured as a cost saving.

Return on investment – what am I looking for?

Return on investment – what matters to the organisation?

• Increased income• Increased use of resources• Increased recognition at the

Executive & CEO level• Increased popularity of the Library

and library service• Increased proficiency or efficiency,

as both of these factors can be measured as a cost saving.

ROI evaluated.

• ‘It was the best workshop I ever attended because the teacher was excellent’

• ‘Had an individual session when it was offered. This was scheduled in and was fantastic. I use the data base search skills learnt constantly’

• ‘The sessions, in particular the Google searching session, have made my searching for relevant work related information on the internet more targeted and productive.’

• ‘Thank you for making training available and I feel confident that I can approach library staff with specific questions.’

• ‘These sessions have increased the value of the Library to the organisation, through the provision of free or low-cost training by in-house specialists who are both familiar with the types of knowledge required by the organisation's staff and available for follow-up or individual advise if required.’

• ‘Extremely valuable - the instructor was patient and very helpful’

ROI evaluated.