Post on 21-Feb-2017
Plant the SeedCapture the Lead
Solidify Your BrandCultivate ProspectsHarvest the Sales
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Virtual Referrals
Art of EngagementArt of IntrigueArt of Inquiry
Art of Disengagement=
Qualifiable Leads(lots of them)
Intrigue“The light bulb emits Anions which are ions similar to those emitted in nature by waterfalls. The Anions cancel out ions that cause odors, smoke, germs and allergens in the air. It is an LED light and lasts over 20 years under normal conditions.
FreshLite carries a wide variety of filtration products based on this technology. Our retailers have been successful with the product in a number of environments.
Hardware stores have historically been our best outlets. They find they fit nicely in both the lighting section as well as air filtration. Customers are excited about the product because it has the benefits of an air purifier at a much lower cost- about half that of an average filtration system. Plus, it fits in an ordinary light socket saving space.”
Intrigue
“Absolutely, it creates an effect similar to what you might experience standing next to a waterfall. The clean air is created by the same reaction. We have a number of videos on our web site showing the bulbs clear out a smoke-filled room. It’s amazing.”
*pause*
I’d love to get some additional information out to you, do you have a minute to answer a few questions about your store?”
Mike Moye
rSamurai ACE Hardware
mmoyer@samurace.com 773 426 6353
1210 Forest Ave
Lake Forest IL 60044www.samurace.com
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These guys have a special allergy section in the
store which is right next to the air filtration
section. They have 11 stores in California that do
high volume in air filtration.
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Disengagement
If you want to talk to our sales department
sooner, here is the card for our
VP of Sales.
Hi Mr. Prospect, I’m Frank Lewis. Mike Moyer gave me your name. He said he met you in Chicago and you mentioned that you were interested in expanding your air filtration offering….
Mike and I talked a little about your needs are we think that you might find our products interesting….
Resources
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