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Retail Brands & Stores:New Era

•There is a new world that is growing!

•People habits and behaviors are changing!

•New needs are arising!

•Consumers and customers adopting new ways of accepting or expressing!

•Cities and way of living are transforming!

•We have to apply to this future that is already present!

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Looking Forward!

•How you can do it?

•Do you need help?

•Do you know everything?

•Is one simple task or a strategic plan with specific goals?

•Can I do it like yesterday?

•Are you ready to change?

•Do you have the team to support you?

•Can you "afford" to stay the same?

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We. Can !4

Total Retail!

Total Retail is a collective of passionate people for Brands & Stores. New, fresh, different, unique , alternative and always Total approach!

Who we are

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The Team!Players! All talented & skilled people you need providing value with flexibility!

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Available Experts!

•Operations Executive

•Store designer

•Business Development Expert

•Web/ Social Media Specialist

•Marketeer

•Trainer

•Key Accounts Professional

•Recruiter

•Human Resources Executive

•Real Estate specialist

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Offices

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•Athens

•Nicosia

•Bucharest

Markets to serve.

•Cyprus

•Greece

•Bulgaria

•Romania

•Albania

•FYROM

•Germany

•UK

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Our Promise as Citizens

•We want young people to develop their ideas to business!

•We want Greece become a land of opportunities , achievements and results.

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Start Up

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•Total Support to all start ups and specially that are relevant to Retail Brands & Stores!

•All shareholders and future entrepreneurs are invited to let us support them!

•Every idea is welcoming for discussion!

Retail , art with science!

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People are deeply connected with brands and stores!Spending time &

money but mainly investing their loyalty with some of them !

Numbers & Letters, equally important!

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•Tesco have an impact full communication as well with bold results.We have to tell & count!

Language for today!14

See how the Mobile Operators, Orange, are using characters

and "words" in their ads !

Socializing , new media!

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Four square is in use from almost all stores networks!Pizza Hut is

using this vehicle to connect with customers!

Take Technology Advantage!

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E-commerce is now, Amazon became the

leader.

Think Differently! 17

Whole Foods, the Role of Design in Building Brand

Value.

Consider the Envoirement!

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•L’Occitane gives special attention to interior design and its brand values of authenticity, simplicity, and sensory pleasure come through in its boutiques.

Unexpected business ideas!

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Nordstrom continues to evolve and refine its legendary service by opening

in-store wedding boutiques.

Leave your Mark!20

Zara created a revolution, totally new

Shopping Culture!

Change behaviors!21

Costco, dedicated to the efficient sourcing, shipping, displaying

and selling of quality goods.

Mix & Match!22

Dean & Deluca , destination for shoppers!

Transport the Generation!23

Mono-brand Stores in athletics like Adidas were centers of youth lifestyle!

Travel with all vehicles!

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Guess, Its strategic use of retail, wholesale, e-commerce and licensing distribution frees it from depending on the performance of any single channel, and allows the brand to adapt quickly to changes.

Different ways to the same direction.

•Boots has invested in testing innovations on both its physical and digital channels to analyse their effect.

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Dream and imagine!

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H&M are building on their imagination!

Make it personal!

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Starbucks has a team that works & perform for "personal" reasons!

Share with other your point of you!

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Top Shop was always supportive to designers!

Tailor made service!29

Macy's , personal take care!

Create the atmosphere!

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Crate & Barrel are live Galleries representing what they are selling!

Use all senses!31

Abercrombie & Fitch visual style, extends into social media where the brand has a distinct presence and millions of followers

Observe new trends!

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Urban Outfitters seeks to create an emotional bond with the 18 to 30-year-old shoppers who share its odd sensibility and who enjoy a less usual shopping experience — one that is entertaining and artfully inspirational.

Birth , stay young!33

Banana Republic, debuted its new store format, Revolution, featuring a wide, central boulevard lined by "shops" that address various customer wardrobe needs.

Market-ing is essential!

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GAP, has a solid online presence and is testing promotions through Foursquare, Groupon and Facebook.

Develop a winning team!

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Vodafone has a very dynamic, young and trendy workforce in stores!

Discover the path!36

Bed Bath & Beyond , capitalize on consumers’ desire to shop for home goods in

a specialty environment

Exceed expectations!37

Early Learning Centers are "playgrounds", connecting children to their deepest need for games/education!

Tell your story!38

Apple stores are expressing their way of thinking and acting!A story!

The Experience matter!

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National Geographic Store is a totally different experience comparing to all other shopping activities.

Finally, always care about the People.

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Great People created Great Brands!This is the "gift"!

Services

•Franchise

•Business Development

•Store Operations

•Brand Building/Retail Marketing

•Concept creation

•HR & Retail Management Training

•Retail Design

•Tourism Business Units Management

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Franchise

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•Franchise Business Model

•Development Plan

•Store Prototype

•Feasibility Study

•Develop New Markets

•Build New concepts

Business Development

•Real Estate Strategy

•Shop in Shop

•Licensing

•Store Modelling

•B2B

•Key Accounts

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Concept Creation

•Drawing the Borders

•Concept from scratch

•Business Optimisation

•From idea to reality

•Merchandising

•Completed Package to execution

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Store Operations

•Store Audit

•Customer Journey

•Evaluation Check

•Operations Manual

•Project Planning

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Branding-Marketing

•Market Segmentation

•Brand Definition

•Strategy & Tactics

•Brand Manual

•CSR

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HR

•Hiring & Staffing

•Performance Management

•Bonus Systems

•Total Pay Structure

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Training

•Customer Service Training

•Retail Management

•Area/ Multi Unit Management

•Role Specification

•Operations

•Tailor Made Solutions

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Design

•Store Design

•Store Construction

•Logo-Signage

•Concept Adaptation

•New types of store design

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Tourism Business Units Management

•Business Model

•Seasonal Staffing/Hiring

•Customer Experience Management

•Sustainable Profitability

•Commercial Strategy

•Business & Product Development

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Projects

• Starbucks

• Dominos Pizza

• YASU

• Zillions

• White Spoon

• Yogen Fruz

• Toys Company

• Small Hotels

• Marks & Spencer

• Nobacco

• Mc Donalds

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Why us?

•We have deep experience in different companies , sectors and regions!

•Knowledge to develop in a sustainable way!

•Our approach is tailor made for each project!

•Expertise on retail , brands & stores!

•We are an organization with high caliber professionals supporting outsourced small or big companies!

•Added Value, utilizing high level resources with measurable results!

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Legends! Create and Admire!

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Nikolas Galanopoulos Managing Partner

nikolasgalanopoulos@totalretail.gr www.totalretail.gr +30 6942 010 635

Skype:galanopoulos.nikos Twitter:NikGalanopoulos

Linkedin:Nikolas Galanopoulos

Dream & Act!