Top Ten Fundraising

Tips

June 2, 2011Darian Rodriguez Heyman

Nicci Noble, CFRE

A Note onTin Cup Fundraising

Tip 1: Stage a Thank-a-Thon

Tip 2: Never Submita Cold Grant

Tip 2: Never Submita Cold Grant

•Warm it Up:–Secure an Invitation–The Pasta Test

•Programs & Positioning–Deadline & Dollar Amount

–Jedi Mind Trick

Tip 3: Make Specific,Direct Asks

Tip 4: Map Donationsto Impact

Tip 5: Make Your Donation Button Shine

Tip 5: Make YourDonation Button Shine

Tip 6: Create and TapYour Social Network

Tip 6: Create and TapYour Social Network

•Fundraising, Marketing, & Public Recognition

•Facebook: Causes, Groups, Pages

Tip 7: Corporate Partnerships

•“Checkbook Philanthropy is Dead” – (Newsweek 2000)

Tip 7: Corporate Partnerships

Tip 7: Corporate Partnerships

Tip 7: Corporate Partnerships

Tip 8: Apply for a Google Grant

Tip 9: Use the 2:1 Ratio for Fundraising

Events

Tip 10: Understand theSocial Capital Market

•Stay on Target•Impact Investing is Different

•20-50% vs. 3-5% Raising $$$

•The Good New Boys Network•SoCap, SVN, Investors Circle

We’re All in This Together

darian@darianheyman.com

nicci@niccinoble.com