Top 10 must-haves in Web Content Management

Post on 20-May-2015

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This presentation features the top 10 most important aspects of web experience management displayed as the top ten new 10 features in CQ5. This presentation is the basis for 10 short product demos, so feel free to reach out to get the full demo experience.

Transcript of Top 10 must-haves in Web Content Management

© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Con!dential.© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Con!dential.

Top 10 must-haves in web content management@davidnuescheler | VP of Enterprise Technology

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#AdobeSummit #WEM

© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Con!dential.

#AdobeSummit #WEM

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David Nuescheler (@davidnuescheler)VP, Enterprise Technologydavid.nuescheler@adobe.com

5.5

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5.5

5.4

25%25%

25% 25%

CMOBUSINESS

CIOIT5.5

5.5

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MODERN & CLEANWEM RELOADED

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#AdobeSummit #WEMTypical WEM Product - Out-of-the-box Experience

© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Con!dential.

#AdobeSummit #WEMTypical WEM Product - Out-of-the-box Experience

+

© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Con!dential.

#AdobeSummit #WEMOut-of-the-box Experience

© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Con!dential.

#AdobeSummit #WEMOut-of-the-box Experience

feelsgood

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#AdobeSummit #WEM

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demo

demo

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SIMPLY SIMPLEWEM RELOADED

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#AdobeSummit #WEM

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demo

demo

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FORGIVENESSWEM RELOADED

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#AdobeSummit #WEM

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demo

demo

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BORN GLOBALBUILD BRAND

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#AdobeSummit #WEMBorn Global

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#AdobeSummit #WEMMost global customers.

+1ksites +100

countriesdozenslanguages

individual customers run:

MULTI-SITE-MANAGER

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#AdobeSummit #WEM

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demo

demo

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DIGITAL ASSETSBUILD BRAND

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#AdobeSummit #WEMConnecting the Creative Professional with the Marketer

BFF

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#AdobeSummit #WEM

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demo

demo

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DIGITAL ASSETS (!)*BUILD BRAND

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#AdobeSummit #WEM

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demo

demo

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DIGITAL MARKETINGDRIVE DEMAND

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#AdobeSummit #WEMDigital Marketing Suite

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#AdobeSummit #WEMDigital Marketing Suite (Web Centric View)

SiteCatalyst

Test&Target

Scene7

Search&Promote

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#AdobeSummit #WEM

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demo

demo

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CONTEXT RULES

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DRIVE DEMAND

demo

demo

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#AdobeSummit #WEMContext rules.

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new &

improved

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MOBILE APPS

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EXTEND REACH

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#AdobeSummit #WEMMobile Apps mean Digital Marketing

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#AdobeSummit #WEMMobile Apps mean Digital Marketing

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#AdobeSummit #WEM

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demo

demo

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COMMERCE

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#AdobeSummit #WEMPackaged up.

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demo

demo

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BONUS: IN THE SKY

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78 9 X

8 9 X

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#AdobeSummit #WEM

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Adobe Digital Marketing Suite

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#AdobeSummit #WEM

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demo

demo

UPGRADE TO ADOBE CQ5.5.MORE DETAILS? REACH OUT.

© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Con!dential.