Timesaving Tips for Social Media Management

Post on 01-Nov-2014

404 views 1 download

Tags:

description

This is a presentation Dan Elder of http://www.topsarge.com gave to the Social Media Breakfast-Killeen on how business owners can save time

Transcript of Timesaving Tips for Social Media Management

Time Saving Tips for Social Media Management

Dan Elder, CKMPNew Media Advisordan.elder@topsarge.com

http://topsargebusinesssolutions.com

Prepared by Topsarge Business Solutions

Life is Short……so is our Attention Span

Pithy Quote

Prepared by Topsarge Business Solutions

Five Time Saving Tips to Make the Best Use of Social Media Know your audience and have a

purpose. Schedule your time on social media like

an appointment. Use social media tools. Link your Network Accounts. Limit distractions; Shut off notifications

& don’t play games.

Time Saving Tips

Prepared by Topsarge Business Solutions

Humor

Prepared by Topsarge Business Solutions

Considerations for using aggregator platformsPublish social content, manage interactions, and measure outcomes!

Considerations

Organize & Publish your Social ContentMultiple users, multiple social media accounts, one platform

Social Media Management

Manage Interactions and Drive TrafficRespond to comments, replies, likes, etc. across your social properties.

Social Media Management

Measure Conversions and Prove OutcomesDiscover the impact of your social media marketing efforts.

Social Media Management

Optimize your Social Marketing StrategyIncrease efficiency. Prove ROI.And boom goes the dynamite

Social Media Management

Prepared by Topsarge Business Solutions

Social Media ToolsHootsuite & Tweetdeck

Timesaver

Post to one or more social networks - Twitter, Facebook, LinkedIn, MySpace, Foursquare

Tweet, Re-Tweet, Reply, Direct Message

Follow, Un-follow, Add to List/Group

Shorten URLs Schedule updates Monitor Twitter lists /

Facebook Groups View searches on

Twitter/Facebook Access aggregator via

mobile clients Synchronize across

computers / devices Post photos Filter columns

Features to look forWhat you want to have

Capabilities

Prepared by Topsarge Business Solutions

Popular Tools

Prepared by Topsarge Business Solutions

Popular Tools

Prepared by Topsarge Business Solutions

Video

Prepared by Topsarge Business Solutions

DashboardsMeasure, measure, measure

Dashboard

Prepared by Topsarge Business Solutions

Helpful Tools

Prepared by Topsarge Business Solutions

Helpful Tools

Prepared by Topsarge Business Solutions

Laugh

Prepared by Topsarge Business Solutions

Analyze the DataPeople only do what the Boss checks…

Measure

Prepared by Topsarge Business Solutions

Google Analytics

Helpful Tools

Prepared by Topsarge Business Solutions

Posterous Analytics

Helpful Tools

Prepared by Topsarge Business Solutions

Stand Alone Timesavers

Bonus Tools

Prepared by Topsarge Business Solutions

Later Bro

Helpful Tools

Prepared by Topsarge Business Solutions

We Got Answers

Dan Elder, Social Media Advocate (dan.elder@topsarge.com)http://www.topsargebusinesssolutions.com (254) 853-4410

Want Help?