Post on 12-Apr-2017
The Experiment is Over:now it’s time for real value
Adam ChristensenIBM Corporation
Twitter for this session
@adamclyde
#rp09
#smartcity
Some observations
Social Media *
(0) Value
Fail
Social Media*
x (Value)
y (Success)
(where x is unknown)
Social Media*
X (Value)
X (Success)
(Where X is known variable)
business modelcorporate culture∫Value ( )
Opportunities for Leadership
Business
Government
Citizens
Background: Why social media at IBM?
• 400,000 employees
• 170 countries
• B2B, Not consumer
• Company of “experts”
• Value– To flatten
organization– To learn– To influence
• Culture– Collaborative– Progressive– Risk averse
Current picture of IBM & social media
1,000,000 dailywiki page views
60,000 socially networked
16,000Internal blogs
8,500,000Downloads
1,000+
227,000
55,000+
40,000+
1,000s
Internal External
150,000 people
46,000ideas
10New Businesses
$100 millionInvested
Real-time Translation
Simplified Business Engines
Intelligent Utilities 3D Internet “Digital Me”
Big Green Innovations
Branchless Banking for
Masses
Smart Healthcare Payment Systems
Intelligent Transportation
Electronic Health
Records
A Smarter Planet
Instrumented
Interconnected
Intelligent
Smarter Energy
Smarter Water
Smarter Healthcare
Smarter Traffic
Intelligent Utility Networks
Big Green Innovations
Smart Healthcare Payment Systems
Intelligent Transportation
Systems
Electronic Health Record System
A Smarter Planet
Building a smarter planet requires a three-way partnership:
Government
Business
Citizens
Smarter Cities
What would make YOUR city SMARTER?
Share on Twitter#smartcity#(cityname)
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