Post on 09-May-2015
NEXT-GENERATIONWEB SITE
The
SOCIAL MEDIA BREAKFASTFEBRUARY 11
Creative Director@dstagg
DAVID STAGG
schipul.com
CONTROL
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BRAND
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CUSTOMIZATION
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PROFESSIONALISM
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PORTABILITY
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APPLES
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Apples : Oranges : : Facebook : Your BusinessYou cannot use Facebook
as a tool to take transactionsfor your business or organization.
WASPs
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Billionaires don’t need Facebook.
IT’S LIKEHAVING A PARTY
WITHOUT APLACE.
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BUSINESSESCAN’T TOLERATEUNCERTAINTY.
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FACEBOOK ISSTILL IMPORTANT.
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It’s a tool.Not a destination.
THE WORLD’S LARGEST SEARCH ENGINES
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#1?#2?
What’s the future of search?
LINKS REPLACELIKES
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Rivaling Google.
LOCATION-BASEDMARKETING
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Foursquare, Gowalla, SCVNGR,Facebook Places, Google Places, etc.
LOCATION-BASEDMARKETING
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“Where I go and what I dois part of my story.”
“It allows me to ask or peopleto ask me about places
I’ve been.”
THE WEB AS ANAPPLICATION
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The next generation websitelooks like what we conventionallyknow as a computer application.
CHROMEWEB APPS
iPAD PRODUCTIVITY
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CR-48
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CR-48
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CR-48
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WILL APPS EVENEXIST IN THE FUTURE?
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“Content-specific device apps are,at best, going to be disrupted and,at worst, going to be phased out
entirely.”—Jim Kerr, Mashable
THE NEXT2-3 YEARS
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Anyone? Bueller?Bueller? Anyone?
YOUR CEO SAIDTHE PHRASE ‘ROI’
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Ways to measure goalsahead-of-the-game
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bit.ly/urltool
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bit.ly/urltool
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COSTSAVINGS
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How Schipul used our ownhuman network to bring in clicks.
THERE IS POWERIN THE PEOPLEYOU KNOW.
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AND AT THATMOMENT,
THE COMPUTERSBECAME
SELF-AWARE.
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DAVIDSTAGG
@dstaggfacebook.com/davidstagg
davidstagg.com