REVENUE STREAMS

COSTSTRUCTURE

– Miikka Leinonen

BY MIIKKA LEINONEN

As material and immaterial worlds melt, new business

opportunities arise.

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MATERIAL EFFECTS

Material elements produced by your service.

MATERIAL RESOURCES

MELT ECOSYSTEM

Assets you can combine with your service.

IMMATERIAL RESOURCESAssets you can combine with your service.

IMMATERIAL EFFECTS

Immaterial elements produced by your service.

MATERIAL NEEDS

MATERIAL SURROUNDINGSAssets you would like to combine with your service.

E.g. People, Objects, Actions, Places...

Material elements your stakeholders need.

IMMATERIAL NEEDSImmaterial elements your stakeholders need.

IMMATERIAL SURROUNDINGS

Assets you would like to combine with your service.

Features and partnerships that transform material elements into resources and combine them with

your service.

Features and partnerships that

produce the material effect.

Do the effects match the

needs?

Do the effects match

the needs?

Features and partnerships

that produce the immaterial effect.

Features and partnerships that transform immaterial elements into

resources and combine them with your service.

E.g.

Em

otio

ns, C

ompe

tence

, Knowledge, A

uthorit

y, Intellig

ence, Imagination, Talent, Insight, Loyalty, Creativity... E.g. Emotions, Fame, Enjoyment, Sense of freedom, Sense of belonging, Sense of com

munity, Recognition, Adm

iration, Curiosity…

E.g. Objects, Actions, Places, Change of current status…

Service

(or brand)