The History of Music Videos From The 1920s-

1980s

By Ellie, Emily & Alice

Use of graphics – “experimental film” Videos very abstract Videos had an abstract influence on videos

to come

The 1920s and 1930s:

Emphasis on jazz type music Introduction of “soundies” Gave African Americans a voice Had a “live” feel Limited camera movement and creativity Some growth -> e.g. transitions and

narratives

The 1940s:

Introduction of “scopitones” Use of colour Growth -> variation of shots and editing Included choreography (dance routines) “Promos” – Cross Media Promotion E.g. Hard

Day’s Night. Include titles and further variation of camera movement and editing.

The 1960s:

“Promos” used by Top of the Pops (live element)

Variety of shots e.g. cranes Use of lighting Artists became more individual and stood

out more e.g. David Bowie

The 1970s:

Beginning of MTV Changes in technology and gap in the cable

market Boom in promos in the early 80s.

The 1980s