Post on 17-Aug-2015
Jolta Technology Limited 27-L01, Mirror Tower, 61 Mody Road,TST East, Hong Kong
DMCC Business Center Dubai, United Arab Emirates P.O Box: 121080
www.TheAppValley.com 1
The App Valley Android App Store with Carrier Billing An Opportunity for Telecom Operators
Jolta Technology Limited 27-L01, Mirror Tower, 61 Mody Road,TST East, Hong Kong
DMCC Business Center Dubai, United Arab Emirates P.O Box: 121080
www.TheAppValley.com 2
Table of Contents
1. Abstract
2. Introduction
2.1. Market share
2.2. Irritating Ads In Apps
2.3. Carrier Billing
3 4
4
4
4
3. About Jolta Technology
3.1. Company Profile
3.2. Scope of Services
3.3. Mission
3.4. Vision
3.5. Teamwork
5 5
5
5
5
5
4. The App Valley
4.1. Overview
4.2. Product Features
4.3. Payment Method
6 6
6
7
5. Telecom Operators
5.1. How Does Carrier Billing work
5.2. Revenue Sharing
5.3. Marketing
8 8
8
8
Jolta Technology Limited 27-L01, Mirror Tower, 61 Mody Road,TST East, Hong Kong
DMCC Business Center Dubai, United Arab Emirates P.O Box: 121080
www.TheAppValley.com 3
1. Abstract:
"The App Valley" android Store offers 100% Ad FREE quality apps in more than 10 categories
including new VR category. Only quality apps & games are carefully selected to make sure they
have no ads, no repetitive content, and no gambling and adult oriented content.
Users need to subscribe or buy a daily pass in order to have unlimited downloads within the
subscribed period. The daily pass or subscription fees is very nominal (Price may vary with
country). With Fortumo API, users can easily pay using carrier billing and store is already
approved and active already for about 80 telecom operators in 69 countries.
Jolta technology limited design & develop customized apps-stores for mobile manufacturers,
telecom operators and OEMs.
We expect the telecom operators who are already active on the app valley store to promote
the store to their users to increase their revenue share.
Jolta Technology Limited 27-L01, Mirror Tower, 61 Mody Road,TST East, Hong Kong
DMCC Business Center Dubai, United Arab Emirates P.O Box: 121080
www.TheAppValley.com 4
2. Introduction:
It is no wonder that mobile operators and service providers are looking for options that will
enable them enter the apps-store space directly. Mobile operators have a number of important
strengths that can help them build a robust and vibrant application ecosystem. One is that the
mobile operator maintains the primary relationship with an end user for wireless services. This
means that an operator can market and promote an applications store as a new service directly
to their often quite substantial customer base.
2.1. Market Share:
The mobile app economy was worth $53 billion in 2012, and the forecast for 2016 is that it will
grow to $143 billion. The figures vary slightly from researcher to researcher but the fact is that
mobile is really big. It is expected that app downloads will grow to 200 billion while mobile app
revenues in 2017 will be as huge as $63.5 billion. The transaction value for global mobile
payments is projected to grow from $235 billion in 2013 to $721.3 billion in 2017. The main
trigger behind rocketing mobile app usage is the growing sales of tablets, smart phones and
other mobile devices.
2.2. Irritating Ads In Apps:
Apps and Games on Google and other stores are either paid or free but with irritating ad banners and
pop-ups.
Whereas “The App Valley" android Store offers 100% Ad FREE quality apps in more than 10 categories
including new VR category.
2.3. Carrier Billing:
We have already embedded carrier billing using Fortumo, through which mobile user can easily
subscribe to the services through operators airtime.
Jolta Technology Limited 27-L01, Mirror Tower, 61 Mody Road,TST East, Hong Kong
DMCC Business Center Dubai, United Arab Emirates P.O Box: 121080
www.TheAppValley.com 5
3. About Jolta Technology
3.1. Company Profile:
Jolta Technology is a Hong Kong Based company, as well as office in Middle East (Dubai). We
are an App-Store developer and help Mobile Operators to gain there end user relationship
more stronger; by facilitating them with App-Stores (customized development) and along with
tons of Jolta Technology partnered Games &Apps for entertaining there end-users.
OEMs, especially for those who are targeting a specific demographic, can now have an
embedded and branded "on-device" app-store that enables them to pre-load their app-store
and provide fresh, innovative and directed content through their store to their customers.
3.2. Scope of Services:
We design & develop customized apps-stores for our clients.
In-house development teams working on different domains of apps... one of our team
specialize in building Apps-Stores as required by our clients.
To meet the customer's requirements in this modern era, we offer complete solution of Apps
stores for mobile operators, OEMs and verticals. This includes an in-house managed collection
of Apps & Games, Flexible payment methods, Admin control and reporting features.
3.3. Mission:
Our mission is to bring simplicity, mobility, usability, beauty, interactivity & affordability to the
lives of the millions through our Mobile Space portfolio. This can also be beneficial for Mobile
Operators in generating revenue.
3.4. Vision:
With a clear set of mind, our vision is to become the most epic brand in developing solutions for
Mobile Operators, OEMs and verticals which we take as our partners. This helps, in encouraging
the culture and passionate environment of team work.
3.5. Teamwork:
Encouraging the culture and passionate environment of team work which helps to increase
awareness, respect, patience and trust.
Jolta Technology Limited 27-L01, Mirror Tower, 61 Mody Road,TST East, Hong Kong
DMCC Business Center Dubai, United Arab Emirates P.O Box: 121080
www.TheAppValley.com 6
4. The App Valley:
"The App Valley" is world's first Android App Store with
100% ad-free Apps in more than 10 Categories of Public
interest including special new VR (Virtual Reality) category.
4.1. Overview:
App Valley is an online store, where users can browse through different apps categories, to
view information about each app (such as reviews or ratings), and acquire apps.
4.2. Product Features:
More than 10 Categories of Public Interests
Games: Action, Adventure & Arcade
Games: Racing & Simulation
Games: Causal & Puzzle
Education, Books & References
VR World (NEW)
Entertainment & Multimedia
Causal, Fun & Family
Health & Fitness
Travel & Local
Sports
Quality apps & games, with features like:
No irritating Ads in Apps and Games
Carefully selected quality Apps & Games
Regional flavored Apps and Games
No gambling and adult oriented content
User rating and app reviews
Multiple Languages supported App Store
The app store offers changing the interface language to help users from different countries
interact better.
Jolta Technology Limited 27-L01, Mirror Tower, 61 Mody Road,TST East, Hong Kong
DMCC Business Center Dubai, United Arab Emirates P.O Box: 121080
www.TheAppValley.com 7
4.3. Payment Methods:
No credit card required, no registration necessary. It just works, for 4
billion mobile users worldwide.
We have already embedded carrier billing using Fortumo, through
which mobile user can easily subscribe to the services through
operators airtime.
App Valley Approved Operators for Billing
Australia: Optus Kenya:Safaricom, Airtel
Azerbaijan: Azercell, Bakcell, Nar Mobile
(Azerfon) Kosovo: Vala, IPKO
Belarus: MTS, Velcom Malaysia: Maxis, Celcom, DiGi, Umobile
Belgium: Proximus, Mobistar, Base,
Telenet
Mexico: Telcel, Iusacell, Movistar,
Nextel
Bosnia: BH Mobile, M:tel, HT-ERONET Morocco: Maroc Telecom, Meditel,
INWI
Brazil: Vivo, Claro, Oi Nigeria: MTN, Airtel, Etisalat
Colombia: Claro, Movistar, Tigo Singapore: SingTel, M1, StarHub
Czech Republic: T-Mobile, O2, Vodafone Philippines: Smart, Globe
France: Orange, SFR, Bouygues, Free
Mobile, Virgin Mobile
Russia: MTS, Beeline, Megafon,
Tele2 RU,Rostelecom
Norway: Telenor, NetCom, Network
Norway, Ventelo
TDC
Germany: T-Mobile, Vodafone, E-Plus,
O2
Mobilcom-Debitel
Georgia: Magti, Geocell, Beeline South Africa: Vodacom, MTN, Cell C,
Telkom
Spain: Movistar, Vodafone, Orange, Yoigo
*More Operators will be added soon
Jolta Technology Limited 27-L01, Mirror Tower, 61 Mody Road,TST East, Hong Kong
DMCC Business Center Dubai, United Arab Emirates P.O Box: 121080
www.TheAppValley.com 8
5. Telecom Operators:
There are 5 billion mobile phone users worldwide, but only 1.5
billion credit cards. In emerging markets, the difference can be
up to ten-fold. Without mobile payments, you are missing out on
payments from more than 3 billion people.
5.1. How Does Carrier Billing work:
User purchases digital goods from the developer by confirming the payment with their
mobile phone and charging the amount to their phone bill.
Fortumo checks its list of 300 operators to see where to send the payment request and
forwards it to the correct operator.
The operator checks if the user has enough money to make a mobile payment and sends
information back to Fortumo.
When everything is OK, Fortumo completes the transaction and lets the developer know
to transfer digital goods to the user.
5.2. Revenue Sharing:
We have already embedded carrier billing using Fortumo, through which mobile user can easily
subscribe to the services through operators airtime.
By using App Valley, Operator user’s subscriber through carrier billing and the revenue will
automatically shared according to Fortumo billing policy.
For Fortumo Billing and Revenue Policy please visit: https://fortumo.com/countries
5.3. Marketing:
We expect Operators to inform its users by SMS, social media or your conventional advertising
channels about the "App Valley Store". The more users subscribe the more revenue for
Operators.