Post on 09-May-2015
Televising the instruction revolution:
Video tutorials in academic art libraries
ACRL Arts Section Discussion Forum, June 26, 2010
Eamon Tewell
Moore College of Art & Design
Philadelphia, PA
What’s this all about?
Video tutorials: what, how, & why
Study: background, findings, conclusions, & recommendations
How to get started
video tutorials in academic art libraries | eamon tewell | june 26, 2010
Video tutorials: what are they?
Educational
Otis College of Art & Design“What is Information Literacy?”
Engaging
University of Texas Arlington“Librarian vs. Stereotype”
Entertaining
Montana State University Billings“The Music Video”
video tutorials in academic art libraries | eamon tewell | june 26, 2010
Video tutorials: what are they?
video tutorials in academic art libraries | eamon tewell | june 26, 2010
Intro. to Image Resources
North Carolina State University
Library Orientation Video
California College of the Arts
“Research, My Lovely”
Fashion Institute of Technology
Video tutorials: how are they made?
video tutorials in academic art libraries | eamon tewell | june 26, 2010
Screencast
Academy of Art University“ProQuest Tutorial”
Digital Video
Arizona State University“The Library Minute” Series
Animation College of DuPage
“How to Print a Document at the COD Library While Avoiding the Zombie Horde”
Video tutorials: why make them?
For students Provide online point-of-need assistance, particularly for
distance learners Meet the Millenials’ interactive, technology-based learning
preferences Possible to reach more users than traditional in-person
instruction
For arts researchers Images are key for visual arts students and aid in knowledge
retention
Are they effective? Efficacy of online tutorials generally found to equal that of
face-to-face instruction
video tutorials in academic art libraries | eamon tewell | june 26, 2010
Study: purpose & research questions
Purpose Identify and evaluate video tutorials created by academic
libraries serving students in the visual arts
Research questions Are academic and art school libraries offering instructional
videos? What types of video tutorials are being offered? What level of quality are these tutorials?
video tutorials in academic art libraries | eamon tewell | june 26, 2010
Study: methods
290 library websites located based on National Schools of Art & Design member listings
Each library website searched and browsed to locate tutorials
8 criterion used to categorize videos: Topic, Content, Usability, Design Quality, Image Quality, Duration, Output, and Software
Applicable categories rated on scale of 0 to 5 using rubric based on best practices in the literature
video tutorials in academic art libraries | eamon tewell | june 26, 2010
Study: main findings
1300 video tutorials were found and evaluated
48 percent of libraries (140) offered video tutorials
82 percent of tutorials were created by the home institution
32 percent of all tutorials addressed database searching or search strategies
video tutorials in academic art libraries | eamon tewell | june 26, 2010
Study findings: video tutorial types
video tutorials in academic art libraries | eamon tewell | june 26, 2010
0
100
200
300
400
500
600
700
800
900
778
271230
21
Screencast
Live Video
Third Party
Animation
Study findings: video tutorial qualities
video tutorials in academic art libraries | eamon tewell | june 26, 2010
0
0.5
1
1.5
2
2.5
3
3.5
4
3.47
3.092.91 2.84
2.71 Design Quality
Video Quality
Usability
Content
Audio Quality
Study findings: video tutorial presentation
Software 66 percent of libraries (98) used screencasting
software such as Camtasia or Captivate
21 percent of libraries used YouTube to host tutorials
Presentation mode Half of tutorials linked to a separate webpage
containing the video
12 percent of videos were embedded in the library’s website
video tutorials in academic art libraries | eamon tewell | june 26, 2010
Study findings: video tutorial topics
video tutorials in academic art libraries | eamon tewell | june 26, 2010
Database Searching20%
Search Strategies12%
Research Assistance8%
Library Services8%
Citations8%
Using Website7%
Finding Articles6%
Finding Books4%
Identifying Sources4%
Tour/Orientation4%
Other3%
Promotional3%
Using Software3%
Collections De-scription
3%
Plagiarism2%
Finding Other Ma-terials
2%
Quizzes2%
Study conclusions: the good
Topics Tutorials addressed a broad range of topics
Design Tutorials demonstrated design qualities important to clear
communication
Duration Tutorials were an average of four minutes
video tutorials in academic art libraries | eamon tewell | june 26, 2010
Study conclusions: the bad
Screencast-heavy Easy to create, but screencasts are often less personable
Database-centric Range of subjects is more likely to pique patron interest
Lack of embedding Embedded videos allow a visual preview of the content
and fewer clicks
video tutorials in academic art libraries | eamon tewell | june 26, 2010
Study: recommendations
Involve students in process Enlist their expertise, ask for ideas on topics, create a
contest
Multiple recording methods Incorporate live video or animation into screencasts to
increase engagement
More inventive topics Expand beyond searching and database instruction
video tutorials in academic art libraries | eamon tewell | june 26, 2010
Getting started
1. Question your format According to your audience and learning objectives,
determine whether a video tutorial is the most appropriate method for your purpose
2. Plan ahead Use a storyboard and/or script to plan your video in
advance
3. Accommodate different learners Include both audio and text to support multiple learning
styles
video tutorials in academic art libraries | eamon tewell | june 26, 2010
Getting started, continued
4. Increase accessibility Use closed captioning, slide notes, and a menu
whenever possible
5. Solicit feedback Have your tutorial reviewed by a colleague before its
completion
6. Assess Ask for user opinions to assess the completed tutorial
video tutorials in academic art libraries | eamon tewell | june 26, 2010
Further reading & viewing
M. Slebodnik and C. Riehle, “Creating Online Tutorials at Your Libraries: Software Choices and Practical Implications,” Reference & User Services Quarterly 49, no. 1 (2009): 33-37.
B. Blummer and O. Kritskaya, “Best Practices for Creating an Online Tutorial: A Literature Review,” Journal of Web Librarianship 3, no. 3 (2009): 199-216.
L. Zhang, et al., “The Efficacy of Computer-assisted Instruction Versus Face-to-face Instruction in Academic Libraries: A Systematic Review,” Journal of Academic Librarianship 33, no. 4 (2007): 478-84.
Peer-Reviewed Instructional Materials Online Database (PRIMO). http://www.ala.org/apps/primo/public/search.cfm
ANimated Tutorial Sharing (ANTS). http://ants.wetpaint.com video tutorials in academic art libraries | eamon tewell |
june 26, 2010
Additional information
Contact:Eamon Tewell
Moore College of Art & Design
eamont@gmail.com
See this presentation online:http://tinyurl.com/
ArtsForumSlides
video tutorials in academic art libraries | june 26, 2010