Studio Peter Van Riet // Design is not an object, design is an action, a verb.

Design is not an object, design is an action, a verb.

Creative Outlaw

Changing Changes

Sustainability

Digital

Internet of Things

"Its is not the strongest of the species that survive, nor the most intelligent, but the one most responsive to change.” Charles Darwin

Battlefields

STATUS QUO IS NO LONGER AN OPTION

NEED FOR INNOVATION

Vision &Strategy

Product & Service

Culture &Organisation

Be Different!

Activate Creativity

Design is the process of discovering opportunities and turning them into usable solutions.

The ability to see order in chaos is called creativity

Design = The application of ideas

Innovation is the ability to convert ideas into invoices.

Innovation = The application of ideas to create business value

Creativity = Ideas

MANIFESTO

Creativity is the path to the future.Design should reflect company DNA.Without a story, there’s no movie. Unlearn what you know, learn from what you don’t.Failure leads to insight, success to stagnation.Ideas are bigger than budgets Collaboration drives creativitySomeone else is already moving.

Design

WhyWhyWhy

Thinking Doing

Do in order to knowKnow in order to do better

First ThinkThen Make

DESIRABILITYFEASABILITYVIABILITY

UNDERSTAND THEM !

1. USER

IDENTIFY Know who your users are LOOK Observe themINVOLVE Engage themTRY Be them

CONVERGEDIVERGECREATE CHOICES MAKE CHOICES

2. BRAINSTORM

Future SketchingIdea GenerationBlue OceanStrategiesFeasibilityBudget

3. PROTOTYPE

IMPROVE THROUGH ITERATION

External Analysis

Technology ScanBuying PatternsTrend AnalysisHabit & PerceptionsP.O.S Impact

Internal Analysis

Value Chain AnalysisStakeholder AnalysisCompetitor AnalysisEcological AnalysisBusiness Model Canvas

INVOLVING

A day in the life diariesDraw the experienceExtreme user InterviewsUnfocus groups

DESK BASED

StoryboardingPersonaCustomer journey mapping

FIELD RESEARCH

Fly on the wall researchGuided tours and shop along.Visual ethnography

PROTOTYPING

Story playground.Empathy tools.BodystormingPaper prototyping

SEE NEW OPPORTUNITIES

CONNECT BETTER WITH THE PEOPLE YOU SERVE

TRANSFORM DATA IN ACTIONABLE IDEAS

INCREASE SPEED OF EFFECTIVNESS

CREATING NEW SOLUTIONS

Cultivate

Design

x Business

Role of a Designer

No Design

Design as styling

Design as process

Design as strategy

1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003

FTSE - ALL SHARE

DESIGN PORTFOLIO

EMERGING PORTFOLIO

FTSE 100

SHARE PRICES OF COMPANIES USING DESIGN EFFECTIVELY HAVE OUT-PREFORMED THE FTSE ALL

SHARE INDEX BY 200% IN OVER 10 YEAR PERIOD

THE DESIGN INDEX

DESIGN INVESTMENT

DESIGN RETURN

THINK BIGSPEND SMALL

DESIGN

VISION

BRAND HUMANFINANCIAL

EMPLOYEES PROCESS ENVIRONMENT USER VALUE I.P

DEFINITION CONFIRMATION

DESIRABILITY FESABILITY VIABILITY

BUSINESS PLAN FINANCIAL PLAN

START UP

PROJECT OWNER

GO /NO-GO

DESIGN THINKINGDESIGN MANAGEMENT

PRODUCT SERVICE BRAND DESIGNDESIGN LEADERSHIP

PACHINKO

Thanks @pvanriet

Studio Peter Van Riet // Design is not an object, design is an action, a verb.

Design

Transcript of Studio Peter Van Riet // Design is not an object, design is an action, a verb.

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Verb + verb ing grammar rules

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Conflictmanagement Fedasil Belgium Presentation by Riet Picavet

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Knemeyer Dreieckrechner Ronald van Riet, The Netherlands · Knemeyer Dreieckrechner Ronald van Riet, The Netherlands INTRODUCTION The DR series (DR is short for Dreieckrechner or

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RIET NEWS · candidates from RIET. Kochar Techno Soft, our leading recruiter, with a total of 49 placed students has enlisted the largest group from the EEE Department at 15, followed

arianas%riet€¦ · arianas%riet _LJNIVERSITY OF 1-L~W/\IJ LIBRARY Micronesia's Leading Newspaper Since 1972 '&1 ews ~- F· . ,~* -·%-~~~,.:-,-,::~ -"~l..~irt~ :::·-;%co!,',\)\;»b

arianas %riet - University of Hawaii · 2016. 8. 12. · arianas %riet Micronesia's Leading Newspaper Since 1972 b&) e\\1S ~:~~~~:~i::!t~f-!M · By Mar-Vic C. Munar · · · ·