Social Selling: Ride the Wave

Post on 20-Mar-2017

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Transcript of Social Selling: Ride the Wave

Social Selling: Ride the WaveFebruary 2015

The Age of Disruption

Change creates opportunity

Social Selling: Prepare to Ride the Wave

Social Media has exploded and is a truly global phenomenon

Buyer journey has changed

Buyers start their journey online

Of buying decision is made BEFORE contacting a salesperson

90% 57%

Modern buyer has emerged

Digitally-driven

Mobile

Empowered

Informed

Socially-connected

Seismic shift in the way we communicate From Brand-Controlled Communication To Buyer-Controlled Engagement

Relationship building is at the heart of social selling

Social selling drives results

21% more sales representatives achieved quota

31% more sales teams achieved quota  

Individuals and teams using social selling have success

Social Selling is a team sport

Training & support are essential

It’s a changing world and it’s critical to change with it

Social Selling: Ride the Wave

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