SNAP Snippets

45 Quick Sales Tips from SNAP Selling

Are you or your sales team

struggling to sell to todayrsquos

crazy-busy buyers

If so SNAP Selling by Jill Konrath is just what

you need Here are 45 snippets from SNAP

Selling to help you win more sales ndash faster

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SNAP Selling has 110 five star

reviews on Amazon and is a

big-time award winner

bull Top 10 Sales Book Small Biz Trends

bull Best Business Books of 2010 Soundview

bull 2010 Silver Medalist Top Sales Awards

bull Best Sales amp Business Books of 2010 RainToday

bull Top Social Media amp Marketing Books of 2010 Webbiquity

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Having a great

relationship with your

customer is nice but

not sufficient

rsquorsquo

‛‛

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Always be relevant your

prospects donrsquot have time

for anything else

rsquorsquo

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Think about everything

from your customerrsquos

perspective not yours

rsquorsquo

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Sales is an outcome

not a goal You have to

earn it

rsquorsquo

‛‛

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While itrsquos tempting to

follow up with a ‛‛just

checking inrsquorsquo message

thatrsquos the worst thing

you can do

rsquorsquo

‛‛

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Each prospect is not

unique you must assume

they face the same

challenges as similar

clients

rsquorsquo

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Using clever objection-

handling techniques

insults your prospectrsquos

intelligence

rsquorsquo

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Are you ready to win

more sales ndash faster

If so study SNAP Selling with your

colleagues Yoursquoll discover how to engage

todayrsquos crazy-busy prospects

‛‛

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Sellers who use trigger

events outperform their

colleagues and clobber

competitors

rsquorsquo

‛‛

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You canrsquot afford to have

your prospect think your

offering isnrsquot essential

rsquorsquo

‛‛

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In a world of copycats

the value you personally

bring to the relationship

matters most

rsquorsquo

‛‛

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Your prospect knowledge

is more important than

your product knowledge

rsquorsquo

‛‛

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Even a small whiff of

risk is enough for many

customers to stick with

the status quo

rsquorsquo

‛‛

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When customers canrsquot

differentiate they

default to price as a

key factor

rsquorsquo

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Failure to increase

ease and minimize effort

is a setup for sales

derailment

rsquorsquo

‛‛

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Your prospects are fully

cognizant of the plethora

of perfectly adequate

choices available

to them

rsquorsquo

‛‛

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Buyers want to work with

savvy sellers who bring

them ideas insights amp

information

rsquorsquo

‛‛

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If yoursquore waiting for

prospects to tell you

whatrsquos next theyrsquove

already written you off

rsquorsquo

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When you keep it simple

itrsquos easier for customers to

buy from you

rsquorsquo

‛‛

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Todayrsquos crazy-busy

customers want to work

with sellers who ‛‛know

their stuffrsquorsquo

rsquorsquo

‛‛

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Your prospectrsquos

perception ultimately

determines your sales

success

rsquorsquo

‛‛

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If you donrsquot understand

your customerrsquos

business challenges

you canrsquot win

rsquorsquo

‛‛

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Your prospects

read your emails

with their finger on

the delete key

rsquorsquo

‛‛

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Trigger events shake

the status quo to its

core making change

inevitable

rsquorsquo

‛‛

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Trigger event junkies

truly dominate in

todayrsquos market

rsquorsquo

‛‛

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Be your buyers

resource center

Educate them on

whatrsquos possible

rsquorsquo

‛‛

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The bigger or riskier the

decision the more likely

customers stay with the

status quo

rsquorsquo

‛‛

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While your prospectrsquos

budget may remain the

same how itrsquos allocated

can change overnight

rsquorsquo

Share SNAPSnippets

Are you ready to win

more sales ndash faster

If so study SNAP Selling with your

colleagues Yoursquoll discover how to engage

todayrsquos crazy-busy prospects

‛‛

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Click to tweet

this quote

Never let ‛‛no budgetrsquorsquo

stop you Every day

people change priorities

on how to spend money

rsquorsquo

‛‛

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Be a sales initiator

and learn how to create

opportunities out of

thin air

rsquorsquo

‛‛

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Ask intelligent questions

to set yourself apart from

your competitors

rsquorsquo

‛‛

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Start thinking of yourself

as a business improvement

specialistmdashnot a seller

rsquorsquo

‛‛

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Bring your prospect ideas

insights amp information from

the beginning of your

relationship

rsquorsquo

‛‛

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Donrsquot be afraid to tell your

prospects when theyrsquore

making a mistake

rsquorsquo

‛‛

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Focus on the difference

you makemdashnot on how

yoursquore different

rsquorsquo

‛‛

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To be successful in

selling today use

social media amp

Sales 20 tools

rsquorsquo

‛‛

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Be ‛‛matter-of-factrsquorsquo when

selling

rsquorsquo

‛‛

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Frank conversations help

prospects make smooth

painless amp fast decisions

rsquorsquo

‛‛

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Failure to talk about risks

amp concerns with prospects

can create significant

problems

rsquorsquo

‛‛

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The more data you have

that supports your proposal

the better

rsquorsquo

‛‛

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Todayrsquos prospects want to

know the truth so donrsquot

shade it

rsquorsquo

‛‛

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Giving away your ideas

before a contract is

signed helps you win

the business

rsquorsquo

‛‛

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Donrsquot jump on the price-

cutting bandwagon

before yoursquove explored

other options

rsquorsquo

‛‛

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Align your offering with

your prospectrsquos objectives

to capture amp keep their

interest

rsquorsquo

‛‛

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Use personal expertise

to beat competitors

minimize pricing battles

amp increase loyalty

rsquorsquo

‛‛

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Focus on prospectrsquos

priorities to speed up

sales and win business

with less competition

rsquorsquo

Share SNAPSnippets

Are you ready to win

more sales ndash faster

If so study SNAP Selling with your

colleagues Yoursquoll discover how to engage

with todayrsquos crazy-busy prospects

Share SNAPSnippets

Click to Share SNAPSnippets