Session # 50

Creating a Student Audience with New Media: SFA via Podcast

Dr. Kathleen P. KingFordham UniversityTransformation Education LLC

Podcast DEMO

© 2007, King. All rights reserved. www.teacherspodcast.org

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Professor & Education Tech Developer• Dr Kathleen P. King (Kathy)• Fordham University

– Professor, Educator, Researcher, Distance Learning Specialist, Adult Learning Specialist, Podcaster

• Transformation Education LLC– www.transformationed.com

• Transformation Education Live– www.transformationed.com/podcast

• The Teachers’ Podcast– www.teacherspodcast.org

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Information-on-DemandLearning-on-Demand

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Access and Use Free Digital Media Resources• Timeshifting• Placeshifting• Information-on-demand• Learning-on-demand

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Oklahoma Sooners Podcasting

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Access and Use Free Digital Media Resources • iTunes- free podcast “catcher”

– Search for topics – pick--then– See other episodes

• OR… Google search podcast + topic

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• Play on computer• Free subscription to receive next episodes• Mobile- take it with you

– Cable to sync– Mp3 player – iPod -- Cell phone

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Message in their Media

• New Media• Creating an Audience• Options, 2/7, portable

Podcast DEMO III

Podcast DEMO II

Podcast DEMO I

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Change Happens

Plan to evolve and grow• With that in mind I consider 3 simple

models for podcasting configurations

Beginning, Intermediate, Advanced

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Basic

This diagram is reproduced with permission of authors from This diagram is reproduced with permission of authors from Podcasting for Podcasting for TeachersTeachers (2007) by Dr. Kathleen P. King and Mark Gura. Charlotte, NC: (2007) by Dr. Kathleen P. King and Mark Gura. Charlotte, NC: Information Age Publishing. www.infoagepub.com Information Age Publishing. www.infoagepub.com

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Recording Options•$10 mic

•$30 mic

•$50 mic

•$40 inexp MP3 player digital recorder

•$120 ( HQ digital recorder)

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Parts

This diagram is reproduced with permission of authors from This diagram is reproduced with permission of authors from Podcasting for Podcasting for TeachersTeachers (2007) by Dr. Kathleen P. King and Mark Gura. Charlotte, NC: (2007) by Dr. Kathleen P. King and Mark Gura. Charlotte, NC: Information Age Publishing. www.infoagepub.com Information Age Publishing. www.infoagepub.com

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Intermediate

This diagram is reproduced with permission of authors from This diagram is reproduced with permission of authors from Podcasting for Podcasting for TeachersTeachers (2007) by Dr. Kathleen P. King and Mark Gura. Charlotte, NC: (2007) by Dr. Kathleen P. King and Mark Gura. Charlotte, NC: Information Age Publishing. www.infoagepub.com Information Age Publishing. www.infoagepub.com

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Approaching the SFA Content Needs

Suggested Topics for Podcast Episodes• 1) Aid Application Deadlines• 2) Financial Aid Basics• 3) Grants and Loans• 4) Basic Financial Management• 5) Basics of being a good borrower

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Getting on the Pod! (AIR)Creation and Production

• Your Podcast name – brand it• Focus on content and message• Create your intro and exit scripts• Select podsafe (copyright free music) or

campus song• Have bullet points or script for “body” for

each episode• Format ideas

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Presentation & Format

• Likely not just polished- unless you want to project NBC/NPR image..

• Gauge choices based on campus culture and student responses

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Options- The New Media Message

• Be Creative and Personal • Student workers as co-hosts? • Student interviews• SFA officer interviews• Life talk show? Blog Talk Radio• Special segments- Tip of the week!

Snafu to avoid! Mascot participation?

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A Cycle of Continuing Evolution and Renewal

From Your Voice > Audience > Focus

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And Your Message Becomes More Engaging

• Finding your voice,• Happens through and helps to grow your

audience, • In the process you may discover new or

additional segments to add to your format, • Ultimately it all works in refining your focus

>> An engaging message

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Discussion

Q & A

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Resources• Podcasting resources

– SNAPKAST (PC)– PROFCAST (MAC)– AUDACITY

• (ALL OSes- just record and edit)• http://audacity.sourceforge.net/

– BLOG TALK RADIO • Live talk show

– www.teacherspodcast.ORG – Dr. Kathy King

• kpking@fordham.edu

© 2007, King. All rights reserved. www.teacherspodcast.org