Post on 15-Feb-2017
THROUGH THE LINEC o m m u n i c a t i o n S e r v i c e
CONTENTS
01 ABOUT US
COMPANY BACKGROUND
COMPANY VISION
02 PRVIOUS EXPERIENCE
CLIENTS
COMPANY SERVICE
03 MARKETING SERVICE
BUSINESS PLANNING
MAGEMENT CONSULTING
CORPORATE TRAINING
BUSINESS MATCHING
DIGITAL MARKETING
VIDEO PRODUCTION
PUBLIC RELATIONS
EVENT MANAGEMENT
KOL SERVICE
DIRECT MARKETING
04 BUSINESS CONSULTING
COMPANY MISSION
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ABOUT US
COMPANY BACKGROUND
Argo Studio is a consultant company which
strength in brand management. With the help of up-
to-date communication strategy, we had help over 30
brands(Including Luxury, Consumer Electronic,
Cosmetic & FMCG) to develop their business in
Hong Kong & China successfully.
COMPANY VISION
To Be Leading
Communication Profession
Through the SMART communication strategy, we
target to help our clients increase the cost
effectiveness of marketing expense. Our goal is
advocate " Marketing is not just a money game, with
effective communication strategy, you can develop a
strong brand with low cost even no cost"
COMPANY MISSION
To Have Smart Communication
S- Specific (Deliver Message to Right Target)
M- Meaningful (Deliver Right Message to Target)
A- Accessible (Help your brand access the target)
R- Relevant (Use attractive message to increase
likability)
T- Tracking (Keep tracking your brand
performance)
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PREVIOUS EXPERIENCE
CLIENTS
COMPANY SERVICE
Strategic Planning Advertising Sales (Profitability)
Marketing Planning
Business Planning
Listing
Roadshow
Online Shop
Apps
TV Advertisement
Social Media
Magazine/ Newspaper
Outdoor Advertising
e.t.c.
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MARKETING SERVICE
DIGITAL MARKETING
VIDEO PRODUCTION
PUBLIC RELATIONS
MEDIA INTERVIEW
EDITOTIAL FOR
GRAND OPENING
PR EVENT & ARTIST INVITATION
Corporate image building
CSR Program
EVENT MANAGEMENT
PR EVENT & ARTIST INVITATION
PRODUCT LAUNCH IN HOTEL / CAFE
INVITING PRESS & BLOGGER
KOL SERVICE
PR EVENT & ARTIST INVITATION
Artist Sponsor
Title sponsor in sizable events
Sponsor shopping mall promotions
Encourage product trial
DIRECT MARKETING
PR EVENT & ARTIST INVITATION
COUNTER PROMOTION IN SHOPPING MALL
KIOSK IN SHOPPING MALL / UNIVERSITY
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BUSINESS CONSULTING
BUSINESS PLANNING
MANAGEMENT CONSULTING
STRATEGIC PLANNING
• Develop strategic planning
for company expansion
• Franchise proposal
• Agency Business Model
• Joint Venture Business Plan
*Experienced in China-Entry
MANAGEMENT CONSULTING
• Retail operation policy
• Stock management and return policy
Establish
• Customer service guideline
• Establish project timeline and assign duty
• Develop merchandise sales strategy
Project Management
• Team formation and Setup KPI evaluation and reward system
Shop Management
People Management
MANAGEMENT CONSULTING
• Preparing product portfolio
• (Product category & Pricing)
• Market Analysis
• Marketing & Promotion
• Operational Considerations
• -Staff Recruitment & Training
• -Franchisee Support
• -Supply chain, marketing roll out &
• visual merchandising
• Store Locations
• -Site selection
• -Franchise expansion strategy
• Proposed Store Design & Fit-out
Preparing Franchise Proposal
MANAGEMENT CONSULTING
CORPORATE TRAINING
Enneagram Training
Product Training
Sales Training
-Retail Shop
-Business-to-Business
Customer Relationship Training
Communication Training
Business related Training
BUSINESS MATCHING