4 SECRETS TO WRITE A BOOK & GROW YOUR BUSINESS

WHO IS TREVOR CRANE?▸ There’s Nothing Special About Me

▸ I’m The Son Of A Horseshoer

▸ I’ve Lost Everything - Twice

▸ I Filed a $2.2 Million Bankruptcy

▸ $13M Bottom Line Profits for Clients in 2014

▸ Every Client has become a #1 Bestselling Author

▸ Tripled Our Income in 2015

▸ I Help Entrepreneurs Add An Extra 6-7 Figures

SECRET #1: GET HELP SELF-PUBLISHING

COMPARE THESE 2 STORIES OF CURRENT AUTHORS:

TRADITIONAL PUBLISHER VS.

▸ He Had To Get His Book Idea Accepted By A Publisher (Good Luck)

▸ Earned $1,200 Advance For The Book

▸ The “Professional” Editing Process Took 2 Years

▸ He Didn’t Know How To Market His Book

▸ He Had No Business Behind The Book To Monetize His Hard Work

SELF-PUBLISHING

▸ She Created Brand Awareness While Researching Her Audience

▸ Earned $12,000 in 30 Days By Talking About Her Book Online

▸ Once She Was Clear, Her Book Was Done in Less Than 30 Days

▸ She Had A Marketing Plan That Earned #1 International Bestseller

▸ She Had Coaching, Courses and Other Products Available To Sell To Her Readers

THINK ABOUT BUILDING YOUR DREAM HOUSE.

▸ Would you design it or hire an architect?

▸ Would you go to Home Depot and buy the tools and material?

▸ Would you build the house yourself?

▸ Would you learn everything you need to know about the planning, permits, dry wall, roofing, plumbing, electric….

OR WOULD YOU GET HELP?

A BOOK IS NOT A HOUSE.

BUT YOU WILL STILL NEED A TEAM OF:▸ A Writer

▸ An Editor

▸ A Designer

▸ A Formater

▸ A Publisher

SECRET #2: DON’T WAIT UNTIL YOUR BOOK IS DONE

THE “OLD” PROCESS TO BECOMING AN AUTHOR

▸ Step 1: Write The Book

▸ Step 2: Market The Book

▸ Step 3: Make Money Selling Your Book

▸ Step 4: Through This Process, Discover Your Mission & Get Clear On Your Purpose

THESE STEPS WILL WASTE YOUR TIME, AND LIKELY NOT GIVE YOU THE RESULTS

YOU ARE LOOKING FOR.

“MOST PEOPLE ARE DOING THE RIGHT THINGS… BUT IN THE WRONG ORDER.”

Trevor Crane

EPIC AUTHOR PUBLISHING TURNED THAT PROCESS UPSIDE-DOWN.

THE NEW PROCESS:

▸ Step 1: Get Clarity Around Your Purpose, Your Message & Your Mission

▸ Step 2: Market The Book WHILE Earning Money From Your Audience

▸ Step 3: Build A Business Behind The Book That Supports Your Goals

▸ Step 4: Write The Book Quickly Based On The Outline You’ve Already Created During This Process.

WAIT A MINUTE…YOU WANT ME TO SELL THE BOOK BEFORE I WRITE IT?

“YES!!!!”

Trevor Crane

CASE STUDY: ROBYN CRANE

TAKE MY WIFE, FOR EXAMPLE:

▸ First, we discovered her mission: What did she want to help people with?

▸ Then, we built the business behind it: How was she going to make money?

▸ Then we Pre-Sold the book on Amazon

▸ She earned $26,000 BEFORE THE BOOK WAS WRITTEN

SECRET #3: YOUR BOOK IS ONLY THE BEGINNING

YOUR A #1 INTERNATIONAL BESTSELLING AUTHOR!

NOW WHAT?

“DO NOT SELL YOUR BOOK!IT’S TIME TO LEVERAGE IT AS YOUR

BIGGEST MARKETING TOOL.”

Trevor Crane

A GOOD MARKETING PLAN SHOULD:

▸ Boost Your Credibility & Allow You To Charge More For Your Services

▸ Attract New High-Paying Clients

▸ Earn Speaking Gigs Across The Country

▸ Build A Community Around Your Message

▸ Lead Your Readers Into A More Valuable Training Program You’ve Created on The Back End

SECRET #4: SELL YOUR VISION AND YOUR MISSION FIRST

“AND BY FIRST… I MEAN RIGHT NOW!”

Trevor Crane

THE MARKETING STARTS NOW. THE MONEY STARTS NOW.

‣ The first thing you’re going to do is make a DECLARATION!Tell the world you are writing a book about ______.

‣ You’ll get feedback, comments and information about what your audience wants your book to be about.

‣ Remember Lisa, she made $12,000 in 30 days from people expressing interest in her future book release.

‣ This will help you tell your story in a way that will influence and help your readers.

NOW YOU CAN ENSURE YOUR READERS WILL BECOME YOUR FUTURE CLIENTS.

BECAUSE YOU WROTE THE BOOK FOR THEM, NOT FOR YOU.

GIVE YOUR READERS SOMEWHERE TO GO:This is the business on the back end of the book.

Sell them a training course, a mentoring package, a product or a service where you can help people on a deeper level

… and start earning the money you deserve for you valuable services.

SO IF YOU ARE:▸ A Business Owner

▸ A Speaker

▸ A Coach or Consultant

▸ A Service Professional

▸ Someone With A Big Mission, Purpose or Vision to share with the world

AND YOU’RE READY TO BECOME A #1 INTERNATIONAL BESTSELLING AUTHOR…

“THEN JUMP ON A CALL WITH ME OR ONE OF MY HEAD

COACHES.”

Trevor Crane

THANKS FOR WATCHING!HERE ARE SOME GIFTS FOR YOU…

‣ Here is link to book a call with Epic Author Publishing: http://TrevorCrane.com/call

‣ As my FREE gift to you, here is the digital version of my #1 Bestselling book, Big Money With Your Book… Without Selling A Single Copy: http://epicauthor.com/bigmoneyebook

Be Great,Trevor Crane