Post on 24-Jan-2017
Scalability within Product Design
Meet MOO Hello, we’re MOO – an online print and design company. We love great design
and believe it can work wonders for every business, no matter their size. That’s why we make it simple for our customers to
create beautiful, expertly crafted business stationery and promotional materials that
start conversations and open doors.
MOO’s vision is of all businesses,
big and small, looking their best
350 employees in 6 offices
Customers in over 150 countries
100million BC
The team:
5
Felix Ackermann Senior Product Designer
Toby Hextall Head of Product Design
Phil Thomas Senior Product Designer
Make the journey simple
moo.com
Choose your cardstock
Design your pack
Delivered in beautiful packaging
Remove barriers =
Empower Creativity
MOO is an online retailer
We all love to receive a package…
First impressions count…
We go the extra mile…
Us Them
Award winning customer service team!
Don’t neglect the customer at any stage of the journey
Happy Customer = A scalable Business
3 Stories
1. The Topcard
Design for the Future
Simple and Clear
3,500 orders a day
125 orders get the guillotine…
Basic Order Information
Production Line
Order Details
Future proofed for growth
Messaging on the back, adds the element of fun
Design for the Future
2. The 200 Pack
Imagine it Better
Imagine it Better
A 200 pack with origami insert
20 touch points to assemble
Ideal for lower quantities
Forecasted Nearly 1 million 200 pack this year alone…
Growing pains…
Pulp inserts
Touch points reduce to 1
100% Recycled Fibers
1 tray holds 3 products
Production Efficiency
Cost Savings
Beautiful presentation
Imagine it better!
3. Paper +
Explore the wider ocean
Launch of Paper+
Embedded paper
A new box
It’s all about the platform
Engage the community – World’s First NFC Album
Explore the wider ocean
Design for the Future Imagine it better Explore the wider ocean
Most importantly…. Have Fun!
Thank you