Sales Effectiveness

for Retail EmployeesA SUCCESS STORY FOR PUMA BY PLAYDAY

What?• Puma launches

Arsenal co-branded merchandise

Why?

• Puma needs to train their retail employees on their new products

Where?• All retail stores

across Puma India

The Context

Problems Faced by Puma

Lack of Product

Knowledge among

Salesforce

Geographically

Spread teams

Leadership Requirement to

Go-to-Market in 3 weeks

Offline Training –

Very Expensive

Proposition

Playday to the rescue!

So, What is Playday?

Player Journey &

Game Mechanics

(PBL+)

SAAS – Any Device

Compatible : PC/Tab/Mob

Assessment & Analytics

3F Framework-Feedback,

Friends & Fun

Playday – The Sales Enablement Product

The Implementation

Playdaydeployed

for :-

400+ Retail Employees

Across 20 Cities –

Pan India

In just 7 days!

Sample Screenshots

Post Training Analysis

Completion %

Completed Incomplete

81 %

81 % Users completed the entire training module!

Learning Outcome

Post Training Assessment - 82% users accomplished the

benchmark set by Puma

82%

The Final Result

Effective Salesforce Increase in Sales!

And wait….

The Puma employees loved Playday..!

Contact Us

+91-80-39276000 levelup@goplayday.com www.goplayday.com